Press Release Archive for dates of Saturday, December 3, 2022 thru Friday, December 16, 2022
- Bengals quarterback Joe Burrow is adding his name to the growing list of believers in women’s volleyball as a founding partner of the Pro Volleyball Federation, the sport’s newest indoor professional league. The NFL star’s parents, Jimmy...
- It was a boom year for sports sponsorships, especially for women athletes. Sponsorship deals for female athletes grew 20% year-over-year in 2022, according to sports and entertainment intelligence platform SponsorUnited. Brands leveraged these partnerships...
- Female focused sports nutrition (SN) brands are successfully bringing taboo health challenges out from under the table but those looking to cater to female athletes should harness technology to bring the power of knowledge...
- GoFluo, the Belgian cyclist apparel brand, reported it will enter the U.S. market in 2023. Founded by fashion industry executive Julie Vets, the company specializes in fashion-forward, high-visibility apparel for the bike, run and...
- NBA Commissioner Adam Silver would be “hugely disappointed” if the NBA doesn’t hire its first female head coach within the next five years. The Commissioner made the comments to veteran sports TV journalist Bonnie...
- Following in the footsteps of NBA stars LeBron James and Kevin Durant, tennis ace Naomi Osaka and Kansas City Chiefs quarterback Patrick Mahomes are investing in a new Major League Pickleball team in a...
- After raising it from $300,000 to $750,000 for the 2022-23 season, the women’s hockey league announced plans on Wednesday to raise it again for the 2023-23 season — this time to $1.5 million, representing...
- The WNBA expansion process is taking a little longer than expected. WNBA commissioner Cathy Engelbert told The Athletic the league would not announce a new expansion site by the end of the year. Engelbert...
- During the 2022 World Championships, female athletes received 60 percent of all online abuse via Twitter and Instagram, according to a report released in November by World Athletics, the international governing body of track and...
- SportsPro features editor Sam Carp reflects on some of the stories and trends that have shaped 2022. …It’s also a time for reflecting on the year gone by. So, in keeping with that festive...
- One particular kind of food waste, banana peels, has recently been repurposed into a new kind of flour. In addition to being a potential way to “recycle” common food waste, this new peel-based flour...
- Life Time, the parent company of the Sea Otter Classic, has said they are changing the start format of the Fuego 40km cross-country mountain bike race in 2023. In 2023, all women’s age group...
- Led by one of the outdoors’ biggest retailers, some manufacturers may soon ditch women’s and men’s sleeping bags for nonbinary ones made to fit a wide variety of bodies. Outside
- Top football executives are to kick off a fresh search for external funding for the Women’s Super League (WSL) amid soaring domestic and international interest in the sport. Sky Sports
- With Mercury C Brittney Griner free from Russian custody, the focus for WNBACommissioner Cathy Engelbert and the WNBA “shifts to supporting the 32-year-old and her family — and to ensuring that Griner’s ordeal doesn’t happen...
- The WNBA is working on a way to keep players working in the U.S. Since before the league began in 1997, players have been going overseas, first to play and then to complement their...
- Tennis champion, Serena Williams, enters her next chapter with a new lifestyle brand of performance-care products design to redefine and ritualize self-care. ESSENCE
- Airblaster has been working to refine its sizes for a while. This past November, it followed through — finally delivering a new fit collection that aims to ‘welcome every body.’ A project that started...
- New testing by a consumer advocacy group warns that a number of sports bras and athletic shirts on the market contain high levels of bisphenol A, or BPA, an industrial chemical that has been...
- A new WSL record attendance was set in September when 47,367 spectators turned out to watch Arsenal beat north London rivals Tottenham Hotspur 4-0 at the Emirates Stadium. This followed a record-breaking women’s Euros...
- A new study confirms that you don’t have to do a hard workout to reap the longevity rewards of exercise. NYT (Paywall)
- Lululemon Athletica, Inc. again raised its outlook for sales and earnings for the year after reporting third-quarter results that topped guidance. Comparable sales in the quarter increased by 22 percent, or 25 percent on a...
- Aflac Incorporated, a leading provider of supplemental health insurance in the U.S., announced plans to boost its support for the upcoming NCAA® Division 1 Women’s Basketball Championship in an effort to draw attention to...
- The threat of sportswomen suffering brain injuries is “very likely” being underestimated, it has been claimed. Rezon Ltd, a company that has developed a sports headband to help protect the brain, claims women are...
- WNBA star Brittney Griner is free Thursday after the Biden administration negotiated her release from a Russian penal colony in exchange for an arms dealer, according to a senior administration official. President Joe Biden signed...
- Sue Bird and Megan Rapinoe have launched A Touch More, a production company that focuses on the “stories of revolutionaries who move culture forward.” The power couple announced the start of the venture created in...
- According to Reebok, the latest “Human Rights Now!” collection is designed to “bring awareness to equity and access in sport, celebrating the progress we’ve made, but also recognizing the much-needed work that still needs...
- The organisation has found that this year’s average viewing time per person for women’s sport is at seven hours and 50 minutes, up to the end of October. This marks a significant increase compared...
- Yoslov, a senior at The Branson School, a private high school in Marin County, California, is the author of a petition on change.org that is gathering signatures with astonishing force. The name of the...
- Sasha DiGiulian, Brette Harrington, and Matilda Söderlund traveled to Spain to send one of the hardest such routes. Rayu marks 16 pitches of biting limestone and a 5.14b crux. For DiGiulian, it also signaled...
- A mixed-team golf event will be a fixture on the PGA Tour schedule for the first time in almost 25 years. The PGA and LPGA announced that the QBE Shootout will be converted into...
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Polar Explorer Caroline Côté Makes Way to Hercules Inlet, Antarctica to Launch South Pole ExpeditionVANCOUVER, CANADA (December 2022) /SPORTSWIRE WOMEN/ – Caroline Côté, a professional adventurer and endurance Helly Hansen athlete, is about to set off on her attempt to become the fastest woman to reach the South...
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Christine Sinclair, Diana Matheson reveal pro Canadian women’s soccer league set for kickoff in 2025Professional women’s soccer is coming to Canada. Christine Sinclair and former national teammate Diana Matheson announced plans to launch a domestic professional women’s league in 2025, featuring eight teams throughout Canada. The still-unnamed league would...
- Stoned+Toned, a fitness company that blends cannabis and fitness in pursuit of community and a more pleasurable workout, is among those betting big on the legal cannabis boom bringing fitness along. San Francisco is...
- A new professional U.S. women’s volleyball league that’s set to launch in 2024 has tapped Grand Rapids as its first market, team owners and league executives announced. DP Fox Sports & Entertainment, which co-owns...
- Metabolism measurement platform Lumen, has raised US$62 million in a series B funding round led by Pitango Venture Capital. Participating investors include Hanwha Group, Resolute Ventures, RiverPark Ventures, Unorthodox Ventures, Almeda Capital and Disruptive...
- As a consultant who helps brands connect with the plus-size market (projected to become a trillion dollar industry in the next decade, growing from $601.7 billion in 2022, according to Research and Markets), I...
- The family home of Iranian rock climber Elnaz Rekabi has been demolished, according to the pro-reform news outlet IranWire, after she rose to international prominence this fall for competing with her head uncovered. Rekabi...
Friday, December 16, 2022
Thursday, December 15, 2022
Wednesday, December 14, 2022
Tuesday, December 13, 2022
Monday, December 12, 2022
Sunday, December 11, 2022
Friday, December 9, 2022
Thursday, December 8, 2022
Wednesday, December 7, 2022
Tuesday, December 6, 2022
Monday, December 5, 2022
Saturday, December 3, 2022
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