News Topics
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November 4, 2025
Key Takeaways From Oura’s Study on Physiological Changes During Pregnancy
A new study from Oura has provided a detailed look at how the human body changes throughout pregnancy, drawing from on collected from the Oura Ring. The research tracked over 10,000 pregnancies to better understand how physiological markers like sleep, heart rate, body temperature and activity shift from conception to...
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November 3, 2025
Halfdays Co-Founder Ariana Ferwerda on Raising Capital, Wholesale Strategy and Blending Fashion with Performance
Colorado-based Halfdays has grown a loyal following for its fashion-forward skiwear and base layers since launching five years ago. With a team of 30 full-time employees, co-founders Ariana Ferwerda and professional freestyle skier Kiley McKinnon are deeply involved in the design process. Seasonal concepting and color direction is led by...
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November 3, 2025
Study: Women’s sports driving record NIL growth as rev-share era begins
Through the first years of the NIL era, women’s sports thrived. With the revenue-sharing era in its early stages, that trend is primed to continue, according to a new report from Opendorse. Women’s sports are on track to drive record NIL growth, the study showed. Rev-share is also part of the equation as schools continue...
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November 3, 2025
Stop Counting Steps—Track Minutes Walking Instead, New Study Says
Tired of your smartwatch reminding you that you haven’t hit 10,000 steps today? It’s time to dismiss the notification. Walking any distance is beneficial for health, even if you don’t reach this popular (but actually, pretty arbitrary) threshold. Outside
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November 2, 2025
Hellen Obiri shatters 22-year-old course record at 2025 TCS New York City Marathon
Sunday’s TCS New York City Marathon was a bittersweet day for Canada’s Charles Philibert-Thiboutot. The event not only marked the runner’s first-ever marathon, but also his final race as a professional athlete. “The time wasn’t pretty,” he said. “I came through the first half with the lead pack in 65:20–much faster...
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October 31, 2025
NC Courage To Break North Carolina Professional Women’s Sports Attendance Record
The North Carolina Courage today announced that more than 11,000 tickets have been sold for the season finale this Sunday, November 2, guaranteeing a new single-game attendance record for a professional women’s sporting event in North Carolina. The Decision Day match against Gotham FC kicks off at 5 p.m. ET...
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October 30, 2025
Women’s sport reaches record audiences as England’s Euros final against Spain is most watched TV moment
The Women's Sport Trust (WST) has released a report showing how female UK broadcast audiences reached an all-time high, making up 44 per cent of the UEFA Women's Euros audience and 43 per cent of the Women's Rugby World Cup (RWC) audience - the highest on record for both competitions....
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October 30, 2025
Pregnancy is harder than marathons, science shows
In a groundbreaking 2019 study published in "Science Advances", a scientific journal published by the American Association for the Advancement of Science (AAAS), evolutionary anthropologist Herman Pontzer of Duke University compared the metabolic strain of pregnancy to some of the world's most extreme endurance feats like the Tour de France...
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October 30, 2025
Top women’s sports influencers on TikTok who are changing the game
Everybody watches women's sports, and that sentiment rings true on TikTok. With women's athletics reaching new heights of exposure in recent years, it's no surprise that female sports influencers have found a pocket of success on social media apps like TikTok. The Sporting news
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October 29, 2025
ESPN and Athletes Unlimited Announce Multi-Year Distribution Deal Covering More Than 50 Nationally Televised Games Annually
Following an incredibly successful inaugural season of the Athletes Unlimited Softball League (AUSL), ESPN and Athletes Unlimited (AU) today announced a multi-year rights extension that strengthens ESPN’s role as an official broadcast partner for AU’s professional leagues in softball, basketball, and volleyball. ESPN Press Room
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October 29, 2025
Serena Williams Just Added One of Europe’s Most Prestigious Honors to Her Resume
Tennis icon Serena Williams was presented Spain’s Princess of Asturias Award for Sports, a nod to a career that changed how the world watches the sport. The 23-time Grand Slam champion accepted the award in Oviedo on October 24. The annual ceremony was hosted by Spain’s royal family. Williams’ career has...
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October 29, 2025
WNBA offers 30-day extension to players as collective agreement deadline looms: report
The WNBA has offered a 30-day extension to players to continue negotiations for a new collective bargaining agreement, two people familiar with the decision told The Associated Press on Tuesday night. The current CBA is set to expire Friday and tensions have been rising in recent weeks as the sides...
