Lululemon Taps Burberry Veteran Elizabeth Binder as First Chief Merchandising Officer

January 14, 2023

Lululemon is bolstering its executive leadership with a brand new hire on its product team.

The Vancouver, British Columbia-based athleisure brand has tapped Elizabeth Binder to serve as its first chief merchandising officer. She starts Jan. 16, reporting to chief product officer Sun Choe. FN