FITNESS & NUTRITION NEWS
Want to stay up to date on the latest press releases and news about women’s fitness and nutrition? Scroll below to view all women’s sports fitness news.-
November 17, 2023
Lindsay Arnold’s The Movement Club Embraces Postpartum Fitness
The Movement Club, a fitness platform and app founded by “Dancing With The Stars” pro and certified trainer Lindsay Arnold, continues to make waves in the world of fitness and wellbeing with the launch of its first-ever Postpartum Program. Launched in September, the program comes on the heels of the...
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November 8, 2023
‘Psychological flexibility’ and other lessons from pro-athlete moms
Sonya Looney placed third in a 100-mile mountain bike race, her first competition after she returned to racing following two pregnancies. Erin Huck won her first USA Cycling Marathon National Championship seven months after giving birth. Looney and Huck are part of a growing group of pro-athletes who say that...
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October 23, 2023
Rumble Boxing Is a Hit With Female Franchisees
Boxing has quickly become a favorite fitness activity of women across the U.S., especially among those in the Millennial age range. More and more, women are making the once-male-dominated sport their go-to workout routine, shattering long-held notions of what’s masculine and feminine. Rumble Boxing, the boxing-inspired group fitness brand acquired...
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October 5, 2023
PowerBar Founder Back in the Game with Jambar Energy Bars
Jennifer Maxwell is returning to the energy bar world with one of the most impressive pedigrees in the market. She and her husband, Brian, founded PowerBar about 40 years ago, and later sold the company to Nestle in 2000. Now she’s back with Jambar, which are organic, naturally sweetened energy...
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October 2, 2023
Forces of Fitness: Meet 6 Women Changing The Industry For The Better
In theory, social media makes connecting to like-minded fitness enthusiasts simple. There are tons of opportunities to inspire, motivate, and delight—but also to exclude. That’s why following folks who share lived experiences can make a difference. Women's Health Mag
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September 13, 2023
Therabody Doubles Down in Beauty Launching TheraFace Mask
The new product innovation, TheraFace Mask, is an FDA cleared, powerful and effective LED light therapy mask that is clinically proven to reduce signs of aging, firm skin and increase radiance. The mask's 648 medical-grade Red, Red + Infrared and Blue LED lights—three times more than the leading competitor—provide full-face...
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August 29, 2023
Alo Yoga Launches Supplement Line, Continuing Wellness Push
Alo Yoga has mindfully moved into the supplement space, recently unveiling new gel-based ingestible wellness products and partnering with Sephora to launch its beauty and recovery line in stores in early September. Athletech
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August 14, 2023
Let’s Talk About Menopause and Running
Women don’t stop training after age 40, so why aren’t we openly discussing how to adjust and adapt as our bodies go through seismic shifts? Women's Running
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July 12, 2023
How hot is too hot to exercise outside?
As climate change leads to record-high temperatures around the world, dangerously hot days are prompting questions about when it’s too hot to exercise outdoors. The stakes are high. The consequences of a too-hot workout “range from feeling thirsty to death,” said Clare Minahan, a sports scientist at Griffith University in...
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July 4, 2023
CTE diagnosed in professional female athlete for first time
Chronic traumatic encephalopathy, known as CTE, has largely been connected with men who played American football. But it's not just a men's disease. Scientists at the Australian Sports Brain Bank announced Monday that Heather Anderson, a former Australian rules football player, has become the first professional female athlete to be...
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July 2, 2023
LPGA golfer Amy Olson to compete in US Women’s Open while seven months pregnant
Amy Olson has already played in one women's golf major while pregnant. She will get the chance again. Olson will be seven months pregnant when she competes this weekend at the U.S. Women's Open Championship at Pebble Beach Golf Links, the first time a women's major tournament is being held...
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June 23, 2023
Fitness company wants to pay you $10,000 to walk 10K steps in a day
GymBird, which offers resources and tools to help individuals improve their health and fitness, is seeking to hire a "Chief Step Officer," according to the job posting. The selected candidate will train for one month, giving them time to gradually work their way from zero to 10,000 steps. FOX29
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June 21, 2023
What you should know about muscle memory to help you stay fit
Understanding how both kinds of muscle memory work can help you get off to a strong start if you’re establishing a new fitness routine or rebooting one after a break. cnn Health
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June 1, 2023
Cycle Syncing Is Trendy. Does It Work?
Professional athletes and fitness influencers say that timing workouts around their menstrual cycles has big benefits. Experts are less certain. The New York Times
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May 22, 2023
Serena Williams’ Will Perform brand launches at Walmart
Introduced as a direct-to-consumer brand in December, Will Perform products will be sold in over 3,000 Walmart stores beginning next month, according to a release sent to Retail Dive. Adding Walmart to its current retail mix will more than double Will Perform’s brick-and-mortar footprint, placing it in almost 5,000 doors...
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April 30, 2023
Processed Food Perfection
It’s important to define what constitutes a processed food before passing judgment on them. There’s a range of refinement on our supermarket shelves. Slowtwitch
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April 13, 2023
You Shouldn’t Trail Run Alone. But If You Do, Here’s How to Stay Safe
In almost any trail running or hiking safety guide, “don’t go alone” is inevitably in there, and it is solid advice. It generally is safer to run with someone else. If you get injured, you have someone who will call emergency services and help you. If you’re somewhere with large...
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March 23, 2023
Is Your Hormonal Birth Control Affecting Your Athletic Performance?
Athletes of all levels have considered whether their choice of birth control might influence how they train, recover, and perform. But the answer is complicated. Here’s what you need to know. Outside+
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January 12, 2023
Are Protein Bars Actually Good for You?
The global market for protein bars is growing quickly and expected to swell to more than $2 billion by the end of 2026. Despite the advertising, nutrition experts say that protein bars aren’t all that healthy. The New York Times (paywall)
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January 10, 2023
Elite athletes are no longer ashamed of their periods — and tracking their menstrual cycles may even be a secret weapon
The problem for elite athletes and everyday people alike is that science knows very little about the menstrual cycle, especially when it comes to fitness and performance. But it's such a big factor when it comes to women's sport and how they perform. If only people can find ways to...
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December 21, 2022
80-Year-Old Climber Kris Machnick Reminds Us It’s Never Too Late
Kris Machnick is not going to let a little thing like a birthday stand in the way of her goals. She celebrated her most recent lap around the sun by training hard at Pacific Edge Climbing Gym in Santa Cruz, California, an integral part of her preparation—which also includes CrossFit,...
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December 15, 2022
How are sports nutrition brands catering to the female athlete?
Female focused sports nutrition (SN) brands are successfully bringing taboo health challenges out from under the table but those looking to cater to female athletes should harness technology to bring the power of knowledge to the female consumer, says an industry expert. Nutra Ingredients
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December 9, 2022
Serena Williams Launches New Lifestyle Brand ‘Will Perform’
Tennis champion, Serena Williams, enters her next chapter with a new lifestyle brand of performance-care products design to redefine and ritualize self-care. ESSENCE
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October 27, 2022
The Difference Between Zero-Sugar and Electrolyte Sports Drinks
Sugar-free sports drinks are made with artificial sweeteners, such as sucralose, and are generally lower in calories and carbohydrates than regular sports drinks. However, this doesn’t mean they’re completely void of electrolytes. Outside Online
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October 12, 2022
Women say popular F-Factor diet gave them serious health issues: lawsuit
A group of women from around the country say the popular F-Factor “fad” diet made them very sick – in some cases causing intestinal bleeding or requiring them to get emergency surgery, according to a new lawsuit. The plaintiffs — eight women from multiple states — claim they suffered serious...
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