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Gambling and social media abuse of women in sport – what is going on?

June 18, 2025

According to Signify, which has been working with tennis authorities on detecting abuse through an artificial intelligence-led detection system called Threat Matrix, a significant proportion of abuse sent to tennis players stems from gamblers who have lost bets.

Across the year, a category they call ‘angry gamblers’ sent 40% of all detected abuse, with messages clearly related to betting activity because of the timing or content of the abuse. BBC