Parity & Gainbridge® To Unveil Special “Parity In Paris” Paint Scheme During Nascar Race Weekend At Pocono Raceway To Celebrate Parity’s Paris-Bound Athletes And Equal Gender Representation At The 2024 Summer Olympics

July 9, 2024



Gainbridge®, a Group 1001 company, along with its sister company Parity, a brand sponsorship platform committed to closing the gender income and opportunity gap in professional sports.


A full “Parity in Paris” paint scheme will be featured on the #7 NASCAR Cup Series car driven by Corey LaJoie during NASCAR race weekend at Pocono Raceway. There will also be an exclusive at-track VIP experience for Parity athletes and guests. This initiative aims to enhance promotion and awareness for the 75+ members of the Parity community who have qualified for the Olympics and Paralympics this summer, while also celebrating the fact that Paris will be the first summer Olympics to feature equal numbers of male and female athletes.

Images of the custom-designed Parity in Paris paint scheme are available upon request.

WHEN: July 12 – 14, 2024

**Race with Corey LaJoie featuring the #7 NASCAR Cup Series and “Parity in Paris” paint scheme will be on Sunday, July 14 at 2:30 p.m. ET

WHERE: Pocono Raceway Raceway
1234 Long Pond Rd, Long Pond, PA 18334

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About Parity

Minority-founded in 2020, Parity is a sports marketing and sponsorship platform dedicated to closing the gender income and opportunity gap in professional sports. By developing high-impact collaborations between brands, professional women athletes and their fans, Parity has proudly put millions in the pockets of women athletes, attracting dozens of brands – from Microsoft® to Morgan Stanley® – to the movement in the process. The platform offers connections to more than 1,000 women athletes from 80+ sports, including over 250 Olympians and Paralympians. For more information on how to tap into the rapidly rising influence and popularity of women athletes, visit https://paritynow.co or follow us on Instagram and LinkedIn.

About Gainbridge®

Founded in 2018, Gainbridge® is an insurtech subsidiary of Group 1001 that empowers consumers to take control of their financial future with solutions that are accessible to everyone, no matter their budget or financial knowledge. Its platform provides access to financial products that are simple, intuitive, and backed by smart technology with no complexity or hidden fees. Gainbridge® is headquartered in Zionsville, Indiana. For more information, visit www.gainbridge.io or follow and connect with us on X and LinkedIn.

About Group 1001

Group 1001 is a collective that empowers companies to create positive growth. Our insurance and annuities are easy to understand and accessible to all. Our online investing platform gives individuals control over their savings. Our technology and innovation help companies succeed. And our strategic partnerships bring people together through education and sports.

As of March 31, 2024, Group 1001 had more than 1,200 employees and combined assets under management of $65.4 billion, serving more than 950,000 customers. It comprises the following brands: Delaware Life, Gainbridge®, Clear Spring Health, Clear Spring Property and Casualty Group, Clear Spring Life and Annuity Company, and RVI Group, among others.

About Spire Motorsports
Spire Motorsports is a NASCAR Cup Series and NASCAR CRAFTSMAN Truck Series race team co-owned by long-time NASCAR industry executives Jeff Dickerson and Thaddeus “T.J.” Puchyr. In 2024, Spire Motorsports campaigns the Nos. 7, 71 and 77 Chevrolet Camaro ZL1s in the NASCAR Cup Series with drivers Corey LaJoie, Zane Smith and Carson Hocevar, respectively. The team also field the Nos. 7, 71 and 77 Chevrolet Silverados full time in the NASCAR CRAFTSMAN Truck Series. An all-star driver lineup will rotate throughout the 2024 season in the No. 7 Chevy. Rajah Caruth drives the No. 71 entry and Chase Purdy rounds out the team’s fleet of Chevrolets in the No. 77.

Spire Motorsports earned its inaugural NASCAR Cup Series victory in its first full season of competition when Justin Haley took the checkered flag in the Coke Zero Sugar 400 at Daytona International Speedway on July 7, 2019. Less than three years later, William Byron drove Spire Motorsports’ No. 7 Chevrolet Silverado to its inaugural NASCAR CRAFTSMAN Truck Series win on April 7, 2022, at Martinsville Speedway. The team’s most recent win came on April 12, 2024, when Kyle Busch took the checkered flag in the SpeedyCash.com 250 at Texas Motor Speedway.