Press Release Archive for dates of Monday, October 11, 2021 thru Sunday, October 24, 2021
- Beyonce is preparing for another release through her beloved line Ivy Park, and it sees her partnering with Peloton, the popular fitness company. According to Women’s Wear Daily, the upcoming line includes lifestyle and...
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Sweaty Betty and Halle Berry’s Best-Selling Collaboration: The rē•spin Edit is Back with a Fall DropLONDON, Oct. 22, 2021 /SPORTSWIRE WOMEN/ — Sweaty Betty, global activewear and lifestyle brand, is thrilled to announce its second collaboration with Hollywood icon Halle Berry and her wellness brand, rē•spin. The fall drop of The rē•spin Edit...
- The profit potential for women’s sports is gaining a lot of attention these days. For venture capitalists, celebrities and sports legends, new revenue streams and shifting fan behavior may soon deliver huge returns. Bloomberg
- The Women’s National Basketball Association (WNBA) scored its most viewed finals since 2017 via domestic broadcast partner Disney, with an average 548,000 viewers tuning in across the four games on ESPN and ABC. SP
- Medical researchers are learning more about a condition that prevents exercise at levels that should be normal for an individual’s age, size and fitness level. Wall Street Journal
- NWSL (National Women’s Soccer League) expansion team Angel City FC announced that one percent of the net ticketing revenue from all of Angel City’s home regular season NWSL games will be divided equally amongst...
- In an effort to abolish barriers standing in the way of future advancements in the game of soccer, Adidas and the Black Women’s Player Collective (BWPC) are teaming up to change the narrative of Black women...
- Investment firm Blackstone Inc will buy a majority stake in Spanx, valuing the shapewear maker at $1.2 billion, allowing Spanx to further expand globally and help it strengthen its online business. The New York...
- The study’s findings may open intriguing avenues of inquiry into why women so often become inactive after menopause, when estrogen fades. The results also underscore how the brain and internal biological processes work together to...
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Rohnert Park, Calif.— Oct 20, 2021 /SPORTSWIRE WOMEN/ — Marmot, in partnership with REI Co-op Studios and Bedrock Film Works, releases “What’s In A Name,” a short film directed by Jules Jimreivat, chronicling the...
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SACRAMENTO, CA (October 20, 2021) /SPORTSWIRE WOMEN/ — Into the Lion’s Den powered by SRAM announced the women’s teams racing in Sacramento, CA on October 30th. The women’s race will feature top U.S. trade teams,...
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/SPORTSWIRE WOMEN/ — Natasha LaBeaud Anzures, an elite runner for Canada, has just released a new book entitled, “Pregruncy: An Elite Runner’s Journey Training Through Pregnancy.” The book details every day of pregnancy and...
- U.S. women’s volleyball is second to none, sitting atop the world rankings. The game is thriving from the youth level up to the Olympics. But every year, the top U.S. women head to international...
- espnW unveiled a branding campaign today that asserts what a “W.” is. espnW is challenging female athletes and fans alike, noting that a W is a way of looking at the world of sport...
- LA JOLLA, CALIF. (PRWEB) OCTOBER 19, 2021 — Sports Innovation Lab, a data-driven fan intelligence company, announced today at the 2021 espnW: Women + Sports Summit the formation of the Women’s Sports Leadership Board,...
- A Japanese Olympic Committee (JOC) initiative aimed at preventing female athletes from being photographed in a sexualised manner when competing in their events has seen around 2,500 non-consensual objectifying images submitted in complaint. The...
- Lululemon is preparing to launch a sneaker line with help from talent associated with the biggest names in athletic apparel, after being awarded a patent on October 12 for its shoe brand, leaning on...
- A study by the Cambridge University Press evaluated the language used to describe men and women athletes across sports media, including written articles and commentary during broadcasts. Researchers found a real disconnect between how men...
- Santa Cruz, Calif. (October 18, 2021) /SPORTSWIRE WOMEN/ — Lume Six, a specialty sports bra brand designed and inspired by longtime outdoor industry professional and mountain biker Margaux Elliott, has officially launched. Lume Six...
- The Texas House of Representatives claims that the law, which would apply to public school teams through high school, protects fair competition. Current rules state that testosterone level in serum must remain below 10...
- Under Armour revealed its Breakthru basketball sneaker, the Flow Breakthru 2, emblematic of its continuous efforts to cater to women athletes. To break down barriers that girls often face when playing or considering playing...
