News Topics
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July 2, 2025
Dick’s Sporting Goods and the WNBA Renew Multiyear Partnership
Dick’s Sporting Goods and the Women’s National Basketball Association (WNBA) have extended their multi-year partnership, which initially began in the Fall of 2021. Through their renewed agreement, Dick’s Sporting Goods will continue as the “Official Sporting Goods Retailer” and an “Official Marketing Partner” of the WNBA through the 2028 season....
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July 2, 2025
Caitlin Clark’s Signature Shoe Could Be $150 Million Business: Sneaker Expert
Caitlin Clark’s first signature shoe might still be a year away, but insiders say it could be worth $150 million. Clark’s debut sneaker is expected to launch in spring 2026, following the typical two-year development cycle for signature drops. While some had hoped for a speedy release in time for...
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July 2, 2025
Women’s Pro Baseball League to hold tryouts at Nationals Park
The Women's Professional Baseball League will hold tryouts next month at the Washington Nationals' home ballpark as it moves closer to its launch. ESPN
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July 2, 2025
Former athletes sue SFA over axing women’s sports
Six former female athletes are suing Stephen F. Austin State University for violating Title IX a little more than a month after the school announced it was cutting four sports. The LufKin Daily News
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July 1, 2025
Better Sleep Habits May Extend Your Life by Up to Five Years, Study Finds
A study presented at the 2023 American College of Cardiology’s Annual Scientific Session shows how getting good sleep can add years to your life. RUNNER'S WORLD
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July 1, 2025
Inside Women’s Sports Bar Boom
Women’s sports bars are increasingly opening across the country. Some of these establishments, which broadcast only women’s games, are cashing in with full houses; others are still wrestling with finding enough capital to stay solvent. FRONT OFFICE SPORTS
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June 30, 2025
The Future Is Female: Four Climbers Prove Things Are Changing in ‘Passing the Crux’
Climbing has historically been a very male-dominated sport. But, as access to the sport grows, that's starting to change — and quickly. Steph Davis, Cail Soria, Katie Lambert, and Erika Moncada all fell in love with climbing and have become inexorably connected to it. They come from different walks of...
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June 30, 2025
Lululemon Sues Costco Over Alleged Copycat Yoga Pants
Lululemon filed a lawsuit against Costco, charging the warehouse club is selling “confusingly similar” replicas of its jackets, sweatshirts and pants. In a lawsuit filed Friday in the U.S. District Court for the Central District of California, Lululemonclaims that certain Costco products imitate its own designs so closely that it constitutes...
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June 30, 2025
WNBA announces expansion teams in 3 cities by 2030
The WNBA has formally announced plans to expand into three new cities by 2030, which will eventually increase the size of the league to 18 teams. USA TODAY
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June 30, 2025
The Future Is Female: Four Climbers Prove Things Are Changing in ‘Passing the Crux’
Climbing has historically been a very male-dominated sport. But, as access to the sport grows, that's starting to change — and quickly. These four female climbers show us how. GEAR JUNKIE
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June 28, 2025
Women’s Sports Bars Are on the Rise. Survival Isn’t Guaranteed
Women’s sports bars are increasingly opening across the country. Some of these establishments, which broadcast only women’s games, are cashing in with full houses; others are still wrestling with finding enough capital to stay solvent. FOS contributor Ellyn Briggs checked in with six of these bar owners on their high-risk, high-reward industry. FOS
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June 27, 2025
VC Firm Launches $16M Fund To Back Wellbeing Tech Startups
The San Francisco-based VC firm has locked in $16 million for the first close of its second fund, aiming to scale startups that put emotional intelligence and human resilience at the core of their tech. Athletech NEWS
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June 27, 2025
Olympic Runner Faith Kipyegon Misses 4-Minute Mile Record by Mere Seconds
Faith Kipyegon nearly ran a mile in less than four minutes — coming oh-so-close to breaking the threshold which no female athlete has ever achieved on Thursday, June 26. People
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June 26, 2025
