BUSINESS NEWS
Want to stay up to date on the latest women's sports press releases and business news? Scroll below to view all women's sports business news.-
November 19, 2024
Michele Kang Drops Whopping $30 Million on U.S. Soccer
Washington Spirit owner Michele Kang has made a $30 million donation to U.S. Soccer, the largest gift in federation history designated for girls’ and women’s soccer. Front Office Sports
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November 18, 2024
NFL Legend Vernon Davis Makes His Next Big Play: Investing In Women’s Sports
Vernon Davis tight end’s career reads like a highlight reel of American football excellence. But these days, the Washington D.C. native is focused on a different kind of victory – one that could change the landscape of women’s sports forever. Essence
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November 14, 2024
Adidas Signs High School Basketball Phenom Kaleena Smith, the First Deal With Candace Parker as President of Women’s Basketbal
Adidas has signed girls’ high school basketball phenom Kaleena Smith to a name, image and likeness (NIL) deal. The hooper is the first signing with WNBA icon Candace Parker as the president of Adidas Women’s Basketball. Footwear News
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November 14, 2024
Why One WNBA GM Left for Unrivaled
General manager Clare Duwelius helped bring the Minnesota Lynx back to the WNBA Finals for the first time since 2017, and watched her team of 11 years fall in heartbreaking Game 5 overtime to the Liberty. Front Office Sports
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November 13, 2024
Former Commanders player Vernon Davis joins co-ownership of DC’s women’s soccer team
Former NFL player Vernon Davis is now a co-owner of D.C.'s local women's soccer team, DC Power FC. The team announced Davis' ownership status in a statement released Tuesday. Davis was honored at halftime during Power FC's game against Brooklyn FC on Wednesday night. 7 News
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November 12, 2024
This Women’s Sports News Company Raised $13 Million
Haley Rosen founded Just Women's Sports for fans like herself. She was certain that if she created quality content, the audience would come.When Haley Rosen was forced to retire from pro soccer due to injuries in 2017, she moved back to the Bay area and took up "a real job"...
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November 10, 2024
Vuori Valued at $5.5 Billion in New Round of Investment
Vuori has landed a new round of investment to support the continued growth of the hot-selling brand. The company announced Friday that two private equity firms – General Atlantic and Stripes – along with a cohort of additional investors, are sinking $825 million into Vuori. SHOPeatSURF
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November 10, 2024
Whoopi Goldberg hopes to change the sports world with her new All-Women’s Sports Network
Whoopi Goldberg is taking on a new project. During an appearance on “The Tonight Show with Jimmy Fallon,” the EGOT winner announced her leap into the sports world with the launch of the first global women’s sports channel, All Women’s Sports Network (AWSN). Yahoo Sports
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November 4, 2024
Professional Women’s Sports Leagues Are Busy Adding Franchises
As women’s sports grow in popularity with viewers and marketers, three professional sports leagues have announced plans to expand into other markets. The WNBA (basketball), NWSL (soccer) and PWHL (ice hockey) are all adding teams to their respective professional leagues. Forbes
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October 31, 2024
Everyone Wants In on the WNBA Expansion Gold Rush
The WNBA aims to add another expansion team by the 2028 season—and there is no shortage of eager potential owners. The league is already preparing to welcome three expansion franchises over the next two years, but WNBA commissioner Cathy Engelbert has said the league is evaluating up to “12 cities.”...
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October 29, 2024
Pro Women’s Hockey League announces it could add as many as 2 teams for 2025-26 season
The six-team Professional Women’s Hockey League is launching its expansion process with plans to add as many as two franchises for the start of the 2025-26 season, a league executive announced Tuesday. Speaking at the ESPNW Summit in New York, senior vice president of business operations Amy Scheer said the league...
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October 29, 2024
GroupM Bid to Push Ad Dollars to Women’s Sports Exceeds Expectations
After launching an initiative earlier in 2024 to double the amount of money its clients spend on women’s sports, GroupM, the large WPP-backed media-investment giant, says it has exceeded its initial goals. In March, GroupM said it intended to create a dedicated marketplace for the programming genre, starting in the industry’s “upfront”...
