Fanatics signs deal on college sports cards with 100 schools after Supreme Court ruling allows student athletes’ faces to be monetized

June 9, 2022

In recent months, Fanatics has quietly gone around the nation to negotiate these arrangements school by school in an effort to muster a comprehensive NCAA lineup. It also signed agreements with more than 200 student-athletes, such as Alabama quarterback and Heisman Trophy winner Bryce Young and South Carolina basketball star Aliyah Boston. Fortune