PRESS RELEASESBrowse the latest press releases from companies serving the women's sports industry. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
August 12, 2021
Liv Introduces Liv Relay MIPS and Liv Path MIPS Helmets
NEWBURY PARK, Calif. (Aug. 12, 2021) - Liv, the company dedicated to getting more women on bikes, today introduced the Liv Relay MIPS and Liv Path MIPS helmets featuring clean, stylish designs that prioritize safety and comfort. The Liv Relay MIPS was designed for road riders and bike commuters, while...
August 10, 2021
Aqualung Group Appoints Kendall Brandau as Director of Go-To-Market, North America
VISTA, Calif. (August 10, 2021) – Aqualung, the leading global designer and manufacturer of dive and water sports gear, today announced it has appointed Kendall Brandau as Director of Go-To-Market, North America. Brandau will play a key role in helping to coordinate the planning, development and execution of go-to-market activities...
August 7, 2021
Jennifer Valente First Woman to Win Olympic Gold For Team USA in Track Cycling
TOKYO – Two-time Olympic medalist Jennifer Valente (San Diego; Twenty24) opened up the Izu Velodrome for the morning of racing, starting with the Scratch Race in the Women’s Omnium. Valente is a master of the Omnium, so we were due for some exciting racing. Valente marked her riders as soon...
August 6, 2021
Tokyo 2020 Olympic Gold Medalists in Individual Triathlon, Flora Duffy (Ber) and Kristian Blummenfelt (Nor), Receive Special Invitation to Compete at The 2021 Supersapiens IRONMAN World Championship
TAMPA, Fla. (August 6, 2021) – IRONMAN today announced that the Tokyo 2020 Olympic Gold Medal winners in individual triathlon, Flora Duffy (BER) and Kristian Blummenfelt (NOR) have been extended a special invitation to compete at the 2021 Supersapiens IRONMAN® World Championship® taking place on October 9, 2021, in Kailua-Kona,...
August 6, 2021
Queen of Pain finds Relief in Venga CBD
August 5, 2021, Steamboat Springs, CO. Venga CBD, a leader in training, racing, and recovery products for endurance athletes, announced today its partnership with ultra-runner, 4-time Obstacle Racing World Champion, and full-time lawyer Amelia Boone. Often dubbed the “Queen of Pain,” Boone competes at the highest level possible. No one knows...
August 5, 2021
Human Potential Running Series Becomes First Major Race Series To Fully Accommodate Inclusivity Of All Genders
Arvada, CO – In 2017 The Human Potential Running Series became the first major running series in the world with a black and white policy that spoke directly to transgender athletes. Their policy stated that “Transgender athletes will be listed as the gender they registered for the race, which is...
August 4, 2021
Another Mother Runner ‘Gears Up’ Features Performance Sunscreen KINeSYS
Worldwide community group, Another Runner Mother, has named KINeSYS SPF 30 Clear Zinc as one of their favorite skincare and beauty products. ‘AMR Gears Up’ features products that are used and loved by AMR ambassadors, tried and tested as go to options by women within the community. Another Mother Runner...
August 3, 2021
World and American Record Holder Keira D’Amato Confirmed For 2021 Credit Union Cherry Blossom Ten Mile
August 3, 2021, Washington, DC: American and World Record holder Keira D’Amato will be wearing a third hat throughout the upcoming Credit Union Cherry Blossom race weekend — that of race committee member. But her clear focus will be on improving upon the record setting 10-mile time of 51:23 that...
August 3, 2021
Outspoken: Women in Triathlon Summit Announces In-Person Event, Partnership with Cervélo
Denver, Colorado, USA — August 3, 2021 - The producers of the Outspoken: Women in Triathlon Summit are excited to announce the launch of the in-person component of this year’s Summit, November 12th - November 14th in Tempe, AZ. In addition, Cervélo returns after a successful partnership in 2019 for the 2021 Summit as...
August 3, 2021
Oboz, Osprey and Outdoor Research Join Forces to Sponsor 150 Women in #over50outside – a Supportive Community for Women Over 50 Who Love the Outdoors
Cortez, CO – August 3, 2021 – Oboz, Osprey and Outdoor Research in collaboration with 52 Hike Challenge and In Solidarity, today launched OVER 50 OUTSIDE. This supportive community will bring together women over the age of 50 who are passionate about the outdoors. The program aims to motivate and...
August 2, 2021
prAna Reaches 100% Plastic-Free Packaging Goal on Anniversary of Responsible Packaging Movement Launch
Carlsbad, CA – August 2, 2021 – prAna, creator of Clothing for Positive Change and a leader in sustainable outdoor fashion, announced today that it has officially reached its long-term goal of 100% plastic-free packaging with the launch of the Fall/Winter 2021 collection. The accomplishment coincides with the one-year anniversary...
August 1, 2021
Hannah Roberts wins silver in BMX Freestyle’s Olympic Debut and first medal for Team USA in Cycling
TOKYO – On another hot day at the Ariake Urban Sports Park, BMX Freestyle made history. Based on the seeding results from Saturday, Perris Benegas (Reno, Nev.) and Hannah Roberts (Buchanan, Mich.) were the last two women to drop into the event, as they were the top two seeds. At...