BUSINESS NEWS
Want to stay up to date on the latest women's sports press releases and business news? Scroll below to view all women's sports business news.-
November 26, 2024
Women’s MultiSport Action Group (WMAG) launch at The Running Conference 2024
The Women’s MultiSport Action Group (WMAG) is a new initiative designed to empower and support women in the multisport industry who are members of Running Industry Alliance (RIA) and / or Triathlon Industry Association (TIA). Endurance.Biz
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November 23, 2024
Caitlin Clark Is Investing in Women’s Sports as She Looks to Bring NWSL Team to Cincinnati
Caitlin Clark has joined an ownership group working to bring a National Women's Soccer League team to Cincinnati, which is one of the finalist cities bidding for a new team to join the league. The final decision will be announced by the end of 2024. In a statement to the outlet...
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November 22, 2024
Introducing Meliora: A Women-Led Experiential Marketing Agency Transforming Representation and Delivering Connection
Philadelphia, PA - November 22, 2024 /SPORTSWIRE WOMEN/ – Today marks the launch of Meliora, a dynamic new experiential marketing agency founded by event industry veteran Amanda Ehrhardt. Defined as the “pursuit of better” in Latin, Meliora is setting out to transform the marketing landscape by championing women's sports and...
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November 21, 2024
WNBA and NWSL team valuations to increase by at least US$1.6bn in next three years
The value of Women’s National Basketball Association (WNBA) and National Women’s Soccer League (NWSL) teams is anticipated to increase by at least US$1.6 billion in the next three years, according to a study from Wasserman’s The Collective. Sports Pro Media
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November 21, 2024
Women’s pro volleyball league launching in January announces $100 million in new funding
On Thursday, League One Volleyball (LOVB), the American pro league set to debut Jan. 8, announced $100 million in new funding from Atwater Capital, Ares Management and Left Lane Capital. USA Today
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November 21, 2024
Girls In Gear is Bringing Cycling to Thousands of Young Girls—and Needs Your Help
/SPORTSWIRE WOMEN/ - At Girls in Gear, we’re on a mission to make sure every girl has the chance to grow into the biggest, boldest, brightest, and bikiest version of themselves - on and off their bike. Since our inception in 2021, we’ve helped get thousands of young girls across...
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November 20, 2024
More investors are putting their money in women’s sports teams. A new study finds it could ‘unlock billions’ in value
Whether in the stands, on social media, or on broadcast, more eyes are on women’s sports, boosting valuations of professional women’s teams to new highs while attracting a growing wave of wealthy investors. Team valuations for the National Women’s Soccer League (NWSL) jumped by 57% in the past year, and the first valuation report of...
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November 20, 2024
Caitlin Clark won’t play in Unrivaled league, source says
Indiana Fever star guard Caitlin Clark will not play in the new 3-on-3 league Unrivaled in its inaugural season, a source with knowledge of the situation told ESPN on Wednesday. ESPN
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November 19, 2024
Michele Kang Drops Whopping $30 Million on U.S. Soccer
Washington Spirit owner Michele Kang has made a $30 million donation to U.S. Soccer, the largest gift in federation history designated for girls’ and women’s soccer. Front Office Sports
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November 18, 2024
NFL Legend Vernon Davis Makes His Next Big Play: Investing In Women’s Sports
Vernon Davis tight end’s career reads like a highlight reel of American football excellence. But these days, the Washington D.C. native is focused on a different kind of victory – one that could change the landscape of women’s sports forever. Essence
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November 14, 2024
Adidas Signs High School Basketball Phenom Kaleena Smith, the First Deal With Candace Parker as President of Women’s Basketbal
Adidas has signed girls’ high school basketball phenom Kaleena Smith to a name, image and likeness (NIL) deal. The hooper is the first signing with WNBA icon Candace Parker as the president of Adidas Women’s Basketball. Footwear News
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November 14, 2024
Why One WNBA GM Left for Unrivaled
General manager Clare Duwelius helped bring the Minnesota Lynx back to the WNBA Finals for the first time since 2017, and watched her team of 11 years fall in heartbreaking Game 5 overtime to the Liberty. Front Office Sports
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November 13, 2024
Former Commanders player Vernon Davis joins co-ownership of DC’s women’s soccer team
Former NFL player Vernon Davis is now a co-owner of D.C.'s local women's soccer team, DC Power FC. The team announced Davis' ownership status in a statement released Tuesday. Davis was honored at halftime during Power FC's game against Brooklyn FC on Wednesday night. 7 News
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November 12, 2024
This Women’s Sports News Company Raised $13 Million
Haley Rosen founded Just Women's Sports for fans like herself. She was certain that if she created quality content, the audience would come.When Haley Rosen was forced to retire from pro soccer due to injuries in 2017, she moved back to the Bay area and took up "a real job"...
