BUSINESS NEWS
Want to stay up to date on the latest women's sports press releases and business news? Scroll below to view all women's sports business news.-
February 23, 2022
Potential Buyers Want to Bring Women’s Professional Basketball Back to Portland but Will Need Support From Trail Blazers Ownership
20 years ago women’s professional basketball team had a home in Portland and amassed a loyal following of more than 8,000 fans a night. They left in 2002 after then-Trail Blazers owner Paul Allen declined to add them to his portfolio of sports franchises. But now at least two parties...
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February 23, 2022
Superfeet Bolsters Leadership Team with New CFO Hire and Internal Promotions
FERNDALE, Wash. (Feb. 23, 2022)/SPORTSWIRE WOMEN/ - Superfeet, the global insole industry leader, announces the hiring of new chief financial officer, Cambria Schmidt, to support the brand’s continued domestic and international growth. A strategic leader, Schmidt brings 24 years of experience in finance and most recently served as CFO of Zoomget,...
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February 22, 2022
ESPN sells out NCAA Women’s Tournament ad inventory
March is obviously a huge month for college sports, with the men’s and women’s basketball tournaments set to begin. Well in advance of the start date, ESPN and Disney announced today that they’ve completely sold out of ad inventory for the women’s NCAA Tournament, which airs exclusively on ESPN’s family...
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February 17, 2022
Feisty Media’s 2nd Annual Women’s Performance Summit is All About Empowerment
Victoria, BC— February 17, 2022 /SPORTSWIRE WOMEN/ - Feisty Media is hosting the second annual Women’s Performance Summit focused on providing active women the information they need to get the best from their bodies. The summit will focus on four pillars of performance for women - physiology, nutrition, mental health,...
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February 16, 2022
Kristen Wilcox joins MarathonFoto as Director of Client Relations.
/SPORTSWIRE WOMEN/ - MarathonFoto, the world’s largest publisher of amateur endurance sports photos, announces that Kristen Wilcox will join the team as the Director of Client Relations. Wilcox will help ensure that client goals and objectives are met for each race that MarathonFoto covers. Kristen worked with MarathonFoto previously as...
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February 16, 2022
Angel City FC adds Gabrielle Union, daughter, Christina Aguilera to star-studded ownership group
Angel City FC, the expansion team set to debut in the National Women's Soccer League this year, has added a few more celebrities to its star-studded ownership group -- including the 3-year-old daughter of former NBA star Dwyane Wade and actress Gabrielle Union. ESPN
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February 16, 2022
Milestone Reached: Cal Poly Humboldt Becomes 40th School to Add Varsity Women’s Triathlon
COLORADO SPRINGS, Colo. /SPORTSWIRE WOMEN/ - USA Triathlon, along with Cal Poly Humboldt’s Executive Director of Intercollegiate Athletics and Campus Recreation Cooper Jones, today announced that Cal Poly Humboldt in Arcata, Calif., will become the 40th school in the nation to offer women’s triathlon at the varsity level. The NCAA Division...
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February 14, 2022
Lake Superior State University Becomes 39th School to Add Varsity Women’s Triathlon
COLORADO SPRINGS, Colo. /SPORTSWIRE WOMEN/ - USA Triathlon, along with Lake Superior State University Director of Athletics Dr. Dave Diles, today announced that Lake Superior State University in Sault Ste. Marie, Michigan, will become the 39th school in the nation to offer women’s triathlon at the varsity level. The NCAA...
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February 11, 2022
Elite Distance Runner Kate Sanborn signs agency contract with Elite Runner Management
/SPORTSWIRE WOMEN/ - Kate Sanborn, an Olympic Trials qualifier and 2:33 marathoner, has signed an agency contract with Elite Runner Management (ERM), the Michigan based sports agency headed by Chris Mengel. It was also announced today that Sanborn will be sponsored by Tracksmith, the Boston-based independent running brand. “It’s a...
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February 8, 2022
Krimson Klover Promotes Victoire Dumont to VP of Sales
Media Release — Boulder, Colorado (February 8, 2022) /SPORTSWIRE WOMEN/ - Krimson Klover, an activewear clothing company created by women, for women, announces the promotion of Victoire Dumont to the newly created position of Vice President of Sales. Victoire has been with Krimson Klover for three years, previously serving as Director...
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February 8, 2022
Outdoor Retailer Orvis Appoints Former Athleta CMO Pollak First Chief Brand Experience Officer
MANCHESTER, Vt. (Feb. 8) /SPORTSWIRE WOMEN/ - Orvis, the family-owned and operated outdoor retailer specializing in fly-fishing gear, dog products and active lifestyle apparel, appoints former Athleta CMO Sheila Shekar Pollak to the newly created role of chief brand experience officer, effective February 14. “Orvis is a purpose-led company. For...
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February 8, 2022
Pro Triathlete and Paralympic Guide Jillian Elliot Joins Team MPI Coaching Team
Boise, ID (February 2022) /SPORTSWIRE WOMEN/ - Team MPI is thrilled to welcome professional triathlete and paralympic guide Jillian Elliot to the coaching team! Jillian brings a wealth of experience racing around the world. During her professional career, she specialized in non-drafting Olympic distance races. Jillian enjoyed great success in...
