PRESS RELEASES
Browse the latest press releases from companies serving the women's sports industry. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.-
July 10, 2024
Garmin releases report highlighting cycling trends from around the world
OLATHE, Kan./July 10, 2024/SPORTSWIRE WOMEN/ - Garmin (NYSE: GRMN) released a report today highlighting how cyclists around the world are logging miles and the positive health benefits they’re seeing as a result. Whether riding inside or outdoors, data from the Garmin Connect community shows that cycling activities are on the...
-
July 9, 2024
Parity & Gainbridge® To Unveil Special “Parity In Paris” Paint Scheme During Nascar Race Weekend At Pocono Raceway To Celebrate Parity’s Paris-Bound Athletes And Equal Gender Representation At The 2024 Summer Olympics
** MEDIA ALERT ** MEDIA ALERT ** WHO: Gainbridge®, a Group 1001 company, along with its sister company Parity, a brand sponsorship platform committed to closing the gender income and opportunity gap in professional sports. WHAT: A full “Parity in Paris” paint scheme will be featured on the #7 NASCAR...
-
July 8, 2024
Fernanda Keller and Kathleen McCartney to be inducted into IRONMAN Hall of Fame
TAMPA, Fla. (July 8, 2024) /SPORTSWIRE WOMEN/ – IRONMAN is pleased to announce that icons of the sport Kathleen McCartney and Fernanda Keller will be inducted into the IRONMAN® Hall of Fame this year. An induction ceremony is planned for race week of the men’s 2024 VinFast IRONMAN World Championship®...
-
July 1, 2024
Inside the Mind of a Track Runner: “Sprinting Through Setbacks” by Micha Powell is Available Now!
/SPORTSWIRE WOMEN/ - When Commonwealth Games gold medalist Micha Powell wrote her memoir-slash-workbook titled Sprinting Through Setbacks: An Olympian’s Guide to Overcoming Self-Doubt and Imposter Syndrome, her goal was to inspire the next generation of young women going after their biggest goals on the track and beyond—while she continues to...
-
July 1, 2024
Tactacam Introduces Reveal X 3.0 and Reveal Pro 3.0
Kade Gewanter Darby Communications Kadegewanter@darbycommunications.com 828-254-0914 o / 413-834-1746 July 1st, 2024 - Decorah, IA /SPORTSWIRE WOMEN/ - Tactacam, the industry-leading manufacturer of cellular cameras designed to help hunters elevate their experience, is excited to unveil the third generation of camera options. Both the Reveal X 3.0 and Reveal Pro...
-
June 26, 2024
Garmin unveils the Approach Z30 smart laser range finder with unparalleled integration to the Garmin golf lineup
OLATHE, Kan./June 26, 2024/SPORTSWIRE WOMEN/ - Garmin (NYSE: GRMN) today announced the Approach® Z30 laser range finder, the latest addition to the Garmin golf ecosystem, helps golfers see the course in new ways. This innovative device offers excellent ranging performance and introduces the Range Relay feature, which sends ranged distances...
-
June 18, 2024
Skratch Labs Bolsters International Presence with European Headquarters and Distribution Facility
June 18, 2024 — Boulder, CO /SPORTSWIRE WOMEN/ – Skratch Labs, the Boulder, CO-based leader in performance nutrition, expands its distribution network to Europe. The new distribution capabilities enable Skratch Labs Europe to serve endurance sports retailers across the continent and establish Skratch’s direct-to-consumer online sales capabilities through their new...
-
June 18, 2024
LaCroix Kicks Off Partnership With San Diego Wave FC
FORT LAUDERDALE, Fla.-- LaCroix Sparkling Water by National Beverage Corp. (NASDAQ: FIZZ) is proud to announce its exciting new multi-year partnership with San Diego Wave FC. LaCroix, the premium domestic sparkling water brand, is beloved by parents for all members of the family. There is no better association for LaCroix...