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November 10, 2024
Vuori Valued at $5.5 Billion in New Round of Investment
Vuori has landed a new round of investment to support the continued growth of the hot-selling brand. The company announced Friday that two private equity firms – General Atlantic and Stripes – along with a cohort of additional investors, are sinking $825 million into Vuori. SHOPeatSURF
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November 10, 2024
Whoopi Goldberg hopes to change the sports world with her new All-Women’s Sports Network
Whoopi Goldberg is taking on a new project. During an appearance on “The Tonight Show with Jimmy Fallon,” the EGOT winner announced her leap into the sports world with the launch of the first global women’s sports channel, All Women’s Sports Network (AWSN). Yahoo Sports
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November 7, 2024
Shop Women-Led Wednesday To Support Women In Business This Spending Season
Sun Valley, ID (Nov. 7, 2024) /SPORTSWIRE WOMEN/ - Women-Led Wednesday, the annual purpose-driven holiday that urges the public to shop women-led businesses, returns for the seventh year, calling on consumers to be mindful of their purchasing power leading up to popular eCommerce holidays like Black Friday and Cyber Monday....
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November 4, 2024
Professional Women’s Sports Leagues Are Busy Adding Franchises
As women’s sports grow in popularity with viewers and marketers, three professional sports leagues have announced plans to expand into other markets. The WNBA (basketball), NWSL (soccer) and PWHL (ice hockey) are all adding teams to their respective professional leagues. Forbes
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October 31, 2024
Everyone Wants In on the WNBA Expansion Gold Rush
The WNBA aims to add another expansion team by the 2028 season—and there is no shortage of eager potential owners. The league is already preparing to welcome three expansion franchises over the next two years, but WNBA commissioner Cathy Engelbert has said the league is evaluating up to “12 cities.”...
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October 31, 2024
SMITH MFG Earns 2024 Women in Manufacturing Awards for Leadership and Excellence
PORTLAND, Oregon (October 31, 2024) /SPORTSWIRE WOMEN/ - SMITH – global market leader in snow goggles and helmets and industry innovator across bike helmets, sport, lifestyle, and prescription eyewear – is pleased to share two of its employees have earned the 2024 Women in Manufacturing Award from the Utah Manufacturers...
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October 30, 2024
‘Hit Play Not Pause,’ the Ground-Breaking Podcast for Active Performance-Minded Menopausal Women Celebrates 200 Episodes
October 30th, /ENDURANCE SPORTSWIRE/ - Started in 2020, the Hit Play Not Pause podcast, hosted by Selene Yeager and produced by Feisty Media, released its 200th episode today. In that time, the pioneering show has reached over 2.9 million listeners and helped redefine the conversation around menopause. “I knew how...
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October 29, 2024
Women’s Pro Baseball League Launching in America in 2026
/SPORTSWIRE WOMEN/ The Women's Pro Baseball League (WPBL) is launching in the summer of 2026 with six teams and is the only professional women's baseball league in America. The League is Co-Founded by baseball pioneer, Justine Siegal, the first woman to coach a professional men's baseball team and to pitch...
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October 29, 2024
Pro Women’s Hockey League announces it could add as many as 2 teams for 2025-26 season
The six-team Professional Women’s Hockey League is launching its expansion process with plans to add as many as two franchises for the start of the 2025-26 season, a league executive announced Tuesday. Speaking at the ESPNW Summit in New York, senior vice president of business operations Amy Scheer said the league...
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October 29, 2024
GroupM Bid to Push Ad Dollars to Women’s Sports Exceeds Expectations
After launching an initiative earlier in 2024 to double the amount of money its clients spend on women’s sports, GroupM, the large WPP-backed media-investment giant, says it has exceeded its initial goals. In March, GroupM said it intended to create a dedicated marketplace for the programming genre, starting in the industry’s “upfront”...
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October 28, 2024
Half of WNBA Coaches Have Been Fired. What’s Happening?
Six WNBA head coaches have been fired since the end of the regular season—making half of the league’s jobs open. When the Chicago Sky hired Teresa Weatherspoon as head coach last October, it was the beginning of a new chapter. Front Office Sports