EVENT NEWS

April 14, 2024

Outrage sparked by Nike’s skimpy Olympic uniforms

Women athletes have spoken out after images of the U.S. Olympic uniforms, with the Nike-designed attire displayed on a mannequin, were released on Thursday. The women’s outfit is being criticized for its notably high-cut panty line and Reuters reported that athletes say the emphasis seems to be on appearance rather...

April 10, 2024

Women’s NCAA title game outdraws the men’s championship for 1st time ever

South Carolina's 87-75 victory over Caitlin Clark and Iowa in the women's NCAA championship game has achieved a pair of milestones. It is the first time the women's title game outdrew the men. It also was the second most-watched non-Olympic women's sporting event on U.S. television. The Sunday afternoon game...

April 8, 2024

South Carolina’s Title Win Smashes Ratings Records in Caitlin Clark’s Finale

As the final seconds ticked off in South Carolina’s victory over Iowa, ESPN’s Ryan Ruocco exclaimed, “Perfection with a touch of sweet redemption.” The line was a chef’s kiss in several ways. Ruocco was celebrating South Carolina exacting revenge for its Final Four loss to Caitlin Clark and Iowa last...

April 7, 2024

Iowa-UConn Draws 14.2 Million Viewers, Racks Up Records

Friday’s women’s Final Four matchup between UConn and Iowa was the most-watched women’s college basketball game in history, ESPN announced. The thrilling Iowa win, featuring stars Caitlin Clark and Paige Bueckers, averaged 14.2 million viewers. The game, which ended with a controversial foul call against UConn that took over the...

April 3, 2024

Caitlin Clark and Angel Reese’s LSU-Iowa rematch nets a record audience for ESPN

Iowa and LSU attracted the second-largest audience for any basketball game on ESPN — college or pro — since 2012. ESPN says 12.3 million people watched the rematch of last year's NCAA women's tournament final, with a peak audience of 16.1 million viewers. Most-watched college basketball game EVER on ESPN platforms. The...

April 2, 2024

ESPN has the perfect studio crew to cover the women’s basketball explosion in popularity

It’s not often during a broadcast of a nationally televised sporting event that the focus is keenly on its studio team. It’s the players and the teams and the actual game that draws the attention. The analysts in the studio for pregame, halftime and postgame commentary are usually an afterthought,...

March 28, 2024

LOWA Pro Athlete Sunny Stroeer Becomes First Female to Ski the Iditarod Trail Invitational 1000 Since the Race’s Inception 24 Year Ago

STAMFORD – (March 28, 2024)/SPORTSWIRE WOMEN/ – LOWA Boots, the global footwear brand known for over 100 years of hand-crafted European heritage, today announced that its pro athlete, Sunny Stroeer, completed the Iditarod Trail Invitational on skis, the first female to accomplish this feat in the race's 24 year history. Stroeer...

March 27, 2024

Self-Confidence: An Interview with Jasmin Paris About Her 2024 Barkley Marathons Finish

Jasmin Paris (U.K.) made history on March 22 in the waning minutes of the 2024 Barkley Marathons, when she came around the final corner of the finishing road. No woman had ever finished four laps of five-lap race before, let alone the whole thing. After two previous attempts at the event in...

March 25, 2024

2024 Could Be a Make-Or-Break Year for the Tour de France Femmes

If there’s one depressing fact I’ve learned in nearly two decades of covering women’s cycling, it’s that, sadly, there’s rarely a moment to rest on one’s laurels in this sport—and that’s particularly true for race organizers, and team owners. Just because a race does fantastically well one year in terms...

March 24, 2024

Inaugural U.S. Olympic Marathon Trials 40-Year Reunion: Calling All 1984 Qualifiers!

/SPORTSWIRE WOMEN/ - On the weekend of May 16 – May 19 in Olympia, Washington, the locally-based 1984 Trials Legacy Committee is organizing a 40-year reunion for the inaugural U.S. Women’s Olympic Marathon Trials. held on May 12, 1984. More than 50 of the 267 Trials qualifiers plan to attend,...

March 23, 2024

Jasmin Paris first woman to complete gruelling Barkley Marathons race

Jasmin Paris from Midlothian completed the Barkley Marathons in Tennessee with just one minute 39 seconds to spare of the 60-hour cut off. She was so exhausted she slumped to the ground after finishing the race which is inspired by a famous prison escape. The course, at Frozen Head State...

March 22, 2024

Katie Zaferes To Make supertri E Debut In London

/SPORTSWIRE WOMEN/ – Katie Zaferes is joining an all-star line-up for supertri E World Triathlon Championships powered by Zwift in London on April 13. The American Olympic silver and bronze medallist is continuing her bid to qualify for Paris by tackling the multi-award winning hybrid real life and virtual race...

March 21, 2024

NCAA Women’s Basketball Tournament Steals The Spotlight, Signaling A Turning Point For Sports

In the realm of sports, the pendulum of attention has historically swung heavily in favor of men's competitions, relegating women's sports to the sidelines. However, a seismic shift is currently underway, thanks in large part to the buzz around Caitlin Clark. From the outset, the NCAA Women's Tournament has boldly...