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October 28, 2025
Alexis Ohanian: Angel City Ownership Setup Was a ‘Terrible Idea’
Reddit co-founder Alexis Ohanian acknowledges he made a mistake in ceding control of NWSL club Angel City to three of his cofounders—actress Natalie Portman, venture capitalist Kara Nortman, and entrepreneur Julie Uhrman—who he says put up “no money.” Last year’s record-breaking takeover of Angel City by Bob Iger and Willow Bay...
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October 28, 2025
WNBA CBA negotiations: Everything to know as deadline nears before potential lockout
The current collective bargaining agreement between the WNBA and Women's National Basketball Players Association (WNBPA) will expire later this week on Oct. 31, and there is no indication that a new deal will be in place by that deadline. CBS SPORTS
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October 27, 2025
Lululemon To Create NFL Fan Gear in Latest Pro Sports Collab
Football fans are getting a new uniform as Lululemon suits up for game day, teaming with the NFL on a premium fan apparel line repping all 32 teams. It’s a notable shift for the activewear giant, which is leaning deeper into sports fandom after partnering with Fanatics and the NHL on...
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October 27, 2025
Fallon Rowe’s New Book Addresses Domestic Abuse in the Outdoor Community
In 2024, news of a prominent climber, Charlie Barrett, getting arrested for rape rocked the climbing community. Many were aghast at how this could’ve happened. Annette McGivney’s Outside article that chronicled his crimes was even titled “How Did This Climber Get Away with So Much For So Long?” Long after the beginning of MeToo, climbing...
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October 27, 2025
Men need twice as much exercise as women to lower heart disease risk, study finds
Men may need to exercise twice as much as women to achieve the same reduction in coronary heart disease risk, according to researchers, who say healthy living guidelines should take account of the sex differences. Scientists analysed physical activity records from more than 80,000 people and found that the risk...
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October 27, 2025
The protein blind spot in women’s sport
I recently wrote a story about protein and how to maximise its benefits in endurance sport. I looked at ageing, timing, and quantities, but I didn’t cover the specific needs of women. So, when our readers raised questions about it, I went back digging for answers to find out what...
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October 27, 2025
New Research Reveals Canada’s Pro Women’s Sports Market Has Doubled in Two Years, Surging Toward $570 Million by 2030
A new report from Canadian Women & Sport reveals that Canada’s professional women’s sports market has doubled in size since 2023, reaching an estimated $380–$400 million in 2025 and is on pace to hit $570 million by 2030. The findings mark a defining moment in the country’s sport and business landscape—signaling that professional women’s sport has...
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October 24, 2025
Omorpho Introduces G-Vest Icon, a Fully Adjustable Weighted Vest
Omorpho, the Portland-based company known for its micro-weighted training gear, has introduced the G-Vest Icon, a fully adjustable version of its award-winning weighted vest. Designed for athletes and fitness enthusiasts seeking flexibility and comfort, the new vest lets users change resistance in seconds without bulky plates or sandbags. Athletech News
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October 24, 2025
Sonia Raman makes history as first Indian head coach in WNBA with Seattle Storm, AP Source says
New York assistant Sonia Raman has agreed to a deal to become the head coach of the Seattle Storm, a person familiar with the hire told The Associated Press. The person spoke on condition of anonymity on Friday because no official announcement has been made. Newsday
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October 23, 2025
Universal Link Between Gender Equality and Physical Capacity Revealed
A groundbreaking global analysis spearheaded by researchers from Karolinska Institutet and Shanghai University of Sport has illuminated the profound impact of societal development and gender equality on the cardiorespiratory fitness of young adults worldwide. Published in the prestigious Journal of Sport and Health Science, this meticulous investigation synthesizes data from...
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October 23, 2025
Sarah Perry Sets Women’s Backyard Ultra World Record
This year’s edition of the race that started the backyard ultramarathon craze, the 2025 Big Dog’s Backyard Ultra, saw Sarah Perry of the U.K. set a new women’s record of 95 “yards,” totaling 395.8 miles (637.0 kilometers). I.RUN.FAR
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October 23, 2025
Zwift extends title sponsorship of Tour de France Femmes until 2029
The Tour de France Femmes avec Zwift will retain its full title for at least another four years after Zwift and race organiser ASO confirmed the extension of their partnership through to 2029. The announcement came alongside the unveiling of the 2026 race route in Paris, underlining Zwift’s ongoing commitment to promoting women’s cycling at the highest...
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October 23, 2025
The Tour de France Femmes avec Zwift is headed for Mont Ventoux
On Thursday, in a ballroom packed with cyclists in their offseason fits, journalists, and a ton of other people, the ASO unveiled the highly anticipated route for the 2026 Tour de France Femmes avec Zwift, and an extension of the title sponsorship agreement for the next four years. escape
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