BUSINESS NEWS

December 8, 2024

Caitlin Clark Fever rookie card sells for record-setting price, second-highest sale ever in women’s sports

A Caitlin Clark Indiana Fever rookie card has sold for a record-setting $234,850 at auction, per Goldin. t is the most expensive women's basketball card ever. CBS Sports

December 4, 2024

Highest-Paid Female Athletes 2024: Coco, Caitlin and Korda Soar

Interest in women’s sports has exploded recently with record TV ratings, attendance, revenue, sponsorships and franchise valuations across multiple sports properties. For the athletes, the money is starting to flow as well. The world’s 15 highest-paid female athletes will earn an estimated $221 million in 2024, up 27% versus last...

December 4, 2024

Wild Rye Announces Expansion Into Snow Outerwear For Fall-Winter 2025-26

Sun Valley, ID (Dec. 4, 2024) /SPORTSWIRE WOMEN/ - Wild Rye, the premiere active lifestyle apparel brand designed to empower women in the outdoors and beyond, announces its FW25-26 expansion into the snowsports outerwear category, complimenting the brand’s existing winter offerings of merino-wool baselayers and eco-synthetic insulation. Functional and minimalistic...

December 4, 2024

Gnara Announces Go Free™ Collection: Leggings and Shorts Featuring Patented GoFly® Zipper Technology

Gunnison, CO. (Dec. 4, 2024) /SPORTSWIRE WOMEN/ - Gnara, inventor of the award-winning GoFly® Pee Zipper Technology, is announcing the official launch of Go Free™ ⅞ Legging and Go Free™ 6” Shorts on their site (www.gnara.com) after a successful Kickstarter campaign this fall. It was the highest funded Kickstarter campaign...

December 3, 2024

Women’s World Cup-winning coach Jill Ellis takes full-time leadership job at FIFA

Two-time Women’s World Cup-winning coach Jill Ellis took a full-time job with FIFA as its chief football officer on December 3. Ellis will continue to work alongside Arsène Wenger, FIFA chief of global football development, in a partnership they started in 2021 when she led the governing body’s technical advisory...

December 3, 2024

Laura Beachy Joins Thermore as Vice President of Global Marketing and Communications

Milan, Italy (December 3, 2024) /SPORTSWIRE WOMEN/ — Thermore, an Italian manufacturing firm and leader in sustainable synthetic insulation, welcomes Laura Beachy as Vice President of Global Marketing and Communications. Beachy joins Thermore from Hyla Strategies, a NYC-based boutique marketing firm, where she served as a Managing Partner since 2014. Over...

December 2, 2024

Mollie Marcoux Samaan stepping down as LPGA commissioner after 3 1/2 years of record prize money

Mollie Marcoux Samaan is resigning in January as LPGA commissioner, a surprise announcement Monday after record growth in prize money along with criticism the LPGA wasn't gaining in popularity during the surge in women's sports. Star Tribune

November 30, 2024

$200M battle for WNBA expansion team signals league has entered a new era

Around a dozen potential owners are vying for the WNBA’s 16th franchise, which experts say could fetch up to $200 million. “People see it as a great opportunity, and they’re clamoring for it because they feel like they can still get in early,” said Teresa Resch, president of the WNBA...

November 29, 2024

The PWHL Could Be Inviting a Date With Taylor Swift’s Legal Team

After a successful inaugural season, the Professional Women’s Hockey League announced new names and logos for its six franchises in September. The Toronto Sceptres rebrand, in particular, was met with a unique reception. The team’s “TS” logo is reminiscent of a monogram worn in Taylor Swift’s 2014 “Shake It Off” music video....

November 29, 2024

BOA elects Grainger as first female president

The British Olympic Association shaped the narrative with the election of Dame Katherine Grainger as its first female head in 120 years, as was revealed on Thursday. The former Olympic rowing champion will lead Team GB towards Milan-Cortina 2026 and LA28 with a renewed vision and unique expertise. Great Britain reached...

November 28, 2024

Taylor Swift, the future of fandom and a dilemma facing women’s football

How to sum up Taylor Swift’s record-breaking Eras tour? Unavoidable and unignorable, given its scale and economic impact: the highest-grossing concert tour of all time boosted tourism, local businesses and the hospitality industry more significantly than the 2024 Summer Olympics and the Super Bowl. Dancing from concertgoers at several stops...