-
June 17, 2024
Women’s Sports Audio Network Announces Slate of Original Shows Across a Range of Sports, Adding Capital One and e.l.f as Founding Partners
WSAN, founded by iHeartMedia and Deep Blue Sports + Entertainment, reveals new programming from top athletes and personalities including Madison Packer and Anya Packer, Tisha Alyn, Sheryl Swoopes, Rennae Stubbs, Khristina Williams and Sarah Spain "Women’s Sports Reports" Go LIVE June 18 Across more than 500 iHeartMedia Broadcast Radio Stations NEW...
-
June 14, 2024
Dovetail Workwear and Lisa Congdon Spread Radical Love with New Limited Edition Pride Collection
PORTLAND, OREGON (June 14, 2024) /SPORTSWIRE WOMEN/ - Dovetail Workwear, makers of durable and stylish apparel for women, announces a limited edition Pride Collection created in partnership with internationally renowned artist and activist, Lisa Congdon. The vibrant capsule collection celebrates the spirit of radical inclusion in honor & support of...
-
June 13, 2024
VITALOOP Named Finalist at Outdoor Retailer Innovation Awards in Salt Lake City
Salt Lake City, UT - June 13, 2024 /OUTDOOR SPORTSWIRE/ – VITALOOP is thrilled to announce its selection as a Finalist at the prestigious Outdoor Retailer Innovation Awards. This recognition marks a significant milestone as we take a major step into the US market. We will showcase our automated water...
-
June 13, 2024
USL Super League and Peacock Ink Multiyear Media Rights Agreement as Part of New and Expanded NBCUniversal Streaming & Technology Partnership
Peacock to stream every regular season and playoff match as the “Official Home of the USL Super League” NBC Sports Next’s SportsEngine Play is named streaming home for USL League Two, USL W League, and USL Youth As an official USL technology partner, SportsEngine will provide its club registration and...
-
June 11, 2024
Jetboil® Embarks on Adventure with Bound For Nowhere Partnership
June 11, 2024 -- Racine, WI /SPORTSWIRE WOMEN/ - Jetboil®, the #1 choice of backpackers, campers, and adventurers*, proudly unveils its collaboration with the renowned adventurers behind Bound For Nowhere, MAK and Owen. This first-of-its-kind partnership from Jetboil includes sponsorship of the couple’s latest film, “Press On: A High Sierra...
-
June 10, 2024
Rock Fight – The Bold New Voice in Outdoor Media Debuts at Summer Outdoor Retailer
San Diego, CA – June 10, 2024 /SPORTSWIRE WOMEN/ – Rock Fight, an unapologetically honest and fiercely entertaining outdoor industry podcast is set to make its live debut at the 2024 Summer Outdoor Retailer show with its new spinoff series Gear & Beer. Co-hosts and outdoor industry veterans Colin True...
-
June 6, 2024
Lucy Charles-Barclay Shares Breaking Race Plan News on Newly Launched IRONMAN Insider Presented by Maurten Podcast
TAMPA, Fla. / LONDON, UK. (June 6, 2024) /SPORTSWIRE WOMEN/- In a special bonus episode of the newly launched IRONMAN Insider™ presented by Maurten podcast, 2023 IRONMAN® World Champion, Lucy Charles Barclay (GBR) confirmed that she has shifted her race plans to defend her IRONMAN World Championship title in Nice,...
-
June 5, 2024
How a coffee expert is revolutionizing the water filtration market
Willmington/SPORTSWIRE WOMEN/ – The launch of the Vitaloop Flexguard Water Filtration Bottle represents a significant milestone in the quest for clean, reliable water. This innovative product, crafted by Arild Vikingstad, promises to redefine water filtration standards with its unique automatic pump system, ensuring consistent pressure and filtration time for unmatched...
