Access to women’s sports trails demand, new poll finds

August 1, 2026

A new national poll found that interest in women’s sports is growing, but access is still a major barrier. While nearly 6 in 10 sports fans say they can watch most or all of what they want, that drops to 42% among women’s sports fans.ssrs+1

The gap suggests demand is outpacing distribution and discoverability. In other words, more people want women’s sports, but many still have trouble finding where the games are available. 6abc