August 17, 2026

Drink coffee for less body fat, more muscle, study suggests

Regular coffee consumption was associated with a leaner body composition among more than 2,200 adults, including lower total and visceral fat and greater skeletal muscle mass. Higher intake was also linked to lower levels of branched-chain amino acids associated with insulin resistance, although the study cannot prove that coffee directly...

August 17, 2026

Still I Run Celebrates 10 Years with One Week, One Movement

Hudsonville, Michigan (August 17, 2026) /SPORTSWIRE WOMEN/ - Over a decade ago, Sasha Wolff hand-stamped and sold jewelry and T-shirts from a church basement, trying to fund an idea she wasn’t sure anyone would want: an organization built around the intersection of running and mental health. Nothing like it existed...

August 17, 2026

Team Milk Launches Virtual Half Marathon to Bring More Women Into Running

August 17, 2026 /SPORTSWIRE WOMEN/ -  Team Milk, the group behind Every Woman’s Marathon, today announced the launch of their Virtual Half Marathon. This event is designed to welcome more women into distance running through a flexible, community-driven experience. “Team Milk’s Virtual Half Marathon is about making distance running feel...

August 14, 2026

Women’s sports viewership surging in 2026

Women’s sports viewership is surging in 2026, with 28.3 billion minutes watched in the first half of the year—up 18% from 2025—and 52% of the U.S. population now expressing interest, while the share with “no interest” has fallen nearly 20% in three years. The WNBA is a major driver: games...

August 13, 2026

Coco Gauff Partners with ŌURA Ahead of US Open 2026

Coco Gauff has signed a long-term sponsorship deal with smart-ring company ŌURA ahead of the 2026 US Open, joining fellow American tennis player Taylor Fritz. She will wear the Ōura Ring 5 during the tournament to monitor sleep, recovery, and readiness between matches. The partnership emphasizes how tracking her body...

August 13, 2026

Nielsen data shows more fans are watching women’s sports than ever before

Women’s sports are booming. More people are watching women’s sports – from the women’s NCAA Tournament to the NWSL – and more women are watching sports, including NASCAR and the NFL. That’s all according to a new analysis from Nielsen that breaks down the numbers and viewership in its "Women...

August 12, 2026

Keith Foulke responds as WPBL fired him from Boston Hunters after 3 games

Keith Foulke, a hero to Boston Red Sox Nation for getting the final out in the 2004 World Series to break the 86-year-old Curse of the Bambino, was looking forward to his role as manager of the Boston Hunters in the inaugural season of the Women's Pro Baseball League, which...

August 11, 2026

The Mothership Collective Brings Rally the Village Back With 160 Events Across North America and Beyond

ASHEVILLE, N.C. (August 11, 2026) / SPORTSWIRE WOMEN / — Because motherhood was never meant to be done alone, The Mothership Collective is bringing Rally the Village back this September with 160 community-led events designed to help women find their people in real life. The month-long series will bring women...

August 7, 2026

Before the WNBA became a phenomenon, Billie Jean King asked NBA commissioner David Stern for one promise

There’s nothing like being with Billie Jean King at a New York Liberty game. Already a legend wherever she goes, inside of Barclays Center, King is surrounded by thousands of fans who truly appreciate her legacy. The tennis icon was the first woman to fight for and earn equal pay...

August 7, 2026

Super Girl Surf Festival’s 20-Year Growth Story Reflects The Rise of Women’s Sports

OCEANSIDE, Calif. (August 7, 2026) /SPORTSWIRE WOMEN/ — Twenty years before women’s sports became a fast-growing priority for brands and media companies, Super Girl made an early investment in female athletes. What began in Oceanside with 16 young surfers and 200 spectators has grown into the world’s largest women’s professional...

August 6, 2026

USA Basketball Announces Roster For Women’s FIBA World Cup

USA Basketball has officially selected its roster for this September's FIBA World Cup. On Thursday morning, Sue Bird unveiled USA Basketball's roster for the FIBA World Cup in Germany. The star-studded national squad is headlined by a plethora of marquee names, such as Caitlin Clark, Paige Bueckers, Angel Reese and...

August 6, 2026

OS1st Promotes Jennifer Hazard to National Sales Manager

Hickory, NC | SPORTSWIRE WOMEN — OS1st®, a leader in performance socks and foot wellness innovation, today announced the promotion of Jennifer Hazard from Regional Territory Manager to National Sales Manager. In this expanded role, Hazard will lead OS1st’s national sales strategy and field organization as the company deepens its...

