News Topics
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May 8, 2024
Could your sports bra be causing your knee pain?
A well-fitting sports bra can be a game-changer in terms of comfort—but could it also impact your joint health? A recent study published in the Journal of Applied Biometrics suggests a supportive bra may actually reduce injuries to the anterior cruciate ligament (ACL), which runs through the middle of the knee and helps...
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May 8, 2024
WNBA to begin full-time charter flights this season, commissioner says
The WNBA plans to commit $50m over the next two years to provide full-time charter flight service for its teams during the season, the league’s commissioner announced Tuesday in a move that addresses years of player safety concerns. Commissioner Cathy Engelbert said in a meeting with sports editors that the league will...
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May 8, 2024
Pregnant runner wins half-marathon
Elite American long-distance runner Anna Rohrer made headlines on Saturday when she won the half-marathon at the OneAmerica 500 Festival Mini-Marathon in Indianapolis while 23 weeks pregnant. Clocking 1:15:18, the now two-time winner of the race was not expecting the win. She told Canadian Running that without any expectations heading into the race,...
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May 8, 2024
Dallas approves plan to bring pro women’s soccer team to the Cotton Bowl
The Dallas City Council unanimously approved a plan to bring a new professional women’s soccer team to the Cotton Bowl. Sports fans really only get to enjoy the historic stadium for a few big games out of the year. But that will change when the USL Super League starts its inaugural...
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May 8, 2024
Retired WNBA legend Candace Parker named president of Adidas women’s basketball
According to Adidas, Parker will "collaborate with the brand to create a powerful platform aimed at influencing and elevating the future of women’s sports. She will drive innovative strategies and empowering initiatives to push the game further while inspiring the next generation of hoopers to dream bigger and reach higher...
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May 7, 2024
After Her Six-Day Women’s World Record, Camille Herron Is Eyeing the Men’s
Camille Herron has to believe it is possible. An ultrarunner, Herron is no stranger to breaking records at long distances. Now she has another record in her sights: the men’s. SI
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May 7, 2024
Gregg Doyel suspended, banned from Fever games for awkward Caitlin Clark exchange
The Indianapolis Star has suspended sports columnist Gregg Doyel after he went viral for an embarrassing interaction with Caitlin Clark at a press conference. Doyel is suspended for two weeks. As additional punishment, Doyel will not go to Clark’s rookie games this season but will instead cover them for opinion stories by...
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May 6, 2024
US Olympic women’s water polo team gets support from Flavor Flav
Hall of Fame rapper Flavor Flav is throwing his support behind the United States women's water polo team, pledging to back the defending champions at the Paris Olympics. USA Today
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May 5, 2024
How Form’s Co-Founders Use Social Media To Build a Winning Fitness Brand
Recently becoming part of the Seattle Storm ownership group, Sue Bird joined an elite set of former professional athletes turned owners across the NBA and WNBA. She is only the third retired WNBA player to move into ownership, joining Lisa Leslie (Los Angeles Sparks) and Renee Montgomery (Atlanta Dream). Bird's...
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May 5, 2024
A $5,000 check won by Billie Jean King 50 years ago helped create Women’s Sports Foundation
Billie Jean King’s $5,000 check from her sportswoman of the year award was used to launch the Women’s Sports Foundation in 1974. Since then, the foundation has invested more than $100 million to help girls and women gain opportunities and equity in sports. AP Sports
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May 5, 2024
WNBA Doesn’t Show Preseason Game, Fan Stream Gets Huge Audience
On Friday night, the Chicago Sky faced the Minnesota Lynx in their preseason opener. The game was of major interest to followers of women’s basketball, but the WNBA’s streaming app did not air the game, despite listing that all preseason tilts would be watchable from the app. That’s when a fan, @heyheyitsalli, stepped in...
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May 3, 2024
How Form’s Co-Founders Use Social Media To Build a Winning Fitness Brand
While Form was initially created to leverage creator Sami Clarke’s large social media following, it has evolved into a fitness brand capable of standing on its own with offerings including workout content, activewear and more. Over the past year, Form’s membership has grown by 300%, and the “Samis” have also...
