Sweaty Betty has a new global brand president

June 14, 2023

Wolverine World Wide Inc. has appointed Melissa Mullen as global brand president of Sweaty Betty, a women’s activewear brand it acquired in August 2021.

Mullen previously worked at Nike for more than eight years in a variety of e-commerce and merchandising roles across Europe, Asia and North America. She most recently was vice president and general manager of UK and Ireland for Jo Malone London, a British lifestyle brand owned by the Estée Lauder Companies. BizJournals