PRESS RELEASES

November 12, 2025

Soča Launches Refined Yet Technical Apparel for Women Passionate about Fly Fishing and the Outdoors

DALLAS, TX (November 12, 2025) /SPORTSWIRE WOMEN/ - Soča, a newly launched women’s fly-fishing apparel brand, is answering the call of women looking for upscale style blended into their favorite, go-to outdoor apparel. Founded by four women and born from a shared love of fly fishing, Soča has debuted its inaugural...

November 12, 2025

Kailas FUGA Women Dominate on China’s Toughest Trails

Guangzhou, China – 12 November 2025 /SPORTSWIRE WOMEN/ - Kailas FUGA, one of the leading trail running brands, celebrated podium wins by its elite women and FUGA Mountain Club (FMC) with leading performances in the 105k at 2025 Tsaigu Trail and 100k Kailas FUGA Ultra-Tour Mount Siguniang (UTMS) in China. HAU...

November 10, 2025

Wiley X Support A Girl & A Gun’s “Back The Women In Blue” Event

Frisco, TX (November 10, 2025) / SPORTSWIRE WOMEN/ - Wiley X, a global leader in protective eyewear, was proud to support female law enforcement officers through its sponsorship of the Back The Women In Blue event, hosted by the A Girl & A Gun Women’s Shooting League. This exclusive training...

November 10, 2025

Kat Matthews of Great Britain is Crowned 2025 IRONMAN Pro Series Winner for the Second Straight Year Following Race Finale at the 2025 Precision Fuel & Hydration IRONMAN 70.3 World Championship in Marbella, Spain

Yearlong consistent racing leads Matthews to 2025 IRONMAN Pro Series win, earning the $200,000 USD Bonus Payout  Solveig Løvseth (NOR) and Lisa Perterer (AUT) complete the second edition of IRONMAN Pro Series female podium earning big pay days  MARBELLA, Spain (November 10, 2025) /SPORTSWIRE WOMEN/ – Kat Matthews of Great...

November 9, 2025

Redemption: Great Britain’s Lucy Charles-Barclay Claims Victory at the 2025 Precision Fuel & Hydration IRONMAN 70.3 World Championship Triathlon in Marbella, Spain

- Taylor Knibb (USA) and Tanja Neubert (DEU) earn second and third spots on the podium in a thrilling race at the 2025 Precision & Fuel IRONMAN 70.3 World Championship triathlon - Kat Matthews (GBR) retires from the race during the run leg but holds on to claim the 2025...

November 6, 2025

Fleet Feet Continues National Expansion With Two Key Executive Hires

CARRBORO, N.C. (November 6, 2025) /SPORTSWIRE WOMEN/ — Fleet Feet, the largest franchisor of locally owned and operated running stores, has named Stacey Donley as vice president of merchandising strategy and planning, and Jason Williams vice president of store development and real estate. In her role, Donley will lead Fleet...

November 5, 2025

New All-Women Ski Film Winter Elements Celebrates Women Across The Ski Industry

SALT LAKE CITY, UT (November 5, 2025) /OUTDOOR SPORTSWIRE/ – Creative studio Moonrise is producing a new feature-length ski film, Winter Elements, celebrating the hardworking women throughout the ski industry and their unique stories. A Kickstarter campaign is live, inviting the community to support Winter Elements and increase women’s stories...

November 4, 2025

Tampa’s Jill Walker Crosses Her 100th IRONMAN Finish Line in Panama City Beach, Florida over the Weekend

PANAMA CITY BEACH, Fla. (November 2, 2025) /SPORTSWIRE WOMEN/ - The 27th edition of the Visit Panama City IRONMAN Florida took place in Florida’s Panhandle over the weekend. Among the over 1,800 registered athletes who swam, biked, and ran across Panama City Beach and its surrounding areas, one woman accomplished...

