Women’s NCAA title game outdraws the men’s championship for 1st time ever

April 10, 2024

South Carolina’s 87-75 victory over Caitlin Clark and Iowa in the women’s NCAA championship game has achieved a pair of milestones.

It is the first time the women’s title game outdrew the men. It also was the second most-watched non-Olympic women’s sporting event on U.S. television.

The Sunday afternoon game averaged 18.9 million viewers on ABC and ESPN while UConn’s 75-60 victory over Purdue in Monday night’s men’s final on TBS and TNT averaged 14.82 million. ABC7 Chicago