Broadcast
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November 6, 2024
FIFA seeks US media rights bids for Women’s World Cups 2027, 2031
FIFA has invited media companies in the United States and Puerto Rico to bid on the rights to carry the 2027 FIFA Women's World Cup in Brazil and the 2031 Women’s World Cup which has yet to be awarded to a host nation. Inside The Games
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October 15, 2024
WNBA Finals TV Ratings Grow in Game 2 Despite NFL Competition
The WNBA continues to smash viewership records despite Caitlin Clark and the Indiana Fever’s elimination nearly two weeks ago. Game 2 of the Finals between the New York Liberty and Minnesota Lynx averaged 1.34 million viewers Sunday at 3 p.m. ET on ABC, the most-viewed WNBA Finals game in 23 years....
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October 14, 2024
WNBA Postseason Ratings Still Surging Post–Caitlin Clark
The league’s most-watched championship round since moving to the best-of-five game format in 2005 was when the New York Liberty and Minnesota Lynx deadlocked at one game apiece, with the Finals shifting to Minnesota for the next two games Wednesday and Friday. A winner-take-all Game 5 would be played back...
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September 19, 2024
Sky Sports To Increase Visibility Of Female Athletes For WSL Launch
For the fourth season in a row, Sky Sports will show 44 games from the WSL as part of a record-breaking joint-broadcast deal with the BBC. To mark the new season which begins tomorrow, a new study commissioned by Sky found that 88% of respondents believed that watching female athletes on TV...
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September 4, 2024
Fever’s Blowout of Sky Sets Ion’s WNBA Ratings Record
The Indiana Fever-Chicago Sky rivalry on Friday helped Ion capture its most-watched WNBA telecast in the two years since the Scripps broadcaster acquired rights. Ion reported that the Fever's 100-81 victory in Chicago was seen by 1.6 million viewers, and the telecast peaked at 1.92 million viewers. It was the...
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August 13, 2024
Paris Olympics Average 30.7M Viewers on NBCU, Biggest Since 1994
According to the final ratings tally for the 2024 Summer Olympics, the NBCU platforms averaged 30.7 million viewers per day, a composite figure that includes the live coverage in the afternoons (2-5 p.m. ET) and the traditional primetime windows. That combined delivery marked an 82% improvement compared to the long-delayed Tokyo...
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July 31, 2024
WNBA’s Media-Rights Deal Could Surge to $3 Billion with New Partners
The WNBA’s historic media-rights deal may end up much larger than previously announced if the league is able to add additional partners. The signed deal between the NBA and ESPN, NBCUniversal, and Amazon is worth $77 billion for 11 years, with $2.2 billion of the deal, or about $200 million per year,...
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July 24, 2024
WNBA Signs $2.2 Billion Rights Deal With Disney, NBC, Amazon
After months of speculation, the NBA on Wednesday finally officially announced its partners for its new media-rights package: ESPN, NBCUniversal, and Amazon. The NBA rejected a competing bid for Amazon’s “C” package from Warner Bros. Discovery, which looks poised to take legal action in response, but for now, WBD will be on the sidelines...
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July 21, 2024
WNBA: Viewership tops records as rookies shine, women’s sports interest grows
Talks to finalize an "historic" WNBA media deal that press reports suggest would be around $200 million a year, up from $60 million currently, reinforces the rising popularity of the league and women's professional sports in general, Commissioner Cathy Engelbert said on Saturday. With Saturday's WNBA All Star Game followed...
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July 18, 2024
Just Women’s Sports launching shows around Olympic coverage
Just Women’s Sports is launching three digital shows to amplify the multimedia platform’s coverage of the Paris Olympic Games. USWNT and Gotham star Kelley O’Hara will host a new in-studio show “The Gold Standard” with four-time Olympic gold medalist and two-time WNBA champion Lisa Leslie. JWS is also bringing back...
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July 17, 2024
WNBA Strikes It Rich With $2 Billion in Media-Rights Deals
The WNBA’s boom in popularity couldn’t have come at a better time for the league. With its media deals expiring after the 2025 season, the WNBA was negotiating with potential partners at a historic peak of popularity. And it paid off, as the league agreed to $2.2 billion in new...
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July 1, 2024
ESPN to Launch Futbol W: Weekly Women’s Soccer Studio Program
ESPN has announced the launch of Futbol W, a weekly studio program that will comprehensively cover professional women’s soccer. The show will debut on ESPN2 on Tuesday, July 23, beginning at 9:30 p.m. ET, simulcast on ESPN+. Weekly episodes will stream live on ESPN+ Tuesdays at 6 p.m. and available on-demand...
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June 25, 2024
Caitlin Clark, Fever vs. Angel Reese, Sky Draws 2.3M Viewers; WNBA-High Since 2001
The Chicago Sky's 88-87 win over the Indiana Fever on Sunday drew the largest audience for a WNBA game in 23 years. ESPN announced its broadcast averaged 2.3 million viewers and peaked at 3.3 million as the Sky's Angel Reese faced off with Indiana's Caitlin Clark. Following the Fever's 91-79...
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June 18, 2024
iHeartMedia Reveals Women’s Sports Audio Network, Lineup
iHeartMedia and Deep Blue Sports + Entertainment officially announced the launch of the Women's Sports Audio Network (WSAN) and its first slate of shows Monday (June 18) morning. WSAN, which will serve as the first-ever audio platform dedicated exclusively to women's sports, will spotlight and celebrate female athletes and give an in-depth look...
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June 14, 2024
WNBA Could Quadruple Media-Rights Fees to $240 Million Annually
Caitlin Clark is a force multiplier for attendance, TV ratings—and now WNBA media-rights fees. Riding the wave that crested with Clark, the WNBA could quadruple its annual rights payout from TV partners, sources tell Front Office Sports. The 12-team women’s basketball league currently draws a comically low $60 million per year...
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May 29, 2024
Nearly Every WNBA Broadcaster Has Set a Ratings Record This Season
Six networks have seen their most-watched WNBA games ever. All but one of those telecasts featured Caitlin Clark. FOS
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May 29, 2024
Nearly Every WNBA Broadcaster Has Set a Ratings Record This Season
Imagine a sports league is drawing up a game plan to set a bevy of new viewership marks across nearly all its broadcast partners. It’s highly unlikely they would plan to rely on a rookie leading a team with a lone victory and the second-worst record in that league one-fifth of the...
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May 20, 2024
Women’s sports draws 20.6m UK viewers in first four months of 2024
The Women’s Sport Trust report, with data from Futures Sport & Entertainment, revealed from January 1 to April 30 TV viewing for women’s sport in the UK was at record level. Audiences for women’s sport climbed from 20.6 million in 2023 to 20.9 million. The organisation said the increase was...
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May 15, 2024
Caitlin Clark WNBA Debut Earns Best Ratings Since 2001, Tops NHL
On a crowded Tuesday night full of pivotal NBA and NHL playoff games, the WNBA carved out a sizeable piece of the national television pie with its opening night doubleheader. Caitlin Clark’s regular-season debut with the Indiana Fever against the Connecticut Sun pulled in an average audience of 2.12 million viewers on ESPN2,...
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