The stunning photos chosen as finalists for Women in Sport Photo Action Awards
Finalists for the 2025 Women in Sport Photo Action Awards (WISPAA) have been announced, after close to 500 powerful images of women in sport were submitted. Women's AGENDA
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June 26, 2025
Tennis Star Aryna Sabalenka Takes Stake in David Beckham’s IM8
IM8, the supplement brand co-founded by David Beckham and health sciences company Prenetics, has signed female tennis star Aryna Sabalenka as a global ambassador in a deal that also sees Sabalenka become a shareholder of IM8, the sides announced during Wimbledon 2025. Athletech NEWS
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June 25, 2025
ESPN bets big on women’s sports with Women’s Lacrosse League media deal
ESPN and the Premier Lacrosse League (PLL) have announced a new five-year media rights agreement that will begin in 2026 and includes a three percent investment stake in the PLL for ESPN. CLUTCH POINTS
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June 25, 2025
Toronto Waterfront Marathon’s bold initiative to get more women racing
At the TCS Toronto Waterfront Marathon, race director Charlotte Brookes has noticed a concerning trend: fewer women are signing up, even as total race participation climbs. CANADIAN Running Magazine
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June 25, 2025
How Should Sports Journalism Adapt To The Women’s Sports Boom?
You might already know this, but women’s sports are kind of a big deal these days. Whether we’re talking media rights deals, or ratings, or advertising, or even new leagues, the sports landscape has shifted significantly since 2024, when the Caitlyn Clark effect plus the Paris Olympics shifted the landscape....
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June 24, 2025
ESPN Reaches Agreement with UEFA for Exclusive Rights to the 2025 UEFA European Women’s Championship Across Spanish-Speaking Latin America
ESPN has acquired exclusive media rights to the 2025 UEFA European Women’s Championship across Spanish-speaking Latin America as part of a new agreement with UEFA. The deal also includes rights to UEFA’s men’s and women’s youth and futsal competitions through 2028. ESPN Press Room
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June 24, 2025
Langkawi International Ultra Run: Hong Kong’s Wong is fastest woman and beats the men too
It was meant to be her husband’s big day, but instead it was Wong Mei-yan who stole the show at the Langkawi International Ultra Run, becoming the fastest overall finisher in the 100km Round Island Ultra-Road. myNEWS
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June 24, 2025
Maven Clinic Partners With Oura to Make Women’s Healthcare More Personalized Than Ever
Maven Clinic, the world’s largest virtual clinic for women’s and family health, has announced a new partnership with Oura, the maker of the popular Oura Ring, to bring continuous biometric data into Maven’s expert-led care model. Athletec News
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June 23, 2025
Lululemon Lays Off 150, Plans ‘Modest’ Price Increases
Lululemon is tightening its operations by eliminating roughly 150 corporate roles, a move the company says is part of an effort to operate with greater agility. The layoffs, which impact employees across Lululemon’s global store support centers, come as the popular brand prepares to implement strategic price increases, described by executives...
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June 19, 2025
Report: Nike to Delay Launch of NikeSkims
The eagerly anticipated collaboration between Kim Kardashian and Nike has delayed its launch. NikeSkims, which was announced in February for a spring release, is pushing back its launch date because of production delays, according to a source familiar with the situation. A new date hasn’t been revealed. The collection is an extension...
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June 18, 2025
KPMG Women’s PGA ups purse by $1.6 million, matching largest on LPGA
The KPMG Women’s PGA is now on equal terms with the U.S. Women’s Open when it comes to prize money. KPMG announced Tuesday its total purse is now $12 million, up from $10.4 million a year ago. The winner will earn $1.8 million. KPMG took over as title sponsor in...
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June 18, 2025
Gambling and social media abuse of women in sport – what is going on?
According to Signify, which has been working with tennis authorities on detecting abuse through an artificial intelligence-led detection system called Threat Matrix, a significant proportion of abuse sent to tennis players stems from gamblers who have lost bets. Across the year, a category they call 'angry gamblers' sent 40% of...
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