News Topics
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October 16, 2025
AI bra fitting platform Brarista links with Boobydoo to tackle barriers for girls in sport
With nearly half of UK schoolgirls saying their breasts negatively affect their participation in sport and exercise, and more than half having never worn a sports bra during physical activity, Brarista and Boobydoo are on the case. Those numbers from the University of Portsmouth's Research Group in Breast Health have...
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October 15, 2025
After Athlos success, Alexis Ohanian ventures into another women’s sports building on LA’s rich heritage
Serena Williams' husband Alexis Ohanian, through his investment firm 776, is set to become the major investor for the seventh professional volleyball team in the League One Volleyball (LOVB) league, based in Los Angeles, launching in 2027. This marks the third major sports investment for Ohanian in Los Angeles, alongside...
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October 15, 2025
The Cost of Fandom: Ally Bank Finds Sports Fans Breaking the Bank for the Love of the Game
Sports fans are spending for the love of the game in Ally Bank's newest report, The Cost of Fandom. The report reveals millennials lead the way in spending at $2,050 per year on fan related activities, compared to $1,550 for Gen Z. For many Gen Zers, the combination of high...
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October 15, 2025
Hims & Hers offers menopause, perimenopause treatments
Hims & Hers Health said that it has introduced affordable treatment options for those going through perimenopause and menopause. The menopause care expands on its services into hormone-replacement therapies. The stock of the company is up 2%. Hims & Hers added that they anticipate this new specialty will help their Hers division...
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October 15, 2025
Halfdays Raises $10 Million in Series A Funding
Outdoor apparel brand Halfdays has secured $10 million in a Series A funding round led by Kellwood Company, with support from Dick’s Sporting Goods Ventures and model Taylor Hill, reported Business of Fashion. SHOPeatSURF
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October 15, 2025
Natalie Grabow, 80, of Mountain Lakes, New Jersey Makes History Becoming the Oldest Women to Finish the IRONMAN World Championship
KONA, Hawai`i (October 15, 2025) /SPORTSWIRE WOMEN/ – Natalie Grabow, 80, of Mountain Lakes, New Jersey captured the 2025 IRONMAN® World Championship women’s 80-84 age-group title in Kona, Hawai`i on Saturday, October 11, the first to ever do so. She finished the IRONMAN World Championship with a time of 16:45:26...
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October 13, 2025
She Became the First Woman to Complete This 3,600-Mile Thru-Hike—and Brought Thousands Along for the Journey
Jessica “Stitches” Guo began her 30th birthday alone, in the woods, walking north towards the Canadian border. It was the same way she had spent the last few months of her 20s, during which she hiked from the Mexican border through New Mexico, Colorado, Wyoming, Idaho, and Montana along the Continental...
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October 12, 2025
World’s fastest woman defeats 100 men for US$100,000
Internet personality and streamer MrBeast put the speed of the world’s fastest woman, Melissa Jefferson-Wooden, to the test in his latest YouTube challenge. The YouTuber offered a US$100,000 prize to any man who could beat the reigning world 100m and 200m champion across the width of two soccer fields. Spoiler alert: Jefferson-Wooden threw...
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October 12, 2025
After Joy of Women’s-Only Ironman World Championship, Grief Sets In
The Ironman World Championship has made a lot of progress in the last three years of women’s-only racing. Now it must avoid a setback. There was something about this year’s Ironman World Championship week in Kona that felt sad. The final edition of the women’s-only championship event was empowering and inspiring and...
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October 12, 2025
13 Female Athletes Take Titles in Their Age Group at the 2025 IRONMAN World Championship in Kona, Hawai`i
KONA, Hawai`i / TAMPA, Fla. (Oct. 12, 2025) /SPORTSWIRE WOMEN/ - The best female triathletes in the world from 13 age groups claimed their respective titles at the 2025 IRONMAN® World Championship triathlon in Kona, Hawai`i on Saturday, October 11. More than 1,600 registered athletes from 78 countries, regions and territories...
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October 12, 2025
ESPN Adds More Women’s Sports With UEFA UWCL Rights Agreement
ESPN just made a major power play for women’s soccer that will bring more games to the network and direct-to-consumer streaming service. The network has signed a five-year, exclusive multimedia rights agreement for the UEFA Women’s Champions League (UWCL) covering the 2025/26 through 2029/30 seasons. ESPN will carry all 75 matches...
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October 11, 2025
‘My Showgirl Era’ – British triathlon star becomes an OnlyFans athlete on eve of IRONMAN World Champs
“I’ve never really been one to do things the way they have always been done,” said top British triathlete Steph Clutterbuck when she made the eye-catching announcement that she has become an OnlyFans athlete. OnlyFans is a subscription site, which has been associated with adult material, although it is not exclusively a...
