Alex Morgan and TOGETHXR Partner with Bet on Her App to Centralize Women’s Sports Fandom

August 27, 2026

As women’s sports are driving unprecedented demand for increased access, content and coverage, athlete icon and businesswoman Alex Morgan and TOGETHXR, the fastest-growing and most engaging women’s sports media company, today announced they are teaming up with the Bet on Her app, one of the fastest-growing and highest-rated women’s sports apps, to bring fans closer to the teams, leagues, athletes and communities all on one connected platform.

As part of the partnership, TOGETHXR and Alex Morgan’s Trybe Ventures have acquired an equity stake in Bet on Her, Inc. The investment further aligns both organizations around a unified goal: expanding access, coverage, and community for women’s sports worldwide.

The partnership comes as a natural fit for the two women-owned sports media companies, expanding on the individual strengths of both entities across the landscape. TOGETHXR, a leading women’s sports media company reaching millions of fans, will leverage its storytelling, editorial, and community to introduce audiences to Bet on Her, while Bet on Her becomes a daily destination for TOGETHXR’s audience to discover games, events and experiences while also interacting with a community of women’s sports fans around the world. PR Newswire