Barcelona score Heura Foods partnership for women’s team
August 23, 2022
Heura Foods will become a partner of the women’s team Barcelona for the next three seasons.
From the start of the 2022/23 season, Heura’s plant-based products will be available at the team’s Johan Cruyff Stadium home, with the brand also set to receive LED promotion at the venue, as well as hospitality and other marketing rights for the women’s team.
The agreement will also see the Primera club and Heura collaborate on various initiatives focused on promoting sustainable food systems globally, as well as the development of women’s soccer. SP