-
June 5, 2024
Women in Motorsports North America and Parity Announce New Event at 2024 Pikes Peak to Honor Six Female Racing Phenoms
New York, NY, June 5, 2024 /SPORTSWIRE WOMEN/ –Women in Motorsports North America (WIMNA) and Parity, the sports marketing and sponsorship platform dedicated to closing the gender income and opportunity gap in professional sports, today announced the latest edition of their collaborative event series Women with Drive: Pikes Peak, presented by...
-
June 4, 2024
Verge Cycling Apparel Announces Sponsorship of the Prospect Park Women’s Series
NEW YORK, June 4th /SPORTSWIRE WOMEN/ – Verge, the innovative leader in custom cycling apparel is thrilled to announce its sponsorship of the Prospect Park Women's Series, now officially named the Prospect Park Women's Series presented by Verge. This exciting series takes place in the heart of Brooklyn, NY, and...
-
June 4, 2024
rabbit Introduces New Line of Running Maternity Tops
SANTA BARBARA, CA /SPORTSWIRE WOMEN/ - Since debuting its first pair of running shorts eight years ago, rabbit, the women-founded running apparel brand based in Santa Barbara, California, has been committed to making the most functional, comfortable, EZ-to-love apparel for all runners, a tradition that continues with the addition of the...
-
May 30, 2024
Easton Twilight Crit: Labecki and Bourgoyne Sprint to Victory
Livestream Replay: https://www.youtube.com/watch?v=O73VUpbyJVA May 30, 2024 /SPORTSWIRE WOMEN/ – In its fourth year, the Easton Twilight Crit pb LVHN saw the deepest field yet for both the Pro Women and Pro Men’s fields. Boasting international pedigree in both races, the paces in both races were high with multiple attacks throughout....
-
May 30, 2024
79th Tour of Somerville: Labecki and Marte sprint to Victory
Livestream Replay: https://www.youtube.com/watch?v=tuRk9VxkmNo May 30, 2024 /SPORTSWIRE WOMEN/ In its seventy-ninth year, the Tour of Somerville p/b Unity Bank saw some of the deepest fields yet for both the Pro Women and Pro Men’s fields. Boasting international pedigree in both races, the paces in both races were high with multiple...
-
May 30, 2024
Natural Grocers® Grant Subsidizes Women’s Entry Fees for Annual Jesse Blancarte Time Trial in Gardner, Kansas: June 16, 2024
LAKEWOOD, Colo., May 30, 2024 /SPORTSWIRE WOMEN/ – Natural Grocers Cycling (with the support of their title sponsor, Natural Grocers by Vitamin Cottage ®) is proud to support women’s bike racing at the 2024 edition of the Jesse Blancarte Memorial 10k Time Trial on June 16, 2024, in Gardner, Kansas....
-
May 29, 2024
Excitement Builds for Easton’s Premier Cycling Event on May 25
EASTON, Pa. (May 21)/SPORTSWIRE WOMEN/ – As the anticipation builds for the fourth edition of the Easton Twilight Criterium presented by Lehigh Valley Health Network, cycling enthusiasts are gearing up to witness a star-studded lineup of world-class athletes competing on the streets of Downtown Easton on Saturday, May 25. “We’re very...
-
May 21, 2024
Dovetail Workwear Announces New Maven Parternship With HGTV Stars Elizabeth Finkelstein & Jennifer Salvemini
PORTLAND, OREGON (May 21, 2024) /SPORTSWIRE WOMEN/ - Dovetail Workwear - the largest exclusively women’s workwear brand in the northern hemisphere - is committed to creating durable, comfortable and sustainable apparel, built by, for and with women. Announced today, Dovetail is thrilled to welcome renowned restoration expert Elizabeth Finkelstein and...
-
May 16, 2024
Largest global study of its kind reveals women’s sports fandom is moving from “a moment” to mainstream
SAN MATEO, Calif., May 16, 2024 /SPORTSWIRE WOMEN/ - SurveyMonkey, a global leader in online surveys and forms, and Parity, the sports marketing and sponsorship platform dedicated to closing the gender income and opportunity gap in professional sports, today announced the findings of the largest global survey ever conducted to...