Press Release Archive for dates of Wednesday, January 10, 2024 thru Tuesday, January 23, 2024
- SAVANNAH, Ga., Jan. 23, 2024 — Acknowledging the historically intimidating and male-centric nature of marathons, Milk, the original performance beverage, proudly announces Every Woman’s Marathon, the only U.S. marathon designed by and for women. Scheduled for November 16, 2024,...
- Calia, a women’s performance wear brand sold exclusively at Dick’s Sporting Goods, has launched a new apparel collection, Inspire, featuring a revolutionary new fiber. The highlight of Calia’s new collection is Lycra Adaptiv technology,...
- “Capital One’s The Match”, the popular exhibition featuring professional golfers and other athletes, will include female competitors for the first time. The competition will be held on Feb. 26 at The Park in West...
- MyFitnessPal has named Mike Fisher as its new CEO, a move that comes after the global nutrition and food tracking app recently announced a new partnership with Kate Hudson. Fisher, who has previously served...
- Health and wellness is highly personal. Sometimes our bodies want a challenging mountain trek and a big dose of carbs. Or, after I’ve adventured hard, I might crave a nourishing week of yoga or...
- Step aside, Coach K. Stanford’s Tara VanDerveer is the new winningest basketball coach in NCAA history. The Stanford women’s basketball team defeated Oregon State 65-56 at Maples Pavilion Sunday to give VanDerveer her 1,203rd...
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Charleston, SC (January 22, 2024) /SPORTSWIRE WOMEN/ – Free Fly, the innovative outdoor apparel brand committed to blending performance and comfort, is thrilled to announce the newest addition to its Surf Ambassador Team, Nicole...
- Former professional WNBA athlete Sue Bird anticipates a sweeping collective bargaining agreement (CBA) for women’s basketball players when they next negotiate their contract in the WNBA. The retired and winningest American basketball star sat down...
- When Chelsea Sodaro won the 2022 Ironman World Championships just 18 months after having her daughter, Skye, she ignited inspiration in women across the globe. Not only did the then 33-year-old return to peak...
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Boulder, Colo. (Jan. 19, 2024)/SPORTSWIRE WOMEN/ – For the first time in the brand’s history, Krimson Klover, an outdoor fashion and lifestyle brand powered by women, will introduce its Fall/Winter 2024 apparel collection at premier...
- Six-time Olympic sprint medallist Andre De Grasse is investing in the future of women’s sports in Canada. The 29-year-old has reportedly bought a stake in team AFC Toronto City, one of eight teams in the new...
- On Wednesday, SD Worx announced a new addition to the front of their jerseys before the team officially kicked off the 2024 season: Protime. The “workforce-management” company sponsored the team last season but wasn’t...
- United States women’s national team striker Mallory Swanson signed a record-setting contract with the Chicago Red Stars, the club announced on Tuesday. The striker will stay in Chicago through 2028 on a four deal...
- NASHVILLE /SPORTSWIRE WOMEN/ – On your mark. Get set. Go! USA Endurance Events, a road race company offering luxury racing experiences in select cities throughout the U.S., has chosen Nashville for its upcoming USA...
- A popular New Year’s resolution is to exercise more. Whether you’re training for a marathon or looking to get healthy, how you prepare for the gym is key. One decision you’ll have to make...
- /SPORTSWIRE WOMEN/ – Wander Trails, a recently launched purpose-driven brand, is making waves in the realm of nature-inspired clothing and accessories. Founded with a deep commitment to environmental conservation, Wander Trails’ mission is to...
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FOR IMMEDIATE RELEASE /SPORTSWIRE WOMEN/ – Commonwealth Games gold medalist Micha Powell’s memoir-slash-workbook titled Sprinting Through Setbacks: An Olympian’s Guide to Overcoming Self-Doubt and Imposter Syndrome, will be released in Summer 2024 with Strong...
- Endurance runner and pain scientist Donna Urquhart has broken the world record for the longest run in a polar region after completing a 1300 km ultramarathon across Antarctica. Urquhart said she set out to...
- On How I Built This Lab, Allyson and Wes talk with Guy about their journey to the top of the track and field world, the decision to leave Nike, and how they built the...
- A consortium of investors has acquired Bandier and Carbon38 in a move meant to reinvigorate the activewear space. Formerly plagued with supply chain challenges, Bandier had been actively seeking a buyer as recently as last month...
- Last year, SponsorUnited found that the collective sponsorship revenue for US major professional sports outfits totaled US$6.7 billion. With leagues expanding overall inventory and offering entirely new categories, such as AR signage, there are plenty...
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Boulder, Colo. (January 12, 2024)/SPORTSWIRE WOMEN/ – Krimson Klover, the outdoor and lifestyle brand powered by women passionate about living a life fueled by outdoor adventure, meaningful connection and giving back to the community, has...
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BOSTON/SPORTSWIRE WOMEN/ – The 128th Boston Marathon presented by Bank of America will feature the strongest women’s field in race history, led by defending champions Hellen Obiri and Susannah Scaroni. A total of 19...
- Despite—or perhaps because of—this difference from other types of exercise, somatic workouts were a subject of curiosity for many this past year. “Somatic workout” was a top trending fitness term on Google in 2023,...
- Fitness guru Tracy Anderson is launching an activewear line Thursday called Tracy Anderson Collection. The first piece to drop from the collection is the Power Mesh Shrug. Designed to keep one’s muscles warm during...
- PORTLAND, OREGON (January 11, 2024) /SPORTSWIRE WOMEN/ – Dovetail Workwear – the largest exclusively women’s workwear brand in the northern hemisphere – is committed to creating durable, comfortable and sustainable apparel, built by, for...
- Paralympian and world record holder in Track & Field, Scout Bassett, assumes her role as President of the Women’s Sports Foundation. Ally Financial’s Andrea Brimmer; HighlightHer Founder, Arielle Chambers; USWNT Legend, Ashlyn Harris; Bank...
- Seven of the top ten most popular fitness influencers in the world are female, illustrating women’s strength and earning power in shaping the global fitness and wellness industry through Instagram, TikTok and YouTube, according...
- Alisa Vietti is a holistic health coach and researcher who founded Flo Living, a female hormone company, in 2001. She popularized the concept of cycle syncing. Vitti developed the cycle synchronizing method to create a customized health...
- Pensacola, Fla. /SPORTSWIRE WOMEN/ – Recognizing the strength, resilience and spirit of women in the running community, the 2024 Publix Pensacola Double Bridge Run, presented by aDoor Real Estate, aims to create an empowering experience...
Tuesday, January 23, 2024
Monday, January 22, 2024
Sunday, January 21, 2024
Friday, January 19, 2024
Thursday, January 18, 2024
Tuesday, January 16, 2024
Monday, January 15, 2024
Friday, January 12, 2024
Thursday, January 11, 2024
Wednesday, January 10, 2024
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