Study: Women’s sports driving record NIL growth as rev-share era begins

November 3, 2025

Through the first years of the NIL era, women’s sports thrived. With the revenue-sharing era in its early stages, that trend is primed to continue, according to a new report from Opendorse.

Women’s sports are on track to drive record NIL growth, the study showed. Rev-share is also part of the equation as schools continue to invest in women’s athletics. ON3