Nike and Togethxr Team Up to Create ‘Everyone Watches Women’s Sports’ G.T. Cut 3 Basketball Shoe
December 21, 2024
Fans of women’s basketball have long had Saturday’s matchup between UConn and USC circled on their calendars. Nike and Togethxr are making the most of the moment.
Nike and Togethxr — the media and commerce company founded by Alex Morgan, Chloe Kim, Simone Manuel and Sue Bird — a special edition of the G.T. Cut 3 basketball shoe. Both UConn Women’s Basketball and USC Women’s Basketball revealed team-inspired colorways of the shoe on their respective social media channels.
The highlight of the special edition G.T. Cut 3 is the appearance of Togethxr’s trademark “Everyone Watches Women’s Sports” phrase at the heel. FN