Athleta Expands Its REI Co-op Partnership by 130 Stores to Hit $2B in Net Sales by 2023

September 8, 2021

Athleta has expanded its wholesale partnership with REI Co-op.

With the expansion, the women’s activewear label will now deliver a curated selection of products in 135 of the outdoor retailer’s doors, as well as online. Prior to today’s announcement, Athleta was sold in just five REI locations. FN