November 4, 2025

Nuyarn® Appoints Wool Textile Industry Veteran as Vice President, Sales N. America

New Zealand (November 4, 2025) /SPORTSWIRE WOMEN/ - Nuyarn® technologies, a proven innovator in performance yarn and fabric, has appointed Monica Ebert as VP of Sales North America to spearhead strategic product partnerships and business development. This appointment underscores Nuyarn's expansion across the premium apparel, footwear, and accessories sectors. A...

November 4, 2025

CTS Announces New Women’s Cycling Camp in Colorado Springs

Colorado Springs, CO (November 4, 2025) /SPORTSWIRE WOMEN/ – Building on its 25-year history of providing world-class coaching and cycling camp experiences, CTS today announced the addition of a Femmes Road Cycling Camp to the 2026 CTS Cycling Camp Calendar. This road cycling training camp, scheduled for June 10-13 in...

October 30, 2025

SEC Soccer Tournament in Pensacola Nov. 2 – 9

PENSACOLA, Fla. /SPORTSWIRE WOMEN/ - The best of Southeastern Conference women’s soccer will return to the Gulf Coast this fall when the 2025 SEC Soccer Tournament kicks off Nov. 2 – 9 at Ashton Brosnaham Soccer Complex in Pensacola. The single-elimination tournament will feature the league’s top 12 teams vying for...

October 29, 2025

Support Every Game: New Initiative Tackles Hidden Barrier Keeping Girls Out of Sports

[Roswell, GA] October 29, 2025] /SPORTSWIRE WOMEN/ - The RCX Sports Foundation and NFL FLAG, as part of the Females in Flag initiative, today announced the launch of the Support Every Game campaign, with support from Gillette Venus and Head & Shoulders. Starting today, the campaign aims to address one...

October 23, 2025

Rocky Mountain Books Invites Readers Back into FLOW—A Groundbreaking Book Celebrating the Voices of Women in Adventure Sports

October 23, 2025 /SPORTSWIRE WOMEN/ - Rocky Mountain books invites you to revisit one of the year’s most awe-inspiring and meaningful outdoor & adventure sports books– Flow: Women’s Counternarratives from River, Rock, and Sky– through exclusive excerpts & stunning photos of women adventure athletes. Featuring breathtaking photography and beautifully-rendered personal essays,...

October 23, 2025

Autistic Ultrarunner and World Record Holder Camille Herron Calls for Greater Disability Inclusion After Her ADA Request Was Not Accommodated at the 24-Hour World Championship

Tucson, Arizona (October 23, 2025) /SPORTSWIRE WOMEN/ - Camille Herron has spent her career redefining what’s possible in human endurance. After setting 12 world records in a single six-day race in 2024-- an achievement that led BBC Sport to hail her as “the greatest ultramarathon runner of all time”-- she’s...

October 21, 2025

HETTAS Launches FrontFundr Equity Campaign to Accelerate Growth

Vancouver, Canada - (October 21, 2025) /SPORTSWIRE WOMEN/ - HETTAS, the Canadian women’s running shoe company redefining performance footwear for female runners, has launched an equity crowdfunding campaign on FrontFundr, Canada’s leading online investment platform. The campaign invites investors, customers, fans, and running enthusiasts to become shareholders and join HETTAS...

October 20, 2025

Feetures, America’s #1 Running Sock Brand, Expands Apparel Collection With New Stride Flex Performance Tank

Charlotte, N.C. (October 20, 2025) /SPORTSWIRE WOMEN/ – Feetures, America’s #1 running sock brand, is bringing its signature performance innovation to apparel with the launch of the Women’s Stride Flex Performance Tank. Following the successful debut of the Stride Flex Performance Tee, the new tank continues Feetures’ mission to deliver...

October 15, 2025

Natalie Grabow, 80, of Mountain Lakes, New Jersey Makes History Becoming the Oldest Women to Finish the IRONMAN World Championship

KONA, Hawai`i (October 15, 2025) /SPORTSWIRE WOMEN/ – Natalie Grabow, 80, of Mountain Lakes, New Jersey captured the 2025 IRONMAN® World Championship women’s 80-84 age-group title in Kona, Hawai`i on Saturday, October 11, the first to ever do so. She finished the IRONMAN World Championship with a time of 16:45:26...

