- Beauty retailer Sephora has struck another deal in women’s basketball by becoming a founding partner of the Golden State Valkyries. Agreement includes naming rights to team’s 31,800-square-foot Oakland training facility, which will be known as the...
- Female athletes will be in the majority at an Olympics for the first time at the 2028 Los Angeles Summer Games thanks to a big win for women’s soccer. The Olympic women’s soccer tournament...
- Sprint-distance swimming races and mixed-gender events in artistic gymnastics and golf are among the additions to the 2028 Los Angeles Olympic Games, after the International Olympic Committee’s (IOC) approval of a record 351 medal events...
- A new wave of change is emerging in British sailing as the Royal Yachting Association (RYA) launches The Female Futures Group, dedicated to increasing female participation and unlocking new opportunities for women and girls...
- Today Sports Illustrated®, the leader in sports journalism, announced an all-new, biennial all-star competition featuring elite athletes across six sports. businesswire
- We may associate growing older with becoming more frail and weak. After all, unexpected aches start popping up randomly as a result of a desk-bound lifestyle, and a gradual decline in muscle mass, also called sarcopenia,...
- Brooke Raboutou just announced that she climbed Excalibur 5.15c (9b+) in Drena, near Arco, Italy. The ascent is historic – the first female ascent of a route graded 5.15c. Several women have climbed 5.15b...
- Los Angeles-based Togethxr, a four-year-old women’s sports media and commerce brand, has closed an undisclosed growth capital round led by co-founder Alex Morgan’s Irish firm, Trybe Ventures. citybiz
- The great Billie Jean King continues to break barriers, this time as the first female athlete to be honored with a sports entertainment star. abc7
- Jazzercise is helping perimenopausal and postmenopausal women dance to a new beat with the launch of Vital Sculpt HIIT — a new science-backed fitness program. Athletec News
- The 2025 women’s NCAA championship game between UConn and South Carolina drew 8.5 million viewers on Sunday, which was the third-most in the tournament’s history, per ESPN, but it was a steep decline from...
- Sports wield an influence that transcends the game, particularly in women’s sports, where the values of empowerment align closely with those espoused by cosmetic brands. Sportcal
- With the Olympic discipline scheduled to make its debut at LA28, the investment company 776 created by the former tennis player and her husband Alexis Ohanian has submitted a bid to partner with the NFL,...
- While the women’s basketball Final Four of the 2025 NCAA Tournament contained four elite women’s basketball teams, neither of the two games delivered in terms of being closely contested. The 2025 NCAA women’s basketball...
- The world’s highest-paid female athlete is taking greater control of her off-court game. Wednesday night, tennis star Coco Gauff announced via social media the launch of Coco Gauff Enterprises in conjunction with talent firm WME to manage her career. WME will represent...
- Seattle, Wash. (April 3, 2025) /SPORTSWIRE WOMEN/ – Innovative women’s running brand, Oiselle, proudly announced today that they are now a woman-owned company. This milestone comes after the brand welcomed new leadership in late...
- Riders in this year’s Life Time Grand Prix series will not be permitted to draft off those who aren’t competing in the same category, organisers informed the series’ contestants this week. Cycling Weekly
- Seattle, Wash. (April 3, 2025) /SPORTSWIRE WOMEN/ – Innovative women’s running brand, Oiselle, proudly announced today that they are now a woman-owned company. This milestone comes after the brand welcomed new leadership in late...
- Reebok Basketball has signed DiJonai Carrington, a guard for the WNBA‘s Dallas Wings, to its ambassador roster. She will compete wearing the Engine A, Reebok’s new performance basketball shoe. Footwear News
- The new player-founded, player-owned domestic 3-on-3 women’s basketball league broke major ground with its average salary of $200,000—near the WNBA max—and several other player amenities a number of WNBA teams have yet to establish....
- Cold plunges for seven days significantly improves cellular resilience and autophagic function, helping cells manage stress better. Science Daily
- FERNDALE, Wash. (April 2, 2025) /SPORTSWIRE WOMEN/ — Superfeet, the global leader in performance insoles, is proud to announce it is an official supplier of the Professional Women’s Hockey League (PWHL). As an official...
- BMW Group Ireland have announced a continued partnership with the KPMG Women’s Irish Open. The company has signed a new two-year agreement as ‘Official Car Partner’ and Premium Sponsor, building on its 2024 inaugural...
- OLATHE, Kan. (April 1, 2025) /SPORTSWIRE WOMEN/ – Garmin (NYSE: GRMN) today announced vívoactive® 6, its newest health and fitness smartwatch with an even brighter AMOLED display. With up to 11 days of battery...
- In 1994, professional beach volleyball player Gabrielle Reece became the first female athlete to design a shoe for Nike. More than 30 years later, the now-retired competitor will have her first namesake sneaker with Vionic as the newly minted...
- The last few years have seen an explosion in viewership for women’s sports. This has been great for athletes who have long toiled in near-obscurity and are finally receiving the recognition and (slowly) the...
- Front Office Sports has hired Annie Costabile as a women’s sports reporter. In her role, she will help further define and expand the organization’s existing coverage of women’s sport. Costabile has spent seven years at the Chicago Sun-Times, where...
- In 1994, professional beach volleyball player Gabrielle Reece became the first female athlete to design a shoe for Nike. More than 30 years later, the now-retired competitor will have her first namesake sneaker with Vionic as the newly minted well-being...
- Caitlin Clark has been setting records throughout her basketball career, from high school to college to the WNBA. Clark has broken standards on the court, at the box office and in television ratings. Another...
- UConn star Paige Bueckers confirmed Friday she will enter the 2025 WNBA Draft. Some had speculated she might delay entering the draft until next year, believing she didn’t want to play for the Dallas Wings,...
- Alysa Liu is the first U.S. women’s singles figure skater to win a world title in 19 years, capping a comeback season after a two-year retirement. Liu, 19, had the top short program and...
- The difference is especially pronounced within basketball: Georgetown spends $34.3 million on its men’s basketball team every year, nearly ten times more than on its women’s basketball team, which has annual expenses of $3.5...
- The sportswear giant, Nike and TOGETHXR are partnering on a merchandise collection featuring the now ubiquitous slogan championing women’s sports. USA Today
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