BUSINESS NEWS

March 13, 2022

World Series CEO Heidi Muller Talks about Life, Family and Adventure Racing

/SPORTSWIRE WOMEN/ - Careful consideration doesn’t always play a part when choosing what you do in life.  Sometimes it’s all about emotion, ambition, and taking the opportunities that come your way. When Heidi Muller first went adventure racing 24 years ago, without really knowing what she was getting into, it...

March 11, 2022

Salaries are booming as paydays grow quickly for women’s college basketball coaches

Eye-popping salaries aren't just for college coaches in football and men's basketball. They're also quickly becoming a bigger deal for coaches in women's basketball. As the sport has grown in stature, so has the pay for its coaches. USA Today

March 10, 2022

Women’s Sports Network would “love to see” WNBA on its platform

The Women’s Sports Network, the new dedicated 24-hour streaming channel for women’s sport, is targeting future rights deals for major properties including the Women’s National Basketball Association (WNBA). SP

March 9, 2022

National Women’s Soccer League Names Jessica Berman Next Commissioner

The National Women’s Soccer League announced that Jessica Berman has been named the league’s next commissioner. Messing joined the league in October 2021. During her five-month tenure, she is credited with negotiating and launching a joint investigation with the NWSLPA, resolving the Washington Spirit ownership situation, and overseeing the sale...

March 9, 2022

Florida women’s hoops coach Finley gets $3.7M contract

Florida women’s basketball coach Kelly Rae Finley’s recently signed five-year contract is worth $740,000 annually. The University Athletic Association released her contract Wednesday in response to a public records request. Finley s igned it March 1, two days after agreeing to terms on the $3.7 million deal. Bakersfield

March 8, 2022

Charge Electric Bikes Announces ‘Women in Charge’ Ambassador Program

Wilton, Conn. (March 8, 2022)/SPORTSWIRE WOMEN/ - Charge, the direct-to-consumer electric bike brand is excited to announce its 2022 Women in Charge brand ambassador program. Charge has selected inspiring women across sports, fitness, health and wellness to lead the program, but will also be open for other members of the...

March 8, 2022

Investing In Women’s Sports: The Right Thing To Move Brands Forward

Brands shouldn’t invest in women’s sports just because it’s the right thing to do. Today it’s important to recognize that the future is female. This slogan has been around for decades and still rings true. Women’s sports are on the rise in the U.S. and around the world. They continue...

March 8, 2022

Woman-led Town Hall Outdoor Co Launches Youth Apparel Collection

Steamboat Springs, Colorado (March 8, 2022) /SPORTSWIRE WOMEN/ - A new outdoor brand for kids has launched in Steamboat Springs, Colorado. Town Hall Outdoor Co offers a collection of sustainable, durable outdoor apparel built for kids and created by outdoor industry veterans. Made of recycled materials and designed to keep...

March 7, 2022

How much money do athletes in the WNBA make? Do they have other jobs?

While the public perception of professional basketball players being multi-millionaires, bolstered by the headline-grabbing stories of contracts in excess of $40 million, the reality is that in the women’s game, the money is far more humble. According to Yahoo Finance, the average WNBA salary in 2021 is $120,648. The league’s “supermax” salary...

March 7, 2022

How the Women’s Sports Network intends to cover female athletes “through a new lens”

Female athletes are set to have a US channel exclusively dedicated to them. Ahead of International Women’s Day, SportsPro caught up with Carol Stiff, the former ESPN executive now serving as an advisor to the Women’s Sports Network, to hear how the free, ad-supported, 24/7 streaming destination plans to provide...

March 6, 2022

American double Olympic basketball gold medallist arrested on drugs charges in Moscow

Double Olympic gold medallist Brittney Griner has been arrested in Moscow on drugs charges, USA Basketball has confirmed. The Russian Federal Customs Service announced in a statement that an inspection of hand luggage carried by a United States citizen who arrived on a flight from New York City revealed that...

March 5, 2022

Why Brittney Griner and Other W.N.B.A. Stars Play Overseas

Competing for international teams during the W.N.B.A.’s off-season is common for players. Why play overseas? For one, it gives them the chance to earn extra money. Depending on which country, leagues and teams, players can make several hundred thousand dollars and even more than $1 million. Another reason is playing...

March 5, 2022

U.S. Soccer Votes to Retain Cindy Parlow Cone as President

U.S. Soccer is staying the course, voting to keep Cindy Parlow Cone as president at the organization’s annual general meeting in Atlanta. Parlow Cone, the first woman president in U.S. Soccer Federation history, won the vote of the membership over Carlos Cordeiro, whom she replaced in the job in March of...