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October 28, 2024
Half of WNBA Coaches Have Been Fired. What’s Happening?
Six WNBA head coaches have been fired since the end of the regular season—making half of the league’s jobs open. When the Chicago Sky hired Teresa Weatherspoon as head coach last October, it was the beginning of a new chapter. Front Office Sports
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October 24, 2024
DIY to professional: The rise of agents in women’s cycling
The professionalization of women’s cycling has created an ecosystem of support roles around the athletes themselves, with sports agents emerging as key players in this transformation. Escape Collective
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October 23, 2024
Women’s Semi-Pro Football League Raises $1M in Funding Round
The Women’s National Football Conference has closed on a $1 million funding round. It’s the most money to date raised by the semi-pro women’s league, which was founded in 2018. The seed round was led by ProPharma CEO Dawn Sherman, who also owns the WNFC’s Jersey Shore Football Team. This latest capital...
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October 23, 2024
Unrivaled Preparing ‘Lionel Messi–Like’ Offer for Caitlin Clark
Special players attract special contract offers—and compensation. The new Unrivaled women’s basketball league is considering a sweeping “Lionel Messi–like” offer to entice Caitlin Clark to play in the league’s inaugural season, sources tell Front Office Sports.
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October 22, 2024
WNBA entering a new era as Players’ Union withdraws from CBA
The WNBA Players' Association has pulled the plug on their current collective bargaining agreement, well ahead of schedule. Demanding a bigger slice of the pie after a record-breaking season, the players are pushing for a new deal that reflects the league's growth and ensures fairer pay. Inside the Games
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October 21, 2024
Nike Extends Deal with WNBA, NBA and NBA G League Through 2037
Nike has extended its contract with the WNBA, the NBA and the NBA G League to become their official apparel and uniform provider through 2037. The announcement came that day after The New York Liberty won their first WNBA championship against the Minnesota Lynx. FootWear News
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October 17, 2024
Why WNBA’s Next CBA Negotiations Have Huge Ramifications
During a livestream earlier this week, Chicago Sky rookie Angel Reese revealed her WNBA salary does not cover her bills. Reese, who was the No. 7 pick in the 2024 draft, made around $73,000 this season, and Caitlin Clark, the top pick of the draft, only made about $3,000 more. The...
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October 16, 2024
Unrivaled, New Women’s Basketball League, Strikes Multiyear Deal With TNT
The new 3-on-3 women’s basketball league Unrivaled announced an exclusive multiyear media deal with TNT Sports on Wednesday. Games will air three nights a week on TNT Sports platforms: Mondays and Fridays on TNT and Saturdays on truTV. Front Office Sports
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October 15, 2024
During WNBA season, bars and restaurants say they saw greater customer demand for women’s sports
CHICAGO (AP) — Josh Pehlke remembers having to beg and plead at bars and restaurants to get them to show WNBA games just a few years ago. Too often, the answer was a flat-out no. WaterTown Daily Times
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October 13, 2024
Tennis star King reflects on 50 years of Women’s Sports Foundation
Living legend Billie Jean King said her work is far from over as she celebrates a half century of advocacy for generations of female athletes this week with the 50th anniversary of the Women's Sports Foundation. Reuters
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October 10, 2024
NWSL’s San Diego Wave Sale Closes as Team Faces Lawsuit
Lauren Leichtman and her husband Arthur Levine closed the second piece of their two-part transaction to buy the San Diego Wave, according to a team spokesperson. Sportico
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October 10, 2024
Yahoo Sports and The Athletic Partner to Launch New Digital Destination for Women’s Sports Coverage
Yahoo Sports and The Athletic have announced a partnership to create a new home for women’s sports coverage. Yahoo Sports reports that views of their women’s sports articles are up 253% over the last 12 months. Barrett Media
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October 9, 2024
WNBA Finals Feature a Tale of Two Differing Success Stories
In a league where funding has been scarce for some teams, the Liberty’s new billionaire owners invested in new facilities, lucked into Sabrina Ionescu in the 2020 draft, and recruited the likes of Breanna Stewart, Jonquel Jones, and Courtney Vandersloot. Front Office Sports
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