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May 24, 2022
Ascensus Becomes Newest Sponsor of LPGA’s Epson Tour, Will Sponsor ‘Race for the Card’
The LPGA’s Epson Tour and Ascensus announced a three-year partnership Tuesday at a press conference at Newport Group’s Orlando office. Ascensus will sponsor the Epson Tour’s "Race for the Card," which awards the top 10 players on the money list with an LPGA card for the following season. SI
May 24, 2022
Can Exercise Help Make Therapy More Effective? A Pair of Studies Suggests It Might
For many people, exercise is a whole lot more than just a way to make physical progress. And if you’ve been running for awhile, you’ve probably read about (or experienced) the many ways exercise can benefit your mental health. It doesn’t take all day to reap the benefits of a...
May 24, 2022
Girls Soccer Network joins Miss Kick FC as Official Kit Sleeve Sponsor
Los Angeles, California, May 24, 2022 /SPORTSWIRE WOMEN/ - Girls Soccer Network is excited to announce their kit sponsorship with debutants WPSL team Miss Kick FC for the upcoming summer season! This brings together two brands on two different continents that have a strong connection with female soccer culture as...
May 23, 2022
Serena Williams Wants You to Try JUST Egg
Tennis world champion Serena Williams and Oscar-nominated actor Jake Gyllenhaal are collaborating with Eat Just's JUST Egg to showcase the benefits of plant-based protein. The two major celebrities will join Eat Just’s newest ad campaign that riffs on the healthy lifestyles of celebrities, and intends to emphasize how introducing a...
May 23, 2022
Lindsey Vonn Reveals Head Legacy 2022-2023 Collection and Collab
Vonn is in her fourth year in partnership with the sports apparel and equipment company for its Legacy line of upscale women’s winter sportswear, though the brand has been supplying the athlete with hard goods (skis, boots, bindings, poles, etc.) since 2009; Vonn won her first Olympic medal using gear...
May 22, 2022
Coinbase Sponsorship Draws Criticism From WNBA Fans Amid Market Collapse
The Women’s National Basketball Association (WNBA) is one of America’s most popular sports leagues. Still, many basketball fans were upset about their league partnering with a crypto exchange company, Coinbase, amid a market crash. Last October, the US crypto brokerage rapidly inking more sponsorships across pro sports became an official...
May 22, 2022
Adidas Terrex Delivers a New Trail Running Shoe With Insights From Ultramarathoner Abby Hall
The Adidas Terrex Agravic Flow 2, according to the brand, was made with long-lasting speed and control for runners of all skill levels in mind. How Hall helped, according to Adidas Terrex, was by offering critical design inputs from her races around the world over the last five years, which...
May 20, 2022
Austin woman, accused of love triangle killing of Moriah Wilson, is a fugitive
Federal agents said Saturday that Kaitlin Marie Armstrong, accused of killing a cyclist who had once dated her boyfriend, remains at large. Agents said they have not found Armstrong's black Jeep Cherokee, Texas license plate LDZ5608, and believe it’s possible she could be still driving it or abandoned it around Austin....
May 20, 2022
Austin police issue arrest warrant in Moriah Wilson murder case
Austin city police issued a warrant Thursday for first-degree murder in the case of gravel racer Moriah “Mo” Wilson. The warrant named Kaitlin Marie Armstrong, 34, in the warrant for first-degree murder felony charges. Wilson, 25, was found shot dead in an Austin apartment on May 11. Armstrong is listed as...
May 20, 2022
Celebrating Sisterhood on Bikes
Washington, D.C. /SPORTSWIRE WOMEN/ – Major Knox Adventures is pleased to announce the launch of the 1928 Legacy Tour and Virtual Endurance Challenge, set to take place this Memorial Day weekend. This 250 mile endurance ride follows in the tracks of 5 Black female cycling pioneers, who blazed a trail from...
May 19, 2022
Female Officials to Ref Men’s World Cup for 1st Time in 2022
In a breakthrough for gender equality, FIFA confirmed Thursday that female referees will officiate a men’s World Cup for the first time at this year’s edition in November. World soccer’s governing body will assign three female refs — Stéphanie Frappart of France, Salima Mukansanga of Rwanda, and Yoshimi Yamashita of...
May 18, 2022
US Women’s and Men’s Soccer Team to Receive True Equal Pay in Landmark Deal
Today, the United States Soccer Federation (USSF), the United States Women’s National Team Players Association (USWNTPA) and the United States National Soccer Team Players Association (USNSTPA) have agreed to terms of historic collective bargaining agreements (CBAs) that will also improve non-economic terms, including player health and safety, accomdations, training enviorments,...
May 18, 2022
Are water stations useless for 5Ks and 10Ks?