October 12, 2025

13 Female Athletes Take Titles in Their Age Group at the 2025 IRONMAN World Championship in Kona, Hawai`i

KONA, Hawai`i / TAMPA, Fla. (Oct. 12, 2025) /SPORTSWIRE WOMEN/ - The best female triathletes in the world from 13 age groups claimed their respective titles at the 2025 IRONMAN® World Championship triathlon in Kona, Hawai`i on Saturday, October 11. More than 1,600 registered athletes from 78 countries, regions and territories...

October 12, 2025

ESPN Adds More Women’s Sports With UEFA UWCL Rights Agreement

ESPN just made a major power play for women’s soccer that will bring more games to the network and direct-to-consumer streaming service. The network has signed a five-year, exclusive multimedia rights agreement for the UEFA Women’s Champions League (UWCL) covering the 2025/26 through 2029/30 seasons. ESPN will carry all 75 matches...

October 11, 2025

Norway Strikes Again: Solveig Løvseth (NOR) is Victorious on Debut at the 2025 IRONMAN World Championship in Kona, Hawai`i

KONA, Hawai`i (Oct. 11, 2025) /SPORTSWIRE WOMEN/ - In a spectacular race for the ages in stunning Kailua-Kona, Solveig Løvseth of Norway was crowned the 2025 IRONMAN World Champion, crossing the line in a time of 8:28:27. Great Britain’s Kat Matthews secured her third second place finish at an IRONMAN...

October 10, 2025

How To Watch: Women’s 2025 IRONMAN World Championship in Kona, Hawai`i

- Live race day coverage of the professional women’s race will air around the world on Saturday, October 11, beginning with body marking at 4:30 a.m. HST - Broadcast can be viewed globally on proseries.ironman.com, DAZN and YouTube (except for the U.S., Canada, LATAM, and the Caribbean) - Additional broadcasters...

October 7, 2025

Kailua-Kona, Hawai`i Welcomes the World’s Best Female Triathletes to the 2025 IRONMAN World Championship

KAILUA-KONA, Hawai`i (October 7, 2025) /SPORTSWIRE WOMEN/ – More than 1,600 registered female triathletes from around the world will gather in Kailua-Kona Hawai`i for the 2025 IRONMAN® World Championship® triathlon. Age-group and professional athletes from 78 regions, countries, and territories will tackle the legendary course as they race for world...

October 2, 2025

Cherie Gruenfeld Selected as 2025 Inductee into IRONMAN Hall of Fame

KONA, Hawai`i / TAMPA, Fla. (October 2, 2025) /SPORTSWIRE WOMEN/ – IRONMAN is pleased to announce that an icon of the sport and one of the most highly decorated IRONMAN® age-group athletes, Cherie Gruenfeld, will be inducted into the IRONMAN Hall of Fame this year. An induction ceremony is planned...

October 1, 2025

BRANWYN Continues to Push the Boundaries of Seamless Merino with the POWRspun™ Essential Compressive Leggings

Bend, OR (October 1, 2025) /SPORTSWIRE WOMEN/ – BRANWYN, the brand known for redefining performance, comfort, and sustainability, proudly announces the expansion of its Seamless Merino collection with the launch of the Essential Compressive Leggings, now in two inseam lengths: 28-inch and the all-new 25-inch. Building on the success of...

September 30, 2025

DEKA FIT Teams Up with Breast Connect to Support Breast Cancer Survivors in Knoxville

Boston, MA (September 30, 2025) /SPORTSWIRE WOMEN/ - In honor of Breast Cancer Awareness Month, DEKA FIT Knoxville is partnering with Breast Connect to support breast cancer survivors. The collaboration aims to raise awareness and funds for Breast Connect, an organization dedicated to providing "wrap-around support" to women diagnosed with breast...