Press Release Archive for dates of Tuesday, May 31, 2022 thru Monday, June 13, 2022
- As New Zealand’s ski season starts, a bold challenge has been laid down to give female skiers and snowboarders equality on the slopes, Sara Essig Webb reports. Newsroom
- /SPORTSWIRE WOMEN/ – For active women, menopause hits hard. Overnight, their bodies don’t feel like the one they know and love—they’re battling new symptoms, dealing with weight gain, losing endurance and strength, and taking longer...
- The head coverings are worn by some Muslim women in public. As a result, Lululemon said its design team consulted with “hijab wearers across the brand’s global collective” to create the assortment, which includes...
- YAKIMA, WA /SPORTSWIRE WOMEN/ – Athlete and activist Rosalie Fish is running the Downtown Yakima Mile on July 2nd to “demonstrate that every single one of us can make an impact in ending domestic...
- LOS ANGELES– Just Women’s Sports, the leading media platform dedicated exclusively to women’s sports, today announced that it has raised $6 million from new and returning investors. The funding round was led by Blue Pool...
- In recent months, Fanatics has quietly gone around the nation to negotiate these arrangements school by school in an effort to muster a comprehensive NCAA lineup. It also signed agreements with more than 200 student-athletes,...
- Gymnasts including four-time Olympic champion Simone Biles are suing the Federal Bureau of Investigation (FBI) for its mishandling of an investigation into disgraced doctor and convicted sex offender Larry Nassar. A group of around...
- Several startups, including January AI, Signos, Levels Health and Supersapiens, swear that continuously monitoring your blood sugar levels will lead to better health and might even help you slim down. But to get the...
- An interesting report from LEARFIELD, entitled “Intercollegiate Fan Pulse Report: Empowering the Influence of the Female Fan,” highlights the empowering influence of female fans in collegiate athletics and exactly how to focus marketing efforts...
- For many, running is one of the most accessible sport. Find out how the global adidas Runners network is striving to make it a safer sport for all. Gameplan
- Peloton Interactive, Inc. has appointed Amazon Web Services executive Liz Coddington as the company’s chief financial officer to succeed Jill Woodworth, who has decided to step down after serving the company since 2018. Coddington...
- FIFA continues to capitalize on the growing interest in women’s sports. Last week, soccer’s governing body launched an invitation to tender for the sale of media rights to the 2023 Women’s World Cup to France, adding to...
- Let’s Do This, the online marketplace that makes it easy for people to find, book and prepare for endurance sports events such as running, triathlon, cycling and obstacle experiences around the world has just...
- The Canadian women’s national soccer team is pushing for equal pay — while making it clear that receiving the same percentage of their World Cup prize money as the men’s team will not close...
- Talent and brand agency Wasserman has few peers when it comes to making the business case for aligning female athletes and leagues with major corporate players. By leaning into the women’s sports movement —...
- The U.S. Women’s Open wrapped up Sunday in Southern Pines, N.C., with this year’s $10M purse and winner Minjee Lee’s $1.8M payday the “largest in women’s golf history to date,” according to Beth Ann Nichols...
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OGDEN, Utah (June 6, 2022)/SPORTSWIRE WOMEN/ – Today, Salomon North America announces it will be renewing its partnership with Women Who Explore, a non-profit organization that brings together women who share a passion for adventure...
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Los Angeles, Calif (June 6, 2022)/SPORTSWIRE WOMEN/ – Machines For Freedom, the inclusive women’s cycling apparel brand today launched its new Endurance Bib 2.0. Tested on more than two dozen different body types, the...
- A Danish company’s “Athlecia” brand of women’s sportswear violates the trademark rights of Gap Inc’s Athleta, according to a lawsuit filed in San Francisco federal court. Athlecia’s similar name and logo are likely to...
- Anyone who has gone bra shopping can attest to the fact that finding a bra for everyday wear is frustrating on its own, but finding the right sports bra for running can take that...
- The league, like most women’s sports organizations, is experiencing record growth. More people are watching. The league’s 2022 draft averaged 403,000 viewers, or 20% more than last year. That’s picking up on the increase in overall...
- Lululemon just reported better-than expected results for the first quarter, in part driven by the brand’s successful launch into new categories like footwear, golf and tennis. The Vancouver, British Columbia-based athleisure brand reported that first...
- The research found that those who drank moderate amounts of coffee, even with a little sugar, were up to 30 percent less likely to die during the study period than those who didn’t drink...
- Under Armour is accelerating its efforts to attract the female athlete. Lisa Collier, chief product officer for Under Armour, explained that traditional women’s running shoes are created from a men’s last, just made smaller...
- NCAA partners including Capital One, Coca-Cola and Buffalo Wild Wings head to Oklahoma City as attendance and ratings rise. Cups fashioned into hats, halos and headsets gave Coca-Cola’s Powerade huge visibility during the NCAA’s...
- The women’s peloton got a big boost this week with two major races announcing significant developments for 2022. The organizers of the Women’s Tour in the UK confirmed that it would have live television...
- Portland, Philadelphia and Oakland are among cities with interest, and the potential financial backing, to add a team. The Athletic (paywall)
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June 1, 2022, Orlando, Florida /SPORTSWIRE WOMEN/ – Be Inspired Brands, the owner of Skirt Sports, Momentum Jewelry and ZOOMA Women’s Race Series has acquired She RUNS This Town/Moms RUN This Town, effective June 1,...
- A debate over whether Albany High School girls’ track and field athletes can wear sports bras without jerseys during practices has resulted in suspensions, disrupted the team’s season and soured the relationship among students,...
- Disney Advertising Sales is kicking off the 50th anniversary of Title IX with its sweeping Fifty/50 initiative, signing on Champion, Gatorade and Google as sponsors. Title IX, signed into law in June 1972 as...
- Pepsi is shifting its focus from the biggest U.S. sports leagues to college athletes, women’s sports, and the metaverse. Months after declining to renew its sponsorship deal for the Super Bowl Halftime Show, the...
- Nike’s messaging impacts both legging and bra offerings, which will have the consumer prioritize choosing a style they love first and then working to tailor support, size, color and other accompanying features. The brand...
- SAN DIEGO, California – June 1, 2022/SPORTSWIRE WOMEN/ – 100%® the San Diego-based sports performance company, has released NORVIK®, a new Sport Performance sunglass that sets a standard in versatility by tastefully blending style with...
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/SPORTSWIRE WOMEN/ – Allyson Davis and Jill Yesko – both avid cyclists – are working in tandem on film director Yesko’s latest documentary, “Uphill Climb: The Women Who Conquered the Impossible Race.” Davis, an award-winning...
- Michelle Wie West will lead a new women’s partnership initiative with golf equipment company LA Golf, aiming for equitable and fair support on and off the course for LPGA players. Pledging to treat women...
- World No. 1 amateur Rose Zhang became not only the first college golfer, but the first student athlete to sign an NIL (Name, Image, and Likeness) deal with Adidas. The announcement came Tuesday, just...
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PRINCE OF WALES, Alaska /SPORTSWIRE WOMEN/ – Andrea Peet has become the first person diagnosed with ALS to finish 50 marathons in 50 states, following her completion of the Prince of Wales Island Marathon...
Monday, June 13, 2022
Sunday, June 12, 2022
Saturday, June 11, 2022
Thursday, June 9, 2022
Wednesday, June 8, 2022
Tuesday, June 7, 2022
Monday, June 6, 2022
Saturday, June 4, 2022
Friday, June 3, 2022
Thursday, June 2, 2022
Wednesday, June 1, 2022
Tuesday, May 31, 2022
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