News Topics
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November 19, 2024
Angel City Signs NYX Makeup Brand as Sleeve Partner
Angel City FC and NYX Professional Makeup reached a multiyear deal to showcase the makeup brand on the sleeve of the home and away jerseys of the NWSL club starting with the 2025 season. NYX replaces women’s footwear company Birdies, which had been the sleeve partner since Angel City’s started play as an expansion...
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November 19, 2024
Michele Kang Drops Whopping $30 Million on U.S. Soccer
Washington Spirit owner Michele Kang has made a $30 million donation to U.S. Soccer, the largest gift in federation history designated for girls’ and women’s soccer. Front Office Sports
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November 18, 2024
WNBA sponsorship deals are booming, but some players are getting left out. Here’s why
Many of the WNBA’s young stars like Caitlin Clark and Angel Reese brought deals with them from their playing days in college, including name, image and likeness agreements that became endorsements with such companies as Nike, Reebok and Gatorade. Players of different backgrounds landed a variety of other endorsement deals...
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November 18, 2024
McLaren F1 teen hopes to inspire other women
An accomplished athlete in skiing and show jumping, Ella, from Pontypridd, Rhondda Cynon Taf is joining McLaren for its 2025 F1 Academy season. Despite her success, she still gets "mixed views" from men in the sport and hopes her place and an upcoming Netflix series following some of her peers, will help...
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November 18, 2024
NFL Legend Vernon Davis Makes His Next Big Play: Investing In Women’s Sports
Vernon Davis tight end’s career reads like a highlight reel of American football excellence. But these days, the Washington D.C. native is focused on a different kind of victory – one that could change the landscape of women’s sports forever. Essence
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November 17, 2024
7,000 runners conquer Every Woman’s Marathon
The streets of Savannah, Ga., came alive on Saturday as more than 7,000 runners from all 50 states and 12 countries took on the Every Woman’s Marathon, a race designed to highlight and support women in running. Running Magazine
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November 16, 2024
Hang ten: women surfers still trying to catch a break
Women surfers were equally represented at the recent Olympics and competition prize money has been made equal between genders in recent years however they are still struggling with a cultural barrier when staking a claim in the local line-up. Mail Online
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November 15, 2024
Women’s Health & Longevity Summit Speakers Announced
The Women's Health and Longevity Summit, Luminescence, is set for February 1, 2025, in Los Angeles, California. The one-day event will include insight from experts and fitness and wellness luminaries Dr. Casey Means, Marianne Williamson, Jillian Michaels, Dr. Sara Gottfried, Kimberly Snyder, JJ Virgin, Dr. Mindy Pelz, Kayla Barnes, and Dr. Robin...
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November 14, 2024
Adidas Signs High School Basketball Phenom Kaleena Smith, the First Deal With Candace Parker as President of Women’s Basketbal
Adidas has signed girls’ high school basketball phenom Kaleena Smith to a name, image and likeness (NIL) deal. The hooper is the first signing with WNBA icon Candace Parker as the president of Adidas Women’s Basketball. Footwear News
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November 14, 2024
Why One WNBA GM Left for Unrivaled
General manager Clare Duwelius helped bring the Minnesota Lynx back to the WNBA Finals for the first time since 2017, and watched her team of 11 years fall in heartbreaking Game 5 overtime to the Liberty. Front Office Sports
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November 14, 2024
USA Cycling Foundation awarded $2.5 million for women’s cycling programmes
A single donation of $2.5 million from the Hellman Foundation was awarded to USA Cycling Foundation earlier this month to bolster women's cycling programmes. Cyclin News
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November 13, 2024
WNBA’s Valkyries Hit 20K Season Ticket Deposits Ahead of Debut
The Golden State Valkyries have surpassed 20,000 season ticket deposits, according to a press release. The new total builds upon their initial record in late July, when the WNBA expansion franchise took in more than 15,000 deposits, the most for a women’s sports team in the U.S. before its first season. Sportico
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November 13, 2024
Every Woman’s Marathon: Why Women’s-Only Races Are Still Crucial to Progress in Female Equality
Women’s-only races emphasize empowerment, safety, and community in a world where female runners still face unique challenges. run
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November 13, 2024
Former Commanders player Vernon Davis joins co-ownership of DC’s women’s soccer team
Former NFL player Vernon Davis is now a co-owner of D.C.'s local women's soccer team, DC Power FC. The team announced Davis' ownership status in a statement released Tuesday. Davis was honored at halftime during Power FC's game against Brooklyn FC on Wednesday night. 7 News
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November 12, 2024
Why (and How) Should New Moms Breastfeed During a Triathlon?