- KENT, Wash., (October, 15, 2021) /SPORTSWIRE WOMEN/ — Diamondback, a leader in the gravel cycling space, and professional triathlete and gravel racer Rach McBride have teamed up for the second annual Gravel Scholarship. This year...
- Race organiser the Amaury Sporting Organisation (ASO) has appointed Marion Rousse as race director and secured connected fitness platform Zwift as title sponsor for the inaugural edition of the relaunched ‘Tour de France Femmes’...
- The University of South Carolina Gamecocks have officially signed their women’s basketball head coach Dawn Staley to a historical contract on Friday. The new deal not only makes her the highest paid Black head...
- Olympians Allyson Felix and Jordan Larson were honored as Sportswomen of the Year by the Women’s Sports Foundation. Felix won two medals at the Tokyo Games — giving her 11 in her career —...
- It would be hard to find a runner in their 70s as accomplished as Chau Smith. But for her, it’s not just about the challenge – it’s just what she likes to do. Now...
- DENVER (Oct. 14, 2021) /SPORTSWIRE WOMEN/ — Altra, a leading innovator in the performance footwear category, has announced the signing of professional road runner Frank Lara to its Elite Athlete team. Lara, who is the 2020...
- The women’s Tour de France was reborn as the 2022 race route was unveiled in the Palais des Congrès in Paris by the newly appointed race director Marion Rousse. The eight-stage race, which begins on...
- NEW YORK, Oct. 14, 2021 — Meredith Corporation’s (NYSE: MDP) SHAPE announced the 10 winners of the 2021 SHAPE Well Tech Awards, spotlighting cutting-edge products that make any wellness routine better. Tested by SHAPE editors, these items implement...
- Connected fitness company Echelon announced today the appointment of Gabby Cohen to its Board of Directors. This board placement was supported by the company’s collaboration with the Women on Boards (WOB) Project and North...
- Today ESPN announced the roster of sponsors for the 2021 espnW: Women + Sports Summit, taking place October 18-20 at The Lodge at Torrey Pines in La Jolla, Calif. Toyota returns for the ninth...
- Lincoln, Nebraska, United States, Oct. 13, 2021 /SPORTSWIRE WOMEN/ — Champion System USA’s newly updated line of triathlon apparel is customizable and ideal for both amateur and professional triathletes searching for custom sportswear to...
- The Women’s Sports Foundation in August 2014 offered Hogshead-Makar a two-year contract extension that would pay her $10,000 a month to serve as the organization’s senior director of advocacy, a consulting position. The offer,...
- Basketball set to be fourth Athletes Unlimited player-driven women’s professional sports league, set to kick off January Natasha Cloud, Sydney Colson and Ty Young confirmed as first three players, will serve on Player Executive...
- The United Soccer League’s recently created women’s league has named Amanda Vandervort appointed as its inaugural president. The USL Super League, which will be a professional Division II women’s league, was originally announced in...
- On Monday, The Oregonian reported that former Nike Oregon Project athlete, Mary Cain, has reportedly filed a $20 million lawsuit against Nike and her former coach, Alberto Salazar, over alleged abuse. Cain is accusing Salazar...
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CALISTOGA, Calif. (Oct. 11, 2021) /SPORTSWIRE WOMEN/ — CampoVelo, wine country’s premier cycling event, today announced its inaugural women’s only weekend lineup for Friday, October 22 through Sunday, October 24, 2021. Limited to 50...
- The physiological differences between men and women affect how much fluid they store, how they sweat, and how quickly they heat up. Does that matter? Outside
- Quality Bicycle Products has hired Shylo Masumi Farnsworth as VP of brand marketing. Farnsworth brings 18 years of experience in marketing, retail, digital, and brand experience and joins Quality Bicycle Products from Nike. She is...
- A frantic SMS with an urgent plea for help triggered a series of events that led to a daring rescue and evacuation of 165 people — among them dozens of young female cyclists —...
Saturday, October 23, 2021
Friday, October 22, 2021
Thursday, October 21, 2021
Wednesday, October 20, 2021
Tuesday, October 19, 2021
Monday, October 18, 2021
Sunday, October 17, 2021
Friday, October 15, 2021
Thursday, October 14, 2021
Wednesday, October 13, 2021
Tuesday, October 12, 2021
Monday, October 11, 2021
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