News Topics
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April 23, 2025
CARMAX, GOTHAM FC EXTEND MISSION-DRIVEN PARTNERSHIP
Gotham FC has renewed its multi-year partnership with CarMax, ensuring the company remains the front-of-kit sponsor for the club. Ministry of Sport
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April 23, 2025
Nike announces first women’s sub-4 mile attempt in June
Nike Breaking4 is set to take place at Paris’s Stade Sébastien Charléty–site of the Paris Diamond League, where Kipyegon ran both her 1,500m world record and her fastest-ever 5,000m race (also a world record at the time) in 2023–a little over nine weeks from now. Running Magazine
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April 23, 2025
Nike Appoints Chief Strategy Officer to Assist In Turnaround
Nike announced that it appointed Jennifer Hartley, a 14-year company veteran, as chief strategy officer. Hartley also joins Nike’s Executive Leadership Team. SGB Media
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April 22, 2025
EXCLUSIVE: Olympian Allyson Felix Talks Saysh’s Newest Launch, Supporting Female Athletes + What’s Next
The footwear brand, founded by five-time Olympian Allyson Felix and her brother and business partner Wes Felix, on Tuesday launched four new colorways of the sneaker style, including Thompson’s Point in off-white and mint green, Duck Fat with bold orange and blue tones, Abbott Kinney blending blue and pink, and Vail...
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April 22, 2025
Exclusive: Tampon brand Sequel signs sponsorship deal with D.C. United’s Audi Field
Audi Field in Washington, D.C. hosts 20,000 fans for D.C. United men's soccer matches, the new USL Super League women's soccer club D.C. Power FC, and Washington Spirit National Women's Soccer League matches, plus concerts and events. AOL
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April 22, 2025
Women’s soccer star Almuth Schult says clubs didn’t want to sign a player with kids
As an Olympic gold medalist and Champions League winner, Almuth Schult was one of the top goalkeepers in women's soccer. She believes her career ended early because clubs were reluctant to sign a player with children. Yahoo Sports
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April 22, 2025
United Soccer League and Gainbridge® Announce Historic Naming Rights Partnership of USL Super League
The United Soccer League (USL) and Gainbridge®, a Group 1001 company, today announced a historic, long-term partnership, making Gainbridge® the first-ever entitlement partner of a professional soccer league in the United States. USL
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April 21, 2025
Kansas City’s women’s soccer stadium has been a big economic success. Can Denver replicate that?
Explore the potential for Denver to follow Kansas City's success with women's soccer stadiums. Learn about the economic impact of CPKC Stadium and the challenges Denver faces in securing funding for a similar project. THE COLORADO SUN
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April 21, 2025
ESPN’s WNBA Coverage Mirrors the League’s Stunning Growth
The frenzy at 2025’s WNBA draft is a testament to how far WNBA coverage has come—a path charted by ESPN as it enters its 29th consecutive season broadcasting the league. FRONT OFFICE SPORTS
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April 20, 2025
She Made History Climbing Everest Without Oxygen—But Her New Memoir Tells a Bigger Story
“This book is probably not what you might expect it to be,” says Melissa Arnot Reid of her new memoir Enough. Reid is the first American woman to summit Everest—and survive the descent—without supplemental oxygen. Outside
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April 18, 2025
How an influential businesswoman and a former NFL president are changing women’s sports investment
As her investments grew, with stakes in burgeoning leagues like League One Volleyball, or LOVB, Mellody Hobson continued to look for opportunities that were rooted in purpose and fueled by the relationships with those around her. So, when a friend approached her with advice to invest in women’s sports, Hobson...
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April 17, 2025
The 8 New Sports Leagues Worth Watching in 2025
Explore the future of sports in 2025: discover new leagues, emerging technologies, and innovative strategies transforming the fan experience and athlete performance. ADWEEK
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April 15, 2025
WNBA Draft 2025 Headlined by Paige Bueckers Saw Second-Highest Viewership Numbers
The 2025 WNBA draft on Monday night saw the second-highest viewership numbers in league history. The ESPN broadcast averaged 1.25 million viewers and peaked at 1.46 million. This is an 119% increase from the 2023 WNBA draft. It's only the second time in WNBA draft history when the viewership numbers...
