Women’s World Cup Could Be Worth $300M In Media Rights
April 26, 2023
The 2023 women’s World Cup is the most recent women’s sports property set to cash in big on its next media rights deal.
The tournament could be worth more than $300 million, according to The Wall Street Journal — which would make it the most expensive women’s tournament in the world.
The revelation came after FIFA — inspired by the 1.12 billion viewers for the 2019 edition across all platforms — began looking into the value of the women’s World Cup. FOS