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February 7, 2022
$10,000 in Grants Available for Women Alpinists; Act Fast
GRIT&ROCK’s First Ascent Expedition Prize started along with the organization itself in 2016. Each year since the program has distributed $10,000 in grants to selected majority-female alpine climbing expeditions. This month, it puts another $10,000 on the table. Gear Junkie
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February 7, 2022
Nike joins all-star lineup with WNBA equity investment
Nike Inc. is now an equity investor in the WNBA, the company announced Thursday, building upon its 25-year partnership with the league. Nike (NYSE: NKE) is not the only one investing in the WNBA, as it also announced Thursday the largest-ever capital raise for a women’s sports property, featuring new...
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February 3, 2022
WNBA Announces Close Of Capital Raise To Fuel Investment In Long-Term Transformation Of League
– Business, Sports and Entertainment Leaders Michael and Susan Dell, Karen Finerman, Linda Henry, Dee Haslam and Whitney Johnson, Secretary Condoleezza Rice to be Among Equity Partners – – WNBA Changemaker NIKE, Inc. Strengthens Support by Investing in League – – League’s First-Ever Capital Raise to Build on Momentum Around...
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February 3, 2022
Athletes Unlimited and Sportradar are all-in on betting in women’s sports
AU has agreed to terms on a multi-year sports integrity partnernship with Sportradar, an industry leader in sports data collection and analysis. The deal will help Athletes Unlimited further delve into the sports betting market by offering the network's five leagues protection from match fixing and other betting-related corruption. Insider
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February 2, 2022
Feisty Media launches The Women’s Performance Podcast to help active women feel and perform their best
Victoria, BC— February 2, 2022 /SPORTSWIRE WOMEN/ - Feisty Media is releasing its 8th podcast with a focus on connecting active women to relevant information that will help them meet their goals. The podcast will focus on the four pillars of women’s performance: physiology, nutrition, mental health, and culture. Weekly...
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February 1, 2022
Women’s Sports Network seeks to spotlight female athletes
This summer, L.A.-based Fast Studios plans to launch the Women’s Sports Network, a 24-hour television channel entirely devoted to covering female athletes on and off the field. The Women’s Sports Network is partnering with several prominent organizations, including the Ladies Professional Golf Assn., U.S. Ski and Snowboard, and World Surf...
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February 1, 2022
Washington Spirit Announce Partnership with RealResponse For Safe, Secure Reporting, Feedback and Monitoring
Washington, D.C. and Charlotte, NC (02/01/22) /SPORTSWIRE WOMEN/ - The Washington Spirit have partnered with RealResponse (@RealResponseHQ), the award-winning leading safe and secure feedback, monitoring and anonymous reporting platform for athletic teams and organizations. RealResponse will allow both players and staff in the organization to anonymously report feedback and concerns....
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January 28, 2022
Let’s Just Crowdfund Women’s Sports Teams into Existence
The Minnesota Aurora FC’s existence is entirely thanks to a $1 million community investment campaign that required a $100 minimum investment from each contributor and concluded in December 2021. The team is funded by 3,080 investors from 48 states, 8 countries, 2 military bases, and an embassy, according to a...
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January 27, 2022
Ikea’s digital chief tapped to head global sporting goods company
Global sports company Decathlon has named Ikea’s chief digital officer as its next CEO. Barbara Martin Coppola, who will join France-based Decathlon in mid-March, is a French and Spanish co-national who has lived and worked in nine countries worldwide. She currently has overall responsibility for the digital business and technology...
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January 27, 2022
Women’s Running Inspires Female Empowerment in New 360 YOU Program
BOULDER, CO — January 27, 2022 /SPORTSWIRE WOMEN/ - Women’s Running, owned by Outside Interactive, Inc., the world’s leading creator of active & healthy lifestyle content, events, and experiences, has announced 360 YOU, a member-only program designed to empower female runners. The program will feature a different female pro athlete...
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January 26, 2022
Serena Williams card breaks record for highest-selling women’s sports card at $117,000
Serena Williams has added another record to her resume. At PWCC Marketplace on Monday night, a 1999 SI For Kids Series 4 Serena Williams Rookie card has sold for $117,000. This shatters the record for a women's sports card. The previous record for a women's sports card was $44,280, set by,...
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January 20, 2022
Lolë Welcomes New Vice-President of Sales
MONTREAL (January 20, 2022) /SPORTSWIRE WOMEN/ - Lolë, the fashion-forward active lifestyle brand, is pleased to announce the appointment of Nadine Garneau as the brand’s vice president of sales. “We are thrilled to have Nadine join the Lolë team,” said Todd Steele, president and CEO of Lolë. “She has over...
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January 20, 2022
Serena Williams appointed as board advisor for NFT platform Sorare
Serena Williams is joining Sorare as an advisor to its board of directors, according to a statement from the company. The company plans to expand into women’s sports in 2022. The Block Crypto