News Topics
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January 16, 2025
Manchester City Women’s scores Revolut sponsorship
The Manchester City Women’s football team has confirmed UK digital bank Revolut as its new global partner in a bid to elevate both parties’ visibility in both the UK and internationally. Revolut will feature prominently on Manchester City Women’s training kit sleeve, with the deal also seeing the team’s captain, Alex Greenwood, become a Revolut...
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January 16, 2025
$78M training facility to be built for Fever in downtown Indianapolis
After a run to the postseason behind Caitlin Clark, the WNBA's Rookie of the Year, the Indiana Fever will be on the receiving end of a $78 million "sports performance center" to be built in downtown Indianapolis. Reuters
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January 16, 2025
Canadian Olympic sprinter signs pro contract with Adidas
On Wednesday, Canadian olympic sprinter, Audrey Leduc took to Instagram to announce yet another remarkable achievement: the signing of a professional contract with Adidas. Running Magazine
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January 15, 2025
Unrivaled Basketball’s luxury touches raising the bar for women’s pro sports
Williams had plopped herself onto the wooden bench as part of her recovery from Lunar Owls practice. She had plans to get a massage, too, after she wrapped up her Unrivaled media obligations. New York Post
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January 15, 2025
March Madness will pay women’s teams under a new structure approved by the NCAA
The unanimous vote by NCAA membership was met by a round of applause both inside the ballroom and around the sport. This was the final step toward a pay structure for women playing in March Madness. MSN
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January 15, 2025
She Has No Coach, No Training Plan, and Seemingly No Limits
Discover the incredible journey of Courtney Dauwalter, a trail running phenom who defied expectations. From a junk-food-loving teacher to a record-breaking ultramarathoner, learn how she overcame obstacles and achieved seemingly impossible feats. Runner's World
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January 15, 2025
Did Pickleball Ace Pay Equity For Women Athletes? Greater Investment Wins Big For Athletes, Sports And Fans
Professional pickleball volleyed for equal pay and scored. Major League Pickleball (MLP) and the Professional Pickleball Association (PPA Tour) recently announced that their equal pay and play approach resulted in the sport’s more than 60 pro women athletes earning an average annual salary of $260,000 in 2024. Forbes
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January 15, 2025
Emma Olofsson signs with OnlyFans for 2025
In yet another sponsorship devlopment, Emma Olofsson is now riding for OnlyFans. While what fans can expect on OnlyFans is always debatable, Emma promises to bring the best content possible. Cycling Magazine
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January 13, 2025
Man Arrested For Stalking Caitlin Clark
A Texas man was arrested on accusations of stalking Indiana Fever star Caitlin Clark, ESPN reported on Monday (January 13). New Country 103.9fm
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January 13, 2025
WNBA Free Agency Is Nigh, but CBA Uncertainty Raises Huge Questions
WNBA Free agency has started as teams may hand out co re designations—but this year’s offseason is significantly impacted by what’s to come next year. Front Office Sports
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January 13, 2025
New Book Series Focused on Body Image and Empowerment for Girls with Researcher and Social Entrepreneur Vanessa Coulbeck
/SPORTWIRE WOMEN/ - Strong Girl Publishing is excited to announce a new series, The Mirror Diaries, which will focus on themes of empowerment and body image through a lens of movement and sport in a way that speaks to the girls who need this information the most. The first book...
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January 10, 2025
ANALOG RACING TEAM: Changing The Narrative in Women’s Sport
January 10, 2025 /SPORTSWIRE WOMEN/ - ANALOG RACING TEAM is a new professional women’s cycling team combining creativity and slow living to produce fast racing. Based in the Pacific Northwest and racing a North American continental calendar in 2025, Analog is here to solidify a new era of equity in...
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January 10, 2025
Melanin MVP Joins The Everyday Athlete Podcast Network by Run Tri Bike
LOS ANGELES. Jan 10, 2025 /SPORTSWIRE WOMEN/ - Run Tri Bike is proud to announce that Melanin MVP, a newsletter and podcast that celebrates Black and Brown women athletes, has joined the Everyday Athlete Podcast Network by Run Tri Bike. This strategic partnership aims to engage and inspire endurance athletes...