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May 2, 2024
New Data Shows Star Women College Athletes Are Driving NIL Brand Deals
Women college athletes are getting more NIL dealsThe number of women among the top 100 athletes ranked by total NIL deals also increased 37% year over year in 2023 to surpass the number of men, with 52 women in the top 100. Business Insider
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May 2, 2024
The Women’s Sports Foundation Celebrates 50th Anniversary, Marks Milestone with Founder Billie Jean King in a Ceremonial Lighting of the Iconic Empire State Building
The Women's Sports Foundation (WSF) is celebrating its 50th anniversary with sports icon, social justice pioneer and WSF Founder, Billie Jean King leading a ceremonial lighting of the iconic Empire State Building in WSF colors. WSF is commemorating 50 Years of Changing the Game throughout 2024. Today marks the official 50 years-to-the-date when King founded WSF with...
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April 27, 2024
One less hurdle for women in track: USATF expands maternity benefits for athletes
USA Track & Field (USATF) announced in a press release Thursday that it has expanded maternity support for its athletes, building on the coverage currently offered by the United States Olympic & Paralympic Committee (USOPC). The expanded policy will provide athletes with more time to recover and requalify for Tier...
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April 26, 2024
Laura Kenny opens up on how fertility issues led her to retire from cycling
Laura Kenny recently announced she was stepping down from competing, just four months before Paris 2024. Kenny appeared on Good Morning Britain on Friday and explained how struggling to conceive her second child changed her mindset on life and led to her decision to end her cycling career. Independent
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April 25, 2024
TikTok Riddled With Misleading Info on Health: Study
Young people researching health topics on TikTok will find an alarming amount of misinformation on the platform, a new study says. About 44% of TikTok videos related to sinusitis contained non-factual information, researchers reported recently in the journal Otolaryngology-Head and Neck Surgery. Further, almost half of the videos came from “non-medical influencers” –...
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April 25, 2024
UConn legend Sue Bird joins Seattle Storm ownership group
Following a historic playing career with the Seattle Storm, four-time Seattle Storm WNBA champion Sue Bird is re-joining the franchise, this time as a member of the organization’s ownership group. The Storm announced the news Wednesday but did not disclose Bird’s stake in the franchise. While it is significant Bird is...
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April 24, 2024
Million-dollar gift to fund UNLV women’s sports careers initiative
An endowment of $1.05 million will fund career development for women in sports, according to a news release from the UNLV Athletics Department. The Diana Bennett Career Development Program for Women’s Sports will provide internship programming, resume building, career professional development and a variety of networking and job experience initiatives....
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April 24, 2024
Angel City FC Renews Three-Year Deal for Back of the Jersey Sponsor
Angel City Football Club (ACFC) has renewed its deal with Sprouts Farmers Market to be its back-of-the-shirt sponsor for the next three seasons. The high seven-figure deal runs through the 2027 NWSL season, a source close to the club, who was granted anonymity because the details are private, told Sportico. Sprouts Farmers Market’s logo...
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April 24, 2024
Caitlin Clark to Sign Nike Deal Worth $28 Million
Caitlin Clark is soon expected to sign her first major sponsorship as a professional women’s basketball player, according to several reports. The Wall Street Journal and the Athletic said Tuesday that Clark, 22, is on track to ink a $28 million endorsement deal with Nike that will span over the next eight years....
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April 23, 2024
Alexis Ohanian invests in women’s track with new invitational
A new invitational for the world's top sprinters will feature the largest purse ever for a women's-only track event. Alexis Ohanian, co-founder of Reddit and husband to Serena Williams, told ESPN on Tuesday that his venture capital firm Seven Seven Six is investing in women's track with the 776 Invitational. The...
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April 23, 2024
The WNBA Boom Goes Beyond Caitlin Clark
On March 7, the reigning back-to-back champion Las Vegas Aces announced they had sold out of season tickets, an apparent first in the WNBA. On Monday, the Dallas Wings and Atlanta Dream both announced they’d done the same. Clark has undoubtedly created more buzz around women’s hoops, but the league was already...
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April 23, 2024
Aging without injury: how older runners are killing the game
Injuries are not fun, and neither is aging, but the two don’t always go hand in hand. Canadian physiotherapists argue that whether you’re fresh out of school or newly retired, age does not necessarily determine your running injury status. In fact, these physiotherapists have found older runners outperforming newcomers to...
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April 22, 2024
The Sports Bra announces plans to franchise with investment from Reddit co-founder Alexis Ohanian
The Sports Bra, a now-iconic Portland destination that made history as the first women’s sports bar in the world, has announced plans to franchise and expand into other cities. Investment from Reddit co-founder Alexis Ohanian — the husband of tennis legend Serena Williams — will fund the effort in partnership with...