BUSINESS NEWS

April 8, 2022

Gotham FC bolsters women-led front office with key management hire for new season

Pagnanelli began her role earlier this year and hit the ground running. Since she joined the women-led front office at Gotham, the franchise signed a major tech partnership with the blockchain company Algorand — the company’s logo will be emblazoned on Gotham’s jerseys for the 2022 season. North Jersey

April 7, 2022

Sports Emmy Nominations Put a Spotlight on Women’s Sports

Nominees for the 43rd annual Sports Emmy Awards were announced Wednesday, with women’s sports featured in a number of categories. Nominees focused on women’s sports include ESPN’s “144” documentary on the 2020 WNBA season, Facebook Watch’s “Simone vs. Herself” docuseries on Simone Biles. JWS

April 7, 2022

Wild Rye Launches Spring Collection and Partners with OutsidePR

Sun Valley, ID (April 7, 2022) /SPORTSWIRE WOMEN/ - Wild Rye, the women-founded, women-led and women-specific mountain bike, snowsports and outdoor apparel company, today announced its new Spring ‘22 Collection drop, along with its public relations partnership with boutique consumer and outdoor lifestyle public relations agency, OutsidePR. Created to inspire...

April 6, 2022

Behind the unusually high sale price of D.C.’s women’s soccer team

Washington, D.C.'s women's soccer team, the Spirit, is hot - on the field and on the open market. Last season, they won their first-ever championship. They signed a huge contract for a star player, and last week, the team officially sold for the highest valuation ever for a women's soccer...

April 5, 2022

Title Nine’s Pitchfest Girls Announces 2022 Winners

Emeryville, Calif, April 5, 2022/SPORTSWIRE WOMEN/ – Title Nine, the adventure and outdoor apparel retailer that encourages women to lead, risk and own, is proud to announce the winners of its first-annual Pitchfest Girls. Pitchfest Girls is the newest edition to Title Nine’s Pitchfest series, an entrepreneurial competition in which women...

March 30, 2022

DC professional sports teams create Washington Coalition of Women’s Professional Sports

Owners, players, coaches, and representatives from the Washington Mystics, Washington Spirit, DC Divas, and the DC Shadow came together for a press conference to go more in-depth on the creation of the Washington Coalition of Women's Professional Sports. WJLA

March 29, 2022

USA Gymnastics restructures leadership in women’s program

USA Gymnastics is overhauling its leadership structure in its women's elite program. Instead of having one person serve as the program's high-performance director, USA Gymnastics is dividing the job into three "equitable" positions, each of whom will report to the program's vice president of women's gymnastics. In an email to...

March 29, 2022

Parity welcomes Group 1001 as majority stakeholder, partner in promoting elite women athletes

NEW YORK (March 29, 2022) /SPORTSWIRE WOMEN/ - In a bold step to create lasting and meaningful change in women’s sports, Group 1001 will become a majority stakeholder in Parity, a startup created for both elite women athletes and their fans to combat gender pay inequities in professional sports. As...

March 28, 2022

The GIST Makes A Move Into Sports Business Coverage

Investment and a newsletter list that now tops 400,000 subscribers means a series of newsletters are ahead, along with podcasts and other expansion efforts. Yet The GIST turned to veteran women’s sportswriter Pardeep Cattry with a very specific assignment for the second-ever newsletter, following the success of the main offering:...

March 28, 2022

Former WNBA player Lisa Leslie joins gaming platform

Former WNBA player and current coach and broadcast analyst Lisa Leslie has joined multiverse blockchain gaming platform LootMogul as a brand ambassador and business partner. Her level of investment in the company was not disclosed. Biz Journals

March 22, 2022

NHL needs to make ‘substantial offer’ to unite women’s pro hockey

The Professional Women's Hockey Players Association and Premier Hockey Federation are set to meet at the request of NHL commissioner Gary Bettman. Sportsnet's Jeff Marek first reported the news, saying the NHL's intention is to attempt to bring the two sides together. TSN also reported during NHL trade deadline day that all...