August 5, 2026

ASO announces fan restrictions on some sections of Tour de France Femmes queen stage to Mont Ventoux due to wildfire risk

ASO has restricted spectator and hiking access on two stretches of the Tour de France Femmes stage to Mont Ventoux because of wildfire risk in Vaucluse and Drôme. The final climb itself is still expected to go ahead, but access near the Dentelles de Montmirail, Bédoin, and part of the...

August 5, 2026

WNBA Season-Ticket Holders Grapple With Soaring Prices

As the WNBA continues to grow, some of its most loyal fans fear they’re being priced out. Coming off an All-Star Game that saw the get-in price quintuple from year to year, Front Office Sports spoke to season-ticket holders in several markets who say they were hit with sticker shock...

August 4, 2026

Shattered Record: The Queen of the John Muir Trail Does It Again

The John Muir Trail is one of California’s most scenic — and challenging — backpacking trails, crossing both Mt. Whitney and Yosemite Valley. Most hikers typically complete the trail in 2 to 3 weeks. The route scales 10 passes in the High Sierra, making for a series of challenging ascents and descents....

August 4, 2026

Cleveland’s WNBA Team Name is Unveiled

It was announced that in 2028, a new WNBA franchise will reside in Cleveland, Ohio. In a live-stream unveiling on August 4th, a presentation group include Cleveland Cavaliers president of basketball operations Koby Altman, it was revealed what the newest chapter of Cleveland's part in the WNBA. The name decided...

August 3, 2026

Is ‘bra doping’ a thing at the Tour de France Femmes?

Socks too high, you say? Well, there’s a new sartorial saga unfolding in pro cycling. This time, the controversy is brewing at the Tour de France Femmes. With the individual TT coming up, there’s some chatter in the peloton. And similar to the sock length debacles a few years ago,...

August 1, 2026

Access to women’s sports trails demand, new poll finds

A new national poll found that interest in women’s sports is growing, but access is still a major barrier. While nearly 6 in 10 sports fans say they can watch most or all of what they want, that drops to 42% among women’s sports fans.ssrs+1 The gap suggests demand is...

July 31, 2026

Why It Took 119 Years To Build A Tour de France For Women

While the competitive product heading into these nine days of racing is undeniable, the short history of the event deserves far more scrutiny than it typically receives. The men’s Tour de France was first contested in 1903, while the women’s version, operated by the very same company in the Amaury...

July 31, 2026

New Women’s Professional Baseball League is looking like ‘a movement’

Too many times, Kelsie Whitmore was so livid, she wanted to scream to the heavens. Too many times, Whitmore was so depressed, she wanted to grab all of her baseball equipment, and toss it in the ocean. Too many timea, she wondered, whether life was fair, deprived of her love...

July 30, 2026

Who’s Riding What in the Tour de France Femmes? All the Bikes Powering the 2026 Edition.

This is a bike-and-gear rundown of the 2026 Tour de France Femmes, showing what each team is riding and the equipment choices behind the peloton. It highlights a wide spread of setups, from top-tier teams on bikes like Specialized, Colnago, Trek, Cervélo, Canyon, and Cannondale to smaller squads using brands...

July 30, 2026

WNBA Posts, Deletes Video of Apparent Bueckers–Reese Bet on Game

The WNBA posted, then quickly deleted, a video showing Paige Bueckers and Angel Reese appearing to joke about a $400 bet on a Wings-Dream game. The league later said the post “missed the mark,” reminded players about its anti-betting rules, and addressed it internally; a league source said the players...

July 30, 2026

ESPN secures media rights to Women’s Pro Baseball League, bringing full season and playoffs to ESPN starting August 1

ESPN has struck a media-rights deal with the Women’s Pro Baseball League, making ESPN the league’s U.S. and U.S. territories streaming home for its 2026 season. The agreement covers all 30 regular-season games, seven guaranteed playoff games, and the postseason exclusively, including the best-of-five Championship Series, starting Aug. 1.espnpressroom+1 It’s...

July 30, 2026

Spotify adds a running mode to its app

Spotify is adding a new mode to its phone app for people who like to listen to music on runs. The new running mode cues up songs based on different phases of runs, and selects tracks based on your preferences and tempo. Paying subscribers can find the running mode in...

July 29, 2026

Female athletes surge in NIL deals as Learfield reports a 123% jump in participation

Female college athletes are participating in name, image and likeness opportunities at a much faster rate than before, with Learfield reporting a 123% jump in female athlete participation in NIL compensation activities over the 2025-26 fiscal year. Female athlete engagement in NIL activities more than doubled in 2026, rising from...