November 26, 2024

Women’s MultiSport Action Group (WMAG) launch at The Running Conference 2024

The Women’s MultiSport Action Group (WMAG) is a new initiative designed to empower and support women in the multisport industry who are members of Running Industry Alliance (RIA) and / or Triathlon Industry Association (TIA). Endurance.Biz

November 23, 2024

Caitlin Clark Is Investing in Women’s Sports as She Looks to Bring NWSL Team to Cincinnati

Caitlin Clark has joined an ownership group working to bring a National Women's Soccer League team to Cincinnati, which is one of the finalist cities bidding for a new team to join the league. The final decision will be announced by the end of 2024. In a statement to the outlet...

November 22, 2024

Introducing Meliora: A Women-Led Experiential Marketing Agency Transforming Representation and Delivering Connection

Philadelphia, PA - November 22, 2024 /SPORTSWIRE WOMEN/ – Today marks the launch of Meliora, a dynamic new experiential marketing agency founded by event industry veteran Amanda Ehrhardt. Defined as the “pursuit of better” in Latin, Meliora is setting out to transform the marketing landscape by championing women's sports and...

November 21, 2024

WNBA and NWSL team valuations to increase by at least US$1.6bn in next three years

The value of Women’s National Basketball Association (WNBA) and National Women’s Soccer League (NWSL) teams is anticipated to increase by at least US$1.6 billion in the next three years, according to a study from Wasserman’s The Collective. Sports Pro Media

November 21, 2024

Women’s pro volleyball league launching in January announces $100 million in new funding

On Thursday, League One Volleyball (LOVB), the American pro league set to debut Jan. 8, announced $100 million in new funding from Atwater Capital, Ares Management and Left Lane Capital. USA Today

November 21, 2024

Girls In Gear is Bringing Cycling to Thousands of Young Girls—and Needs Your Help

/SPORTSWIRE WOMEN/ - At Girls in Gear, we’re on a mission to make sure every girl has the chance to grow into the biggest, boldest, brightest, and bikiest version of themselves - on and off their bike. Since our inception in 2021, we’ve helped get thousands of young girls across...

November 20, 2024

More investors are putting their money in women’s sports teams. A new study finds it could ‘unlock billions’ in value

Whether in the stands, on social media, or on broadcast, more eyes are on women’s sports, boosting valuations of professional women’s teams to new highs while attracting a growing wave of wealthy investors. Team valuations for the National Women’s Soccer League (NWSL) jumped by 57% in the past year, and the first valuation report of...

November 20, 2024

Caitlin Clark won’t play in Unrivaled league, source says

Indiana Fever star guard Caitlin Clark will not play in the new 3-on-3 league Unrivaled in its inaugural season, a source with knowledge of the situation told ESPN on Wednesday. ESPN

November 19, 2024

Michele Kang Drops Whopping $30 Million on U.S. Soccer

Washington Spirit owner Michele Kang has made a $30 million donation to U.S. Soccer, the largest gift in federation history designated for girls’ and women’s soccer. Front Office Sports

November 18, 2024

NFL Legend Vernon Davis Makes His Next Big Play: Investing In Women’s Sports

Vernon Davis tight end’s career reads like a highlight reel of American football excellence. But these days, the Washington D.C. native is focused on a different kind of victory – one that could change the landscape of women’s sports forever. Essence

November 14, 2024

Adidas Signs High School Basketball Phenom Kaleena Smith, the First Deal With Candace Parker as President of Women’s Basketbal

Adidas has signed girls’ high school basketball phenom Kaleena Smith to a name, image and likeness (NIL) deal. The hooper is the first signing with WNBA icon Candace Parker as the president of Adidas Women’s Basketball. Footwear News

November 14, 2024

Why One WNBA GM Left for Unrivaled

General manager Clare Duwelius helped bring the Minnesota Lynx back to the WNBA Finals for the first time since 2017, and watched her team of 11 years fall in heartbreaking Game 5 overtime to the Liberty. Front Office Sports    

November 13, 2024

Former Commanders player Vernon Davis joins co-ownership of DC’s women’s soccer team

Former NFL player Vernon Davis is now a co-owner of D.C.'s local women's soccer team, DC Power FC. The team announced Davis' ownership status in a statement released Tuesday. Davis was honored at halftime during Power FC's game against Brooklyn FC on Wednesday night. 7 News

November 12, 2024

This Women’s Sports News Company Raised $13 Million

Haley Rosen founded Just Women's Sports for fans like herself. She was certain that if she created quality content, the audience would come.When Haley Rosen was forced to retire from pro soccer due to injuries in 2017, she moved back to the Bay area and took up "a real job"...