It was clear that – like many new moms who return to racing – I needed to figure out a solution on my own. I decided to carry a hand pump with me on the run. Pump in hand, I set out to follow in the footsteps of other breast-pumping...
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November 12, 2024
Sports equipment designed for women, by women
Much of the equipment and apparel used by female athletes could use an update. Tampon design hasn’t changed much since the product debuted in 1931, despite many women reporting discomfort wearing one while on the field. Harvard School of Engineering
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November 12, 2024
This Women’s Sports News Company Raised $13 Million
Haley Rosen founded Just Women's Sports for fans like herself. She was certain that if she created quality content, the audience would come.When Haley Rosen was forced to retire from pro soccer due to injuries in 2017, she moved back to the Bay area and took up "a real job"...
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November 11, 2024
The Caitlin Clark Show Is Hitting the LPGA Tour in a Big Way
Caitlin Clark joked she would spend her WNBA offseason trying to become a professional golfer after the former Iowa women’s basketball star won Rookie of the Year, made the All-WNBA First Team, and helped set numerous attendance and viewership records across the league. Front Office Sports
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November 10, 2024
Vuori Valued at $5.5 Billion in New Round of Investment
Vuori has landed a new round of investment to support the continued growth of the hot-selling brand. The company announced Friday that two private equity firms – General Atlantic and Stripes – along with a cohort of additional investors, are sinking $825 million into Vuori. SHOPeatSURF
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November 10, 2024
Whoopi Goldberg hopes to change the sports world with her new All-Women’s Sports Network
Whoopi Goldberg is taking on a new project. During an appearance on “The Tonight Show with Jimmy Fallon,” the EGOT winner announced her leap into the sports world with the launch of the first global women’s sports channel, All Women’s Sports Network (AWSN). Yahoo Sports
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November 8, 2024
Coco Gauff’s WTA Finals title ends her season with a $4.8 million check and a big turnaround
Coco Gauff took to social media to post a message after wrapping up 2024 by winning the WTA Finals and the $4.8 million check that came with it. “I beat the bad season allegations,” Gauff wrote. After defeating the women ranked Nos. 1 and 2 — Aryna Sabalenka and Iga Swiatek — earlier...
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November 8, 2024
Why Blood Flow Restriction (BFR) Training Might Be the Next Big Fitness Trend
Blood Flow Restriction (BFR) training has become widely used in physical therapy contexts since it can help people regain their strength while rehabbing from an injury. Athletes also incorporate the technique in-season, when it can be dangerous to lift too heavy. To democratize access to BFR training, SmartTools has invested heavily in...
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November 6, 2024
Three women’s sports nearing NCAA championship sponsorship threshold
Three sports in the NCAA Emerging Sports for Women program — acrobatics and tumbling, triathlon and stunt — are trending toward NCAA championship consideration, based on the latest sports sponsorship data released in October. NCAA
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November 6, 2024
FIFA seeks US media rights bids for Women’s World Cups 2027, 2031
FIFA has invited media companies in the United States and Puerto Rico to bid on the rights to carry the 2027 FIFA Women's World Cup in Brazil and the 2031 Women’s World Cup which has yet to be awarded to a host nation. Inside The Games
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November 4, 2024
Professional Women’s Sports Leagues Are Busy Adding Franchises
As women’s sports grow in popularity with viewers and marketers, three professional sports leagues have announced plans to expand into other markets. The WNBA (basketball), NWSL (soccer) and PWHL (ice hockey) are all adding teams to their respective professional leagues. Forbes