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January 9, 2025
Runners Who Wear This Type of Shoe Are More Likely to Get Injured, Study Finds
Wearing thick-heeled shoes might make runners more prone to injury, new research shows. People who wear flatter sneakers may have a better understanding of how their feet move during running, which could lead to fewer injuries, researchers from the University of Florida Sports Performance Center reported in a Frontiers in Sports...
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January 9, 2025
54% of women more likely to enter an ultramarathon if they can walk
According to a survey by the Threshold Trail Series, over half of women (54%) say they’d be more likely to take on an ultramarathon event if they knew walking was an option. Endurance.Biz
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January 9, 2025
Next Is Now Women’s Sports Docuseries Wants More Brands on Its Team
Getting women’s sports a larger share of overall sports coverage is a team effort, and Religion of Sports, Ensemble, Deep Blue Sports + Entertainment, and Roku have combined forces to attack that goal. Adweek
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January 8, 2025
Nike Announces the 2025 After Dark Tour, a Women’s Race Series — NIKE, Inc.
As a continuation of Nike’s mission to invite more women into sport, the brand is announcing the 2025 After Dark Tour, a global women’s race series designed to be the ultimate girls’ weekend. This unique series of nighttime running events is crafted to bring women runners together, fostering a sense of...
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January 8, 2025
Olympic champion Gabby Thomas gets Vogue cover
American 200m star Gabby Thomas made history at the Paris Olympics when she ended a 12-year U.S. gold drought in the women’s 200m. She’s now also making waves in world of fashion, modelling for the winter 2025 edition of Vogue. Running Magazine
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January 8, 2025
Nike Teams up with Demi Vollering and FDJ-Suez for Its First Pro Cycling Team Partnership
The budding FDJ-Suez “super team” of Demi Vollering and now also Specialized confirmed Nike as its “official lifestyle apparel supplier” from 2025 onward. Velo
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January 7, 2025
Coco Gauff Invests in Unrivaled Basketball League, Hopes to ‘Uplift Women’s Sports’
Women's tennis star Coco Gauff has invested in the professional 3-on-3 women's basketball league, Unrivaled Basketball. The 20-year-old shared a statement on social media, emphasizing her commitment in "uplifting women's sports." Unrivaled is an "innovative" 3-on-3 women's basketball league founded by U.S. Olympians Napheesa Collier and Breanna Stewart. The league...
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January 7, 2025
Buccaneers Launch Women’s Sports Leadership Event in March 2025
The Tampa Bay Buccaneers will host up-and-coming sports professionals at their first "She is Football" Weekend at Raymond James Stadium next March. The two-day event looks to create opportunities for women pursuing careers in sports. A Women's Summit kicks off the event with practical training and insights from industry experts. espn
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January 7, 2025
Alé partners with Fenix-Deceuninck women’s WorldTour team
Italian apparel brand Alé has announced its partnership with one of the most prestigious women’s teams on the WorldTour circuit, Fenix-Deceuninck. The partnership – said to reaffirm the brand’s commitment to supporting women’s cycling – begins with the 2025 cycling season, and sees the brand become the official kit supplier for the...
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January 6, 2025
Enter the Golden Age of Branding in Professional Women’s Sports
While some teams in other women’s professional sports leagues are upping their branding games as well—with clubs like the Angel City FC and the San Diego Wave setting the bar in the NWSL— there is still ample room for growth (and investment) across the industry. Printmag
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January 3, 2025
National Women’s Soccer League team coming to Colorado for record $110 million fee
The National Women's Soccer League's (NWSL) 16th team is coming to Denver, Gov. Jared Polis announced in an X post on Jan. 2. According to our Denver news partners, the city is expected to pay a record $110 million expansion fee, a report from Sportico states – a sum that's more than double...
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December 31, 2024
Study Links Poor Air Quality to Slower Marathon Finish Times
Marathon runners meticulously plan their training, gear, and nutrition — but new research from Brown University suggests they may also need to consider air quality. Athletech News
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