BSN SPORTS And Under Armour Recognize 50th Anniversary Of Title IX With Complementary “Women Of Will” Coaches’ Webinar

September 20, 2021

BSN SPORTS, the nation’s largest direct marketer and distributor of sporting goods to the school and league markets and a division of Varsity Brands, and Under Armour today announced co-sponsorship of a complementary coaches’ webinar, “Empowering Coaches to Inspire The Next Generation” on behalf of their joint Women of Will Program – the first exclusive women’s high school sports sponsorship program of its kind. The webinar coincides with the 50^th anniversary of Title IX, the landmark legislation that prohibits sex-based discrimination in any school or other education program that receives federal funding. More