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Billie Jean King says women need to ‘follow the money’ to take next step in fight for gender equality in sports

October 20, 2022

Now 78 years old and a titan of the sports world, Legendary tennis star Billie Jean King has plenty of thoughts on how best to achieve that ambitious feat. Her top priority is encouraging women to be in business.

“It’s very important that women follow money, they understand money, they use it, and it creates opportunities and mobility,” King said. Insider