Title IX: Are Men’s and Women’s Championships The Next Step?
June 18, 2022
June 23 marks the 50th anniversary of Title IX — the civil rights law that prohibits federally funded schools from discriminating “on the basis of sex.” A major part of the law requires equal opportunity for participation between men’s and women’s sports.
As a result, Title IX has paved the way for all organized U.S. women’s sports — it’s allowed a pipeline from early childhood all the way up through college. That pipeline has helped create a professional women’s sports landscape.
Fifty years later, the growth has been staggering. And women’s sports have become more popular, lucrative, and sought-after by investors than anytime in U.S. history. But despite the gains, women’s sports are hardly equal, and experts believe we’ve only tapped into a fraction of growth potential. FOS