Press Release Archive for dates of Wednesday, February 7, 2024 thru Tuesday, February 20, 2024
- A number of studies have confirmed that pickle brine might be more effective than sports drinks at treating muscle cramps. One study from the Department of Health, Nutrition, and Exercise Science at North Dakota...
- Working out benefits us all — but women might reap more benefits from grabbing a pair of dumbbells or taking a sweaty stroll than their male counterparts. That’s according to a large new study...
- ESPN has reached an agreement with CONCACAF – the Confederation of North America, Central America Caribbean Association Football – to be the exclusive, Spanish-language home of the inaugural W Gold Cup, a new flagship...
- Beyond their reputation as a Thanksgiving side dish, cranberries are emerging as potential game-changers for athletes seeking a performance boost. A recent study out of Montreal’s Concordia University delved into the impact of cranberry...
- Women were a dominant story in final Super Bowl LVIII viewership figures. Data from measurement agency Nielsen showed the final audience for Super Bowl LVIII reached an average of 123.7 million, up slightly from fast national estimates...
- After months of speculation, Nike confirmed late Thursday that it is laying off 2 percent of its workforce. The move comes after the athletic giant revealed in December that it was taking steps to...
- SACRAMENTO, Calif. (Feb. 15 , 2024)/SPORTSWIRE WOMEN/ – Itacate Foods, the dehydrated meals brand bringing the richness of Latin cuisine and culture to the outdoors, proudly announces its retail partnership with REI Co-op. Founded by...
- A new study finds that tai chi is better than conventional aerobic exercise at lowering blood pressure in middle-aged people with prehypertension. Tai chi is a traditional form of Chinese martial arts, and it’s...
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ITHACA, NY – February 14, 2024 /SPORTSWIRE WOMEN/ – As women continue to redefine their roles in sports and fitness, Levelle Nutrition is embarking on a groundbreaking crowdfunding campaign to address the critical gender gap...
- Google Pixel is teaming up with the National Women’s Soccer League (NWSL), one of the fastest-growing leagues in professional sports, as its Official Mobile Phone. Pixel puts the best of Google’s AI, services and...
- SAN FRANCISCO, Feb. 13, 2024 /PRNewswire/ — Today, Athleta, a Gap Inc. brand (NYSE: GPS), ushered in a new era of unparalleled performance technology with the debut of its new Train Collection. A brand rooted in performance...
- NBC Sports California, the team’s regional sports network, has named Jenny Cavnar as the primary play-by-play announcer for A’s games, making her the first female primary play-by-play voice in the history of Major League...
- Sika Henry signed up for her first sprint triathlon in 2013. She didn’t even own a bike. Fast forward 10 years—she’s been an IRONMAN 70.3 podium finisher five times, competed in the IRONMAN World...
- New York, NY, February 13, 2023 /SPORTSWIRE WOMEN/ – Grandstand, the startup bringing the best of the creator economy to sports, today announced the launch of the platform’s first collective of women athletes, offering them...
- Savannah, Georgia, February 12, 2024 /SPORTSWIRE WOMEN/ – Acknowledging the historically intimidating and male-centric nature of marathons, Milk, the original performance beverage, proudly announces Every Woman’s Marathon, marathon designed by and for women. Scheduled...
- Deckers Brands (NYSE: DECK), a global leader in designing, marketing, and distributing innovative footwear, apparel, and accessories, today announced that it has named Robin Green as its next President of HOKA, effective immediately. Green...
- Before climbers can win a gold medal in this year’s Olympic Games, they must prove they’re not dangerously underweight. New rules announced Wednesday will require climbers to undergo additional testing before competing in any...
- SAN FRANCISCO, (Feb. 7, 2024) – Bay FC, the new women’s professional soccer franchise representing the Bay Area in the National Women’s Soccer League (NWSL), today announced a multi-year partnership with PNC, one of the...
- A total of 46.7 million people viewed 1+ minute of women’s sports on linear TV, a record tally that is almost 1 million more than the previous high, set in 2019. Streaming service viewership...
- New York, NY and Tampa, FL, February 7, 2023 /SPORTSWIRE WOMEN/ – In celebration of National Girls and Women in Sports Day (NGWSD) Tampa Bay Sun FC has announced a new partnership with sports marketing...
- NEW YORK, February 7, 2024 – On National Girls and Women in Sports Day, the Women’s National Basketball Association (WNBA) and VOICEINSPORT (VIS) have announced a new community partnership in collaboration with the WNBA...
- Sportico’s annual feature on the world’s highest-paid athletes published Wednesday and featured zero women in the top 100. None. Nada. Zilch. An expanded look at the 200 top earners would have produced the same result. Female...
- There isn’t a ton of data on resistance training for women, so researchers pooled it to look for patterns. Outside
- Fitbit Labs, an upcoming program, will use AI to provide deeper health insights, such as answering questions about why your run may have been harder today than it was yesterday. Fitbit thinks there’s big...
Tuesday, February 20, 2024
Sunday, February 18, 2024
Thursday, February 15, 2024
Wednesday, February 14, 2024
Tuesday, February 13, 2024
Monday, February 12, 2024
Friday, February 9, 2024
Thursday, February 8, 2024
Wednesday, February 7, 2024
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