March 22, 2022

Women Are Dominating Ski Films This Year, on Both Sides of the Camera

If you want to watch lady shredders rip it up this year, you’re in luck. A ton of female-led ski films recently launched, with appearances from up-and-coming skiers like Madison Ostergren, as well as new and unique stories from industry legends like Ingrid Backstrom. Outside Online

March 22, 2022

Naomi Osaka gets equity stake in FTX as part of ambassador deal

Cryptocurrency exchange platform FTX has named Naomi Osaka as a global ambassador in a partnership that also sees the tennis star handed an equity stake in the company and some payments made in digital currency. SP

March 16, 2022

Pay equity software startup gains more big-name backers, including WNBA’s Candace Parker

Pay equity software startup Syndio has gained a new set of high-profile investors. The new investors, announced Monday, are contributing to Seattle-based Syndio's $50 million Series C round it raised in September and include WNBA star Candace Parker and Zillow co-founder Spencer Rascoff through his 75 and Sunny venture fund. The Business Journals

March 13, 2022

World Series CEO Heidi Muller Talks about Life, Family and Adventure Racing

/SPORTSWIRE WOMEN/ - Careful consideration doesn’t always play a part when choosing what you do in life.  Sometimes it’s all about emotion, ambition, and taking the opportunities that come your way. When Heidi Muller first went adventure racing 24 years ago, without really knowing what she was getting into, it...

March 11, 2022

Salaries are booming as paydays grow quickly for women’s college basketball coaches

Eye-popping salaries aren't just for college coaches in football and men's basketball. They're also quickly becoming a bigger deal for coaches in women's basketball. As the sport has grown in stature, so has the pay for its coaches. USA Today

March 10, 2022

Women’s Sports Network would “love to see” WNBA on its platform

The Women’s Sports Network, the new dedicated 24-hour streaming channel for women’s sport, is targeting future rights deals for major properties including the Women’s National Basketball Association (WNBA). SP

March 9, 2022

National Women’s Soccer League Names Jessica Berman Next Commissioner

The National Women’s Soccer League announced that Jessica Berman has been named the league’s next commissioner. Messing joined the league in October 2021. During her five-month tenure, she is credited with negotiating and launching a joint investigation with the NWSLPA, resolving the Washington Spirit ownership situation, and overseeing the sale...

March 9, 2022

Florida women’s hoops coach Finley gets $3.7M contract

Florida women’s basketball coach Kelly Rae Finley’s recently signed five-year contract is worth $740,000 annually. The University Athletic Association released her contract Wednesday in response to a public records request. Finley s igned it March 1, two days after agreeing to terms on the $3.7 million deal. Bakersfield

March 8, 2022

Charge Electric Bikes Announces ‘Women in Charge’ Ambassador Program

Wilton, Conn. (March 8, 2022)/SPORTSWIRE WOMEN/ - Charge, the direct-to-consumer electric bike brand is excited to announce its 2022 Women in Charge brand ambassador program. Charge has selected inspiring women across sports, fitness, health and wellness to lead the program, but will also be open for other members of the...

March 8, 2022

Investing In Women’s Sports: The Right Thing To Move Brands Forward

Brands shouldn’t invest in women’s sports just because it’s the right thing to do. Today it’s important to recognize that the future is female. This slogan has been around for decades and still rings true. Women’s sports are on the rise in the U.S. and around the world. They continue...

March 8, 2022

Woman-led Town Hall Outdoor Co Launches Youth Apparel Collection

Steamboat Springs, Colorado (March 8, 2022) /SPORTSWIRE WOMEN/ - A new outdoor brand for kids has launched in Steamboat Springs, Colorado. Town Hall Outdoor Co offers a collection of sustainable, durable outdoor apparel built for kids and created by outdoor industry veterans. Made of recycled materials and designed to keep...

March 7, 2022

How much money do athletes in the WNBA make? Do they have other jobs?

While the public perception of professional basketball players being multi-millionaires, bolstered by the headline-grabbing stories of contracts in excess of $40 million, the reality is that in the women’s game, the money is far more humble. According to Yahoo Finance, the average WNBA salary in 2021 is $120,648. The league’s “supermax” salary...

March 7, 2022

How the Women’s Sports Network intends to cover female athletes “through a new lens”

Female athletes are set to have a US channel exclusively dedicated to them. Ahead of International Women’s Day, SportsPro caught up with Carol Stiff, the former ESPN executive now serving as an advisor to the Women’s Sports Network, to hear how the free, ad-supported, 24/7 streaming destination plans to provide...

March 6, 2022

American double Olympic basketball gold medallist arrested on drugs charges in Moscow

Double Olympic gold medallist Brittney Griner has been arrested in Moscow on drugs charges, USA Basketball has confirmed. The Russian Federal Customs Service announced in a statement that an inspection of hand luggage carried by a United States citizen who arrived on a flight from New York City revealed that...