After participating in Toronto’s Sporting Life 10K a couple of weeks ago, I was curious to know how many of the top 50 runners grabbed water at 8 km. My friend who was working the water station told me zero–no takers. Obviously, races are required to have water stations, but...
May 18, 2022
Why Running at Night Feels Harder
The new study, published in the European Journal of Applied Physiology, had 15 volunteers do a series of ten-minute treadmill walks in four conditions: with and without a 56-pound pack, and with and without a blindfold on. The treadmill was set at a comfortable pace of around 30 minutes per...
May 17, 2022
Amundi Evian Championship announces $2 million purse increase
The Amundi Evian Championship has announced their own support of the the U.S. Women’s Open by increasing their purse from $4.5 million to $6.5 million in 2022. Golf Digest
May 17, 2022
Cycling Star Who Traveled to Texas for Race Is Fatally Shot, Person of Interest ID’d
Anna Moriah "Mo" Wilson, 25, was shot to death days before a 150-mile race, for which she was a favorite. Detectives have said Wilson was not targeted at random, and that her death has been ruled a homicide by medical examiners. A person of interest in the case has been...
May 17, 2022
What We Know (And Don’t Know) About Menstruation and Endurance Running
This article serves as a reference, covering what we people currently know about menstruation, the hormones involved, the impact they may or may not have on performance, and what practical habits women can bring into training and racing of all menstruating friends, athletes, and loved ones. It helps optimize running...
May 17, 2022
Ukrainian Woman to Run Her First Race, the Life Time Chicago Spring Half Marathon, on May 22; “Every step will be a prayer and an act of support”
CHICAGO (May 17, 2022) /SPORTSWIRE WOMEN/ - 32-year-old Oksana Skrynyk will toe the line at the 13th annual Life Time Chicago Spring Half Marathon at 7:00 a.m. on Sunday, May 22 for the first time ever. In her initial registration, Skrynyk left race organizers a brief declaration: I will run...
May 17, 2022
Alessandra Faciperi joins MarathonFoto as Director of Operations.
/SPORTSWIRE WOMEN/ - MarathonFoto, the world’s largest publisher of amateur endurance sports photos, announces that Alessandra Faciperi will join the team as the Director of Operations. Alessandra will oversee event staffing and Customer Service. Alessandra worked with MarathonFoto previously as Director of Client Relations in Europe. “We are thrilled to...
May 16, 2022
Nike signs Rachel Heck as first NIL golfer
Nike has signed Stanford University’s Rachel Heck as the US sportswear brand’s first name, image and likeness (NIL) golf athlete. Heck currently sits third in the World Amateur Golf Rankings and her notable wins include the 2021 individual National Collegiate Athletic Association (NCAA) division one Women’s Golf Championship. The Tennessee...
May 16, 2022
Puma Made a Literally Unlevel Playing Field, Targeting Inequality in Sports
Sometimes, the quest for equality in sports can feel like a grueling uphill battle. Frequently marginalized, underfunded or just plain ignored, women's teams and leagues continue to struggle. Meanwhile, their male counterparts enjoy disproportionately higher levels of funding, promotion and media attention. A woman's place is not on the football...
May 16, 2022
Women Joining Sports Betting Apps at Faster Rate Than Men
More than 4.6 million women joined sports betting apps in 2021, according to Global Wireless Solutions, and female user rates grew 115% compared to 2020. FanDuel added around 1.7 million female users last year. DraftKings brought in an estimated 900,000 women. While the number of men on sports betting apps was 250% more than...
May 16, 2022
Cotopaxi Names Marissa Magno As VP of People and Inclusion
Salt Lake City, UT. May 16, 2022 /SPORTSWIRE WOMEN/ - Outdoor gear brand, and certified B Corporation™, Cotopaxi is thrilled to announce Marissa Magno (she/her) as VP of People & Inclusion, a newly created role that supports the employee-centric culture and DNA of the humanitarian focused lifestyle brand. Magno steps...
May 16, 2022
7 Questions With Eniola Aluko, the Woman Changing Pro Soccer With Angel City FC
Eniola Aluko is the sporting director of Angel City FC, a new expansion team in the National Women’s Soccer League (NWSL). Born in Lagos, Nigeria and raised in Birmingham, England, Aluko went on to play for England’s national team and a host of other teams around the world, including Chelsea...
May 16, 2022
Exclusive: Six Trailblazing Women From Nike Sound Off On Their Unique Sisterhood and Igniting Change Inside the Company
For the first time, the women at the center of the company’s transformation are coming together for a joint interview and photo shoot. Nike is using its 50th anniversary to make a powerful statement about its future, which will be driven by, and dependent upon, the instrumental leaders here today....