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October 11, 2025
Norway Strikes Again: Solveig Løvseth (NOR) is Victorious on Debut at the 2025 IRONMAN World Championship in Kona, Hawai`i
KONA, Hawai`i (Oct. 11, 2025) /SPORTSWIRE WOMEN/ - In a spectacular race for the ages in stunning Kailua-Kona, Solveig Løvseth of Norway was crowned the 2025 IRONMAN World Champion, crossing the line in a time of 8:28:27. Great Britain’s Kat Matthews secured her third second place finish at an IRONMAN...
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October 10, 2025
WNBA Quietly Increased Finals Bonuses Amid CBA Negotiations
This year the WNBA Finals lengthened to a best-of-seven contest for the first time. As a result, the league increased the prize pool again. Winners will get $22,908 each—roughly $25,000 more as a team compared to 2024—while the runners-up receive $8,521 each, up from $7,746. Players eliminated in the first...
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October 10, 2025
Dear Ironman, Here’s What We Can Learn from the Women’s-Only Championship
The article explores how lessons from the women’s Ironman World Championship in Nice could improve the men’s race in Kona. It highlights the women’s event’s community feel, inclusivity, and logistical successes as models for the broader Ironman brand. Triathlete spoke with athletes and industry leaders on the Big Island ahead...
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October 10, 2025
In women’s sports, athletes losing their periods was long considered normal. Not anymore
The article examines how menstrual health is becoming a central focus in women’s sports, as more athletes and teams discuss periods openly and incorporate cycle tracking into training. It highlights how understanding hormonal changes can improve performance and reduce injury risk. Experts emphasize that better education and communication around menstruation...
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October 10, 2025
A new generation is embracing the WNBA, including young boys
The article explores how young boys are increasingly becoming fans of the WNBA, signaling a cultural shift in perceptions of women’s sports. Through marketing efforts, engaging gameplay, and relatable athletes, the league is attracting a more diverse fan base. Parents and educators note that these boys see female athletes as...
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October 10, 2025
WNBA Officiating Task Force Still Taking Shape After Outcry
The WNBA has formed an officiating task force under commissioner Cathy Engelbert to address growing concerns about referee consistency and transparency. The group will review training, evaluation, and communication processes to enhance the credibility of officiating across the league. FOS
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October 10, 2025
Track Start-Up Athlos Makes ‘Millions’ but No Profit Yet
The track and field start-up Athlos “has not been a profitable endeavor yet,” founder Alexis Ohanian said at a press conference in New York City on Thursday. Asked by Front Office Sports about Athlos’s revenue and ownership structure, Ohanian declined to say how much revenue it was pulling in, only disclosing that...
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October 10, 2025
Wellness Brands Eye Peptides as Next Wave in Women’s Health
Vesalius Longevity Labs, the company behind peptide brand Peptual, is going all-in on women’s health in a new partnership with telehealth provider Wisp. The two health tech brands are launching an exclusive range of peptide therapies designed to enhance women’s quality of life and promote longevity. Athletech NEWS
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October 10, 2025
How To Watch: Women’s 2025 IRONMAN World Championship in Kona, Hawai`i
- Live race day coverage of the professional women’s race will air around the world on Saturday, October 11, beginning with body marking at 4:30 a.m. HST - Broadcast can be viewed globally on proseries.ironman.com, DAZN and YouTube (except for the U.S., Canada, LATAM, and the Caribbean) - Additional broadcasters...
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October 9, 2025
Female athletes have faster reaction times on day they ovulate, study finds
Female athletes have reaction times 80 milliseconds faster and make fewer mistakes on the day they ovulate, according to research. Researchers at University College London (UCL) studied how different stages of the menstrual cycle and levels of activity affected women’s brain function. They tracked 54 women aged 18 to 40 not...
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October 9, 2025
Women keep on beating men in ultra-endurance races – here’s why
Running from Derbyshire to Scotland is a feat in itself, but Jasmin Paris did it battling 50mph winds, freezing January temperatures, and in three days with less than three hours' sleep. All the while breastfeeding. The ultra-runner – who is also a vet and mother of two – broke the...
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October 9, 2025
Women’s track-and-field startup Athlos eyes sustainable and durable growth
Japanese startup Athlos is launching a women’s-only athletics league aimed at creating more professional opportunities and visibility for female track and field athletes. The initiative seeks to challenge gender disparities in sports and inspire broader participation among women in athletics. Japantimes
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October 8, 2025
Why Olly chose the Golden State Valkyries for its first sports sponsorship
At the start of the WNBA season earlier this year, the Golden State Valkyries and the vitamin and supplement brand Olly were both new to the league. By the end of the regular season, both the team and one of its founding brand partners were breaking records. Halfway through the Valkyries’ inaugural...