March 20, 2024

America’s Noisiest Race Announcer Fitz Koehler Takes Center Stage in Dancing with the Stars Fundraiser

[Gainesville, FL March 20th, 2024] /SPORTSWIRE WOMEN/ - Fitz Koehler, renowned for her vibrant presence and happy noise in the racing world, is set to dazzle audiences in a different arena as she participates in a special edition of Dancing with the Stars. The event, organized as a Dance Alive...

March 20, 2024

“The goal is to win Roth” – Laura Philipp returns to Roth in 2024

ROTH/SPORTSWIRE WOMEN/ – German long-distance triathlon record holder, Laura Philipp, will be competing again at DATEV Challenge Roth on 7 July 2024. The 36-year-old is returning to the Home of Triathlon after her third place in Roth last year. "Would like to perform even better" Laura Philipp has a very...

March 19, 2024

March Madness: Women’s Final Four Tickets Near $800

The 2023-2024 women's college basketball season has experienced a surge in viewership, with FOX reporting a 48% increase in TV ratings. This surge, along with increased ticket prices and advertisement spikes, confirms the predicted growth in women's college basketball. In response to these increases, networks are adopting ad sales strategies...

March 18, 2024

PTO Confirms ‘Battle of Champions’ for Women’s Singapore T100

London, UK /SPORTSWIRE WOMEN/ - The Professional Triathletes Organisation (PTO) and World Triathlon have confirmed a powerful line up for the women’s Singapore T100 triathlon on 13 April, 2024, the second stop on the new eight-leg T100 Triathlon World Tour. Included is Miami T100 champion India Lee, who will be...

March 18, 2024

Women’s Product Entrepreneur & Inventor Summit Set for April

Lead and Empower Her She Talks, in collaboration with BoldSKY Foundation, proudly presents the inaugural Women’s Product Entrepreneur & Inventor Summit April 27 and 28 in Coronado. https://leadandempowerher.com/women-inventors/ The Women’s Product Entrepreneur & Inventor Summit is conceived BY women with extraordinary product concepts, FOR women with extraordinary product concepts. The landscape...

March 12, 2024

Camille Herron Sets 6-Day World Record by Running 560.3 Miles at the 2024 lululemon FURTHER Event

The U.S.’s Camille Herron has set another world record, this time by running at least 560.300 miles (901.715 kilometers) (to be confirmed) to set a new women’s 6-day world record at the 2024 lululemon FURTHER event in La Quinta, California. The event ran from March 6 through 12 to coincide with International Women’s Day...

March 12, 2024

Women’s Basketball Conference Tourneys Set Attendance, TV Marks

Last weekend’s women’s conference tournaments provided some of the most entertaining basketball on television—and fans matched the excitement with soaring attendance and viewership numbers. The Big Ten title game set a new record for a women’s basketball broadcast on CBS, while the SEC, Pac-12, and ACC all produced their most-watched...

March 8, 2024

WNBA Draft Tickets Sell Out In 15 Minutes

While the Aces are busy selling out season tickets, the WNBA draft is touting a sellout of its own. The 2024 WNBA draft, which will likely see Caitlin Clark go No. 1 overall to Indiana after the Iowa senior announced she would forgo her final year of collegiate eligibility, will...

March 8, 2024

She battled sub-zero temperatures and ferocious winds to record the longest-ever run in Antarctica

Pat Farmer, a former Australian politician turned ultrarunner, set the previous record in 2012, though the 49-year-old Urquhart’s attempt is still pending ratification. Starting on December 15, she fought through temperatures as low as -4 degrees Fahrenheit (-20 degrees Celsius) and winds as strong as 50 miles per hour (about...

March 7, 2024

Sailor Cole Brauer makes history as the first American woman to race solo around the world

Aboard her 40-foot racing boat First Light, 29-year-old Cole Brauer just became the first American woman to race nonstop around the world by herself. The New York native pulled into A Coruña, Spain, on Thursday after a treacherous 30,000-mile journey that took 130 days. She thanked a cheering crowd of family and fans who had been waiting for her on shore....

March 6, 2024

Wondery Outdoors and Sender One Climbing Celebrate International Women’s Day with “Climb With Her” Festival

March 6, Los Angeles, CA /SPORTSWIRE WOMEN/ – Wondery Outdoors, the women’s apparel and gear brand on a mission to be the most diverse and inclusive brand in the outdoor industry, announces its 2nd annual International Women’s Day festival, Climb With Her. Welcoming climbers of all abilities to join the...

March 6, 2024

Runner Takes on Bold Challenge: 2 Half Marathons, 2 Coasts, 2 Days and $20,000 for Autoimmune Disease Research

Washington D.C. and Portland, OR, March 2024 /ENDURANCE SPORTSWIRE/ - Gretchen Schoenstein will run two half marathons, on two coasts, in two days to raise $20,000 for autoimmune disease research at Benaroya Research Institute (BRI), a global leader in human immune system research. She’ll run the Rock N’ Roll Marathon...