Lululemon Earns Stock Upgrade On Mindshare Gains With Teens

October 17, 2022

Piper Sandler upgraded its stock rating on Lululemon Athletica to “Overweight” due partly to the brand’s momentum with teens, as noted in its 44th Semi-Annual Generation Z Survey.

The Gen Z Survey identified that Lululemon had reached the No. 2 favorite apparel brand overall among teens, with mindshare in its fall 2022 teen survey increasing 171 basis points year-over-year and 151 basis points sequentially versus its spring 2022 survey. Lululemon’s ranking improved among males to the No. 6 spot from No. 9, which placed in Piper’s spring survey. SGB Media