Brittney Griner’s Return is Cable’s Most-Viewed WNBA Game In 24 Years
May 23, 2023
ESPN’s broadcast of Brittney Griner’s return to the WNBA last Friday was the most-viewed WNBA regular season game on cable television in 24 years and the most-viewed WNBA opening night game on ESPN platforms in 11 years.
Friday’s broadcast peaked at 1 million viewers and had 683,000 average viewers as Griner’s Phoenix Mercury lost to the Los Angeles Sparks at Crypto.com Arena in Los Angeles. The game’s average viewership was up 103% compared to last year’s WNBA opening night broadcast on ESPN platforms. FOS