- Oura and Whoop may be competitors as two of the most prominent brands in the burgeoning wearables space, but their leaders move in lockstep when it comes to identifying the biggest opportunities and challenges facing the market. Athletech...
- Last week, Chelsea F.C. announced it hired a bank to help with potentially selling a minority stake in its women’s team. In its announcement, Chelsea said the women’s side will be “repositioned so that it sits...
- Two women have gone on the record to accuse mountaineer Nirmal Purja of serious sexual misbehavior, according to reporting by The New York Times. The story mentions several cases of women who have suffered from...
- After the Mavericks beat the Timberwolves in Game 5 of the Western Conference finals Thursday night, the X account for Nike’s basketball division posted: “And that’s that… a week without hoops smh,” accompanied by...
- Livestream Replay: https://www.youtube.com/watch?v=O73VUpbyJVA May 30, 2024 /SPORTSWIRE WOMEN/ – In its fourth year, the Easton Twilight Crit pb LVHN saw the deepest field yet for both the Pro Women and Pro Men’s fields. Boasting...
- Livestream Replay: https://www.youtube.com/watch?v=tuRk9VxkmNo May 30, 2024 /SPORTSWIRE WOMEN/ In its seventy-ninth year, the Tour of Somerville p/b Unity Bank saw some of the deepest fields yet for both the Pro Women and Pro Men’s...
- The U.S. Women’s Open teed off Thursday at Lancaster Country Club in Pennsylvania with a record purse on the line for the third straight year. The $12 million up for grabs this week is...
- A new women’s basketball league has attracted a star-studded roster of investors from the media and sports world at a time when ratings and general interest in the WNBA and other professional women’s leagues...
- The women’s basketball boom will continue this winter with the launch of a new women’s 3-on-3 basketball league called Unrivaled. Shams Charania reported that WNBA stars Breanna Stewart and Napheesa Collier co-founded the league which...
- Foot Locker says it is winning over more female consumers, especially in the basketball category. Female participation, athlete innovation, fan excitement and media coverage will continuously accelerate, making the game of basketball bigger, stronger and more inclusive...
- In a groundbreaking move, the Las Vegas Convention and Visitors Authority (LVCVA) has bestowed each player of the Las Vegas Aces with a stunning $100,000 sponsorship deal, signaling a major shift in professional sports...
- LAKEWOOD, Colo., May 30, 2024 /SPORTSWIRE WOMEN/ – Natural Grocers Cycling (with the support of their title sponsor, Natural Grocers by Vitamin Cottage ®) is proud to support women’s bike racing at the 2024...
- Six networks have seen their most-watched WNBA games ever. All but one of those telecasts featured Caitlin Clark. FOS
- EASTON, Pa. (May 21)/SPORTSWIRE WOMEN/ – As the anticipation builds for the fourth edition of the Easton Twilight Criterium presented by Lehigh Valley Health Network, cycling enthusiasts are gearing up to witness a star-studded lineup...
- Imagine a sports league is drawing up a game plan to set a bevy of new viewership marks across nearly all its broadcast partners. It’s highly unlikely they would plan to rely on a...
- The foundations of Canada’s newest soccer league unveiled its name and logo, along with two new teams and a schedule. League CEO and co-founder Diana Matheson — a former Canadian national women’s team midfielder...
- New York Liberty star Breanna Stewart — a two-time WNBA champion and two-time WNBA Most Valuable Player — said a collaboration on the Stewie 3 is coming, and included in the remaining colorways are two that are about...
- College softball has seen “monumental growth” over the past decade, but there still “isn’t currently a viable pro option for past and current collegiate softball stars to continue building their brands or for diehard...
- NBC Sports will air the U.S. Women’s Open. What is the broadcaster paying for the tournament’s rights? That’s complicated. The United States Golf Association owns and operates a variety of championships, like the U.S....
- Notably, the 10 Formula 1 teams have all committed to the developmental series and each selected a woman from the ages 16 to 25 with karting and other junior racing experience to represent them....
- Portland’s professional women’s soccer team will add five new members to its investor group, including a former NBA player and the head of a major sportswear company, the club announced. In addition to Merchant,...
- Amid 2024’s run-mania, with races frequently selling out across Canada, female-exclusive run clubs are gaining momentum. In honour of Sexual Assault Awareness Month, we’re discussing how the sport has evolved, with women’s run clubs...
- Toronto was officially named as the home of the league’s 14th franchise Thursday. The yet-unnamed team will be the league’s first outside the United States and second in a recent wave of expansion. It...
- One mom is demonstrating the importance of prioritizing yourself. In a now-viral TikTok video, which has amassed over 11.7 million views and 26 thousand comments, Luciana Grandi Lourenção is captured sprinting downhill through a marathon finish...
- Tennis star Venus Williams is among nine female athletes to be immortalized by Barbie dolls. Mattel, Inc. says it is part of its continued celebration of Barbie’s 65th anniversary that recognizes “the impact of...
- Former college basketball star and WNBA rookie Angel Reese has added a new title to her impressive resume: professional sports owner. The Maryland native is now a part-owner of DC Power Football Club, Washington, D.C.’s new professional women’s soccer...
- PORTLAND, OREGON (May 21, 2024) /SPORTSWIRE WOMEN/ – Dovetail Workwear – the largest exclusively women’s workwear brand in the northern hemisphere – is committed to creating durable, comfortable and sustainable apparel, built by, for...
- Not long after reports surfaced of an eight year, $28 million deal with Nike, Wilson Sporting Goods Co. announced it has entered into a multiyear partnership with WNBA star Caitlin Clark. Wilson announced Clark as part of its athlete roster on Tuesday,...
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