How Two Ten’s WIFI Organization Is Fueling Women’s Advancement in Footwear Industry

November 20, 2023

The Two Ten Foundation‘s Women in the Footwear Industry (WIFI) community is moving in full force as it relaunches.

Founded more than a decade ago by industry leaders Diane Sullivan and Carol Baiocchi, WIFI has provided a community and forum for women to connect and support one another.

Since its debut, the community has grown to 5,000 member at its peak and the organization is looking to scale even more. Last week, Baiocchi and Sulliva, along with the members of the new WIFI Advisory Board — Stephanie Berg, Sarah Bloch, Eli Del Carmen, Kathy Forstadt, Christina Gigante, and Jori Miller Sherer — came together for a virtual town all to discuss the past, present and future. FN