- New research finds that exercising can increase production of our body’s own cannabis-like substances, which reduce inflammation and could potentially help prevent conditions like arthritis, heart disease, and even cancer. The study, published in the journal...
- Chinese tennis star Peng Shuai hasn’t been seen in public for 18 days and counting. This comes after she accused a former Chinese Communist party leader of sexual assault on Nov. 2. It has...
- There’s no doubt that Serena is one of the greatest tennis players of all time. But how much is Serena Williams’ net worth and how much as she made from her prize money and endorsement...
- Toronto, Nov. 19, 2021 — Athleta, part of San Francisco-based Gap Inc. (NYSE: GPS), opened a new 4,800-square-foot retail store today at Yorkdale Shopping Centre in Toronto. The new Yorkdale store is Athleta’s second company-operated...
- During Covid, almost every single men’s sports ratings went down, but WNBA and NWSL ratings went way up. There’s new support for professional women’s sports. Big names are committing big dollars — and it...
- Berkeley, Calif. — November 18, 2021 /SPORTSWIRE WOMEN/ – GU Energy Labs, a leader in the endurance sports nutrition market, announced the promotion of Magdalena Boulet to President. This appointment represents an investment in the...
- Wearable fitness company Whoop has formed its new Women’s Performance Collective to further the company’s research and product development effort, specifically to benefit women’s health and athletics. The founding class of the WPC, which...
- The footwear brand made by female ballers, for female ballers, announced that it has entered into an exclusive partnership with Dick’s Sporting Goods for the upcoming basketball season. According to Moolah Kicks, its sneakers will...
- On Tuesday the International Olympic Committee published a groundbreaking document titled “Framework on Fairness, Inclusion, and Non-Discrimination on the Basis of Gender Identity and Sex Variations.” The ten-point guide advises individual Olympic sports on how...
- More than 46,000 cancer cases in the United States might be prevented each year if almost all of us walked for about 45 minutes a day, according to an eye-opening new study of inactivity, exercise...
- November 17th, 2021. Santa Barbara, California /SPORTSWIRE WOMEN/ — California-based running apparel company, rabbit, has partnered with Women-Led Wednesday to support and promote women in leadership. Founded by two women, Monica DeVreese and Jill Deering, with...
- BERKELEY, CA & SEATTLE, WA – NOVEMBER 17TH, 2021 /SPORTSWIRE WOMEN/ — &Mother, a social change nonprofit focused on gender equity and working motherhood, and Oiselle, a by women for women apparel brand, announced the...
- Lebanon, NH (November 16, 2021) /SPORTSWIRE WOMEN/ – Marker bindings introduces the Women of Patrol x Marker goggle. A portion of sales from this limit-edition goggle will support the Women of Patrol which promotes, connects, and supports women working as...
- Women CEOs are taking the outdoor industry by storm, blending decades of experience with a new, much-needed perspective. The outdoor industry is becoming more conscious and more diverse as women and people of color...
- Richmond, Calif. (November 16, 2021) /OUTDOOR SPORTSWIRE/ – Mountain Hardwear, a leader in performance equipment and apparel for climbers, mountaineers, and athletes in partnership with the American Alpine Club (AAC) have extended the deadline...
- (Nov. 16, 2022) /SPORTSWIRE WOMEN/ – If you’ve ever touted your stress and anxiety levels as a badge of accomplishment, a keynote speaker at the 2022 Running USA Industry Conference presented by Race Roster...
- Hannah Gregg, who plays on the LPGA’s development Symetra Tour, says the costs of golf are proving too much even for serial winners. There is a common misconception in golf that if you are good...
- FloBikes, a part of FloSports, announced it has secured the exclusive Canadian broadcaster rights for Tour de France Femmes Avec Zwift for 2022 and 2023. Coverage of the eight-day women’s professional stage race starts...
- Santa Monica-based sports and culture platform AXM, which operates as Togethxr, was created by soccer player Alex Morgan, snowboarder Chloe Kim, swimmer Simone Manuel and basketball player Sue Bird to highlight the achievements of...
- Saudi soccer officials on Saturday said they will launch the first edition of a women’s league later this month. Women’s sports have long frowned upon in conservative Saudi Arabia. But the Nov. 22 launch is...
- The ski industry has more women in leadership positions than ever before with. Kirsten Lynch took over for long-time CEO Rob Katz on Nov. 1 and is now the official operator of 37 ski...
- The most decorated U.S. track athlete in Olympic history was in Milwaukee Friday to talk about her journey as an olympian, her advocacy for working mothers and business. Allyson Felix headlined Tempo’s 16th annual Leadership...
- Whitefish, Montana — November 11, 2021 /SPORTSWIRE WOMEN/ – Montana Native and professional gravel cyclist Jess Cerra, and her partner Sam Boardman, announced today that they have transformed “The Last Best Ride” (TLBR) into...
- LOUISVILLE, Colo. (Nov 9, 2021) /SPORTSWIRE WOMEN/ – PEARL iZUMi, the worldwide leader in cycling apparel and footwear, is pleased to announce its official partnership with athlete Marley Blonsky. Blonsky, who is on a mission to...
- After a breakout freshman season at UConn, Huskies point guard Paige Bueckers has landed her first name, image and likeness endorsement deal: a multiyear partnership with footwear and apparel marketplace platform StockX. The reigning 2021 John Wooden...
- RALEIGH, N.C., Nov. 10, 2021 Personify (www.personifysearch.com), one of the fastest-growing US providers of Recruitment Process Outsourcing services, entered into a Name, Image, and Likeness (NIL) partnership with Erin Matson. Erin Matson is a UNC Women’s Field Hockey co-captain,...
- The Omorpho Gravity Sportswear line, created with MicroLoad weighting, offers minimal impact to movement, speed or mechanics while providing resistance training that still enables sport-specific movements. Pairing Tomljanović’s interest in both resistance training and...
- The U.S. Soccer Federation said on Wednesday it reached a long-term deal with Nike (NKE.N) to extend their apparel partnership along with a focus on elevating the profile of the women’s game globally and...
- Canadian distributor In-Sport Fashions distributes Lune Active in North America Lune Active is an Amsterdam-based athleisure apparel brand They are inspired by nature, and driven by powerful women Montreal, Canada /SPORTSWIRE WOMEN/ – Lune...
- A lot of runners drink coffee before they hit the road to give them a boost of energy and improve performance, but a new study suggests that a cup of joe after your workout provides benefits as...
- SAN JOSE, Calif. (November 9, 2021) – Ear Pro, the world’s top preventative remedy against ear infections caused by trapped water, welcomes four-time Olympian and World Champion swimmer, mother of two, and co-founder of...
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