Adidas Hopes to Tackle Female Runner Safety By Engaging Male Runners

March 22, 2022

As part of the new Ultraboost 22 launch, Adidas is leveraging the all-female designed release to spotlight a new commitment to female runners globally. Adidas has a network of run clubs that span the globe, and realized an opportunity to use that network for good: to educate the male runners in their clubs on how to help women run safely. Womens Running