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April 15, 2025
Evening exercise impacts sleep for longer than previously thought
A new study of nearly 15,000 people found that the window of late-night workouts in which sleep is then impacted is actually much larger than previously thought, showing that exercising within four hours of bedtime can have a detrimental effect on shut-eye. New Atlas
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April 14, 2025
WNBA Draft winners and losers: Wings hit big with Paige Bueckers, Sedona Prince surprisingly goes undrafted
The 2025 WNBA Draft is in the books. Former UConn star Paige Bueckers went No. 1 to the Dallas Wings, and the rest of the lottery also went as expected. The Seattle Storm added Dominique Malonga at No. 2, while the Washington Mystics picked Sonia Citron and Kiki Iriafen at Nos. 3 and 4,...
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April 14, 2025
USA TODAY Announces Studio IX: A Multimedia Women’s Sports Hub
USA TODAY announced the launch of USA TODAY Studio IX, a centralized content vertical highlighting the power and momentum of female athletes through news, events, multimedia content and more across various women’s sports and leagues. USA TODAY Studio IX features comprehensive women’s sports coverage including the WNBA, college sports, soccer, high school...
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April 13, 2025
Sources: Paige Bueckers to sign 3-year deal with Unrivaled
Projected No. 1 WNBA draft pick Paige Bueckers is signing a three-year deal with the 3-on-3 league Unrivaled, sources told ESPN on Sunday. Bueckers' first-year salary for the 10-week Unrivaled season will exceed what she would make in four years of her WNBA rookie contract, sources said. If Bueckers is the top...
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April 10, 2025
Female athletes to be in the majority at 2028 Los Angeles Olympics after big win for women’s soccer
Female athletes will be in the majority at an Olympics for the first time at the 2028 Los Angeles Summer Games thanks to a big win for women’s soccer. The Olympic women’s soccer tournament will be bigger than the men’s edition for the first time in 2028, the International Olympic...
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April 10, 2025
LA 2028 Olympics adds swimming sprints and mixed-gender gymnastics
Sprint-distance swimming races and mixed-gender events in artistic gymnastics and golf are among the additions to the 2028 Los Angeles Olympic Games, after the International Olympic Committee’s (IOC) approval of a record 351 medal events on Wednesday. The additions are part of a broader push by the IOC to modernize the...
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April 9, 2025
Supporting and elevating women in sport, the RYA launches ‘The Female Futures Group’
A new wave of change is emerging in British sailing as the Royal Yachting Association (RYA) launches The Female Futures Group, dedicated to increasing female participation and unlocking new opportunities for women and girls in the sport. Yachts and Yachting
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April 9, 2025
Sports Illustrated (SI) Announces Inaugural ‘SI Women’s Games’, Slated for Fall of 2025
Today Sports Illustrated®, the leader in sports journalism, announced an all-new, biennial all-star competition featuring elite athletes across six sports. businesswire
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April 8, 2025
Scientists reveal good news for ageing bodies: Why older people feel less soreness after exercise
We may associate growing older with becoming more frail and weak. After all, unexpected aches start popping up randomly as a result of a desk-bound lifestyle, and a gradual decline in muscle mass, also called sarcopenia, starts as early as our 30s. However, a new study suggests otherwise, finding that older adults...
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April 8, 2025
Brooke Raboutou Is First Woman to Climb 5.15c
Brooke Raboutou just announced that she climbed Excalibur 5.15c (9b+) in Drena, near Arco, Italy. The ascent is historic – the first female ascent of a route graded 5.15c. Several women have climbed 5.15b in the past, including Angela Eiter, Laura Rogora, Julia Chanourdie, and Anak Verhoeven. Excalibur is the...
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April 8, 2025
Locker Room Capital Joins Growth Capital Round for Women’s Sports Media Startup Togethxr
Los Angeles-based Togethxr, a four-year-old women’s sports media and commerce brand, has closed an undisclosed growth capital round led by co-founder Alex Morgan’s Irish firm, Trybe Ventures. citybiz
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April 8, 2025
Tennis legend Billie Jean King receives first of its kind star on Hollywood Walk of Fame
The great Billie Jean King continues to break barriers, this time as the first female athlete to be honored with a sports entertainment star. abc7
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