March 3, 2022

Serena Williams Venture Capital Firm Lands $111M

Serena Williams just scored a major off-court win — this time, with her venture capital firm. Serena Ventures announced on Wednesday that its first fund has raised $111 million. The fund will “invest in founders with diverse points of view,” according to The New York Times. The company has made angel investments in...

March 3, 2022

Prairie Wear Partners with Press Forward PR

CALGARY, AB /SPORTSWIRE WOMEN/ - Prairie Wear, makers of Hugger support bras, has partnered with Press Forward for media relations, product placement, and communications strategy. “Prairie Wear is making compression bras that are easy to wear and easy to care for,” says Holli Markwald, Founder & CEO of Prairie Wear....

March 2, 2022

PWHPA Inching Closer to Forming Women’s Pro Hockey League

Talks with select NHL teams and major corporate sponsors have intensified in the Professional Women’s Hockey Players’ Association’s bid to form a pro league within the next year. Associated Press

March 2, 2022

March Celebrates Women Led Companies: Krimson Klover with Rhonda Swenson

Boulder, Colorado (March 1, 2022) /SPORTSWIRE WOMEN/ - Krimson Klover, an activewear clothing company created by women, for women, Celebrate the Month of March and Women Led Businesses. A woman of inspirations, Rhonda possesses a variety of strengths, the kind that imparts and supports other women in the vastly underrepresented...

March 1, 2022

How Airplanes Became the WNBA’s Biggest Scandal

The Liberty’s repeated chartering of flights, a violation of CBA rules, is a window into the state of ownership in the league. SI WNBA

March 1, 2022

Title Nine Announced Finalists For First Annual Pitchfest Girls

Emeryville, Calif (March 1, 2022)/SPORTSWIRE WOMEN/ - Title Nine, adventure and outdoor apparel brand and retailer aiming to empower women to lead, risk and own, is proud to announce nine finalists of their first annual Pitchfest Girls program. Pitchfest Girls is the newest edition to Title Nine’s Pitchfest series, a entrepreneurship...

February 25, 2022

Former USWNT goalkeeper Hope Solo blasts equal pay settlement as ‘heartbreaking, infuriating’

"Read the fine print." Former United States goalkeeper Hope Solo said on Wednesday the women's national team's $24 million settlement with U.S. Soccer over an equal pay lawsuit was not the huge win it was being trumpeted as but rather "heartbreaking and infuriating." ESPN

February 24, 2022

British Cycling Brand Parcours Appoint Amy Marks as Marketing Manager

/SPORTSWIRE WOMEN/ - Since its launch in 2016 by Oxford University Engineering Graduate Dov Tate, British cycling brand Parcours has gone from strength to strength. Now, after several years of successful growth, the company has appointed a new Marketing Manager in Amy Marks to continue its development and expand the...

February 24, 2022

PEARL iZUMi Lauches ‘We’, an Online Hub for Connectivity, Inspiration and Product Information Within the Women’s Cycling Community

LOUISVILLE, Colo. (Feb 24, 2022)/SPORTSWIRE WOMEN/ - PEARL iZUMi, the worldwide leader in cycling apparel and footwear, is excited to launch We, the brand’s new initiative to connect, inspire, and empower women-lead cycling communities. Through a combination of storytelling, social experiences and online resources, the brand will promote and amplify positive...

February 23, 2022

Potential Buyers Want to Bring Women’s Professional Basketball Back to Portland but Will Need Support From Trail Blazers Ownership

20 years ago women’s professional basketball team had a home in Portland and amassed a loyal following of more than 8,000 fans a night. They left in 2002 after then-Trail Blazers owner Paul Allen declined to add them to his portfolio of sports franchises. But now at least two parties...

February 23, 2022

Superfeet Bolsters Leadership Team with New CFO Hire and Internal Promotions

FERNDALE, Wash. (Feb. 23, 2022)/SPORTSWIRE WOMEN/ - Superfeet, the global insole industry leader, announces the hiring of new chief financial officer, Cambria Schmidt, to support the brand’s continued domestic and international growth. A strategic leader, Schmidt brings 24 years of experience in finance and most recently served as CFO of Zoomget,...

February 22, 2022

ESPN sells out NCAA Women’s Tournament ad inventory

March is obviously a huge month for college sports, with the men’s and women’s basketball tournaments set to begin. Well in advance of the start date, ESPN and Disney announced today that they’ve completely sold out of ad inventory for the women’s NCAA Tournament, which airs exclusively on ESPN’s family...