APPAREL NEWS
Want to stay up to date on the latest press releases and news about women's sports apparel? Scroll below to view all women's sports apparel news.-
September 22, 2022
Christen Press’ Clothing Brand Collabs With Angel City On New Collection
Press founded the lifestyle clothing brand in 2019 with teammates Tobin Heath, Megan Rapinoe and Meghan Klingenberg, and now she’s bringing the brand to her NWSL club. The collection, titled the “New Everyone Club,” will include “gender-free” T-shirts, sweatshirts, shorts and socks, Angel City FC announced Thursday. The clothes are...
-
September 21, 2022
adidas by Stella Mccartney Unveil Industry-First, with Viscose Sportswear Made In Collaboration With 12 Pioneering Partners
Today, adidas by Stella McCartney unveil a first of its kind sportswear garment designed to demonstrate the potential of a circular fashion ecosystem. Joining forces with leading names and innovators in the fashion industry to create, test, and innovate, the tracksuit forms the pinnacle expression of the brand’s pilot circularity...
-
September 16, 2022
Adidas Creates Pink Apparel & Sneaker Collection for Breast Cancer Awareness Month
Adidas showed their support for best cancer awareness by creating an apparel and footwear line dedicated to the cause inspired by the experiences of people and communities around the world. FN
-
September 9, 2022
How the Outdoors Influence High Fashion
For serious climbers or backpackers, the utilitarian, technical clothes that comprise “outdoor fashion” mean they’ll stay dry, warm, and blister-free on their adventures. For other consumers, these clothes telegraph luxury, artistry, and sexiness. Outside Online
-
September 8, 2022
This Runner Couldn’t Find the Right Shoes for Races, So She Launched Her Own Women’s-Focused Brand
Hilma, was founded by Brooke Torres in 2019, when she could not find running shoes that fit her properly. Torres was disappointed with the one-fit shoes that were on the market, as well as the exclusion of women from product development in women’s running shoes and fits created off the...
-
August 31, 2022
Columbia Women’s PFG Freezer III Dress Review: An Ideal Outfit for Thru-Hikers, Travelers, and More
Hiking attire for women has certainly changed over the past few years, from shorts and a T-shirt toleggings and a sports bra. So what is the best thing to wear while hiking and travelling? Gear Junkie
-
August 29, 2022
How designing sports bras helped Lululemon launch women’s shoes
The clothing company discovered that women’s breasts influence their entire bodies in motion. Lululemon used this insight to design shoes adapted to women’s bodies. FC
-
August 26, 2022
Athleta’s Sales Slump On Athleisure Softness
Athleta’s same-store sales slumped 8 percent in the second quarter due to a demand shift from athleisure to occasion and work-based categories as well as some fashion miscues on spring/summer product. On an analysts’ call, Bobby Martin, interim CEO of Athleta’s parent, Gap, Inc., remained confident Athleta would return to...
-
August 16, 2022
Erin Andrews Collection Expands to Major League Baseball
Erin Andrews is expanding her relationship with Major League Baseball. The sportscaster and sideline reporter for Fox Sports’ National Football League’s broadcasting team launched Wear by Erin Andrews, a line of sports-related apparel for women, in 2019. The line will include product for some of the league's most popular teams...
-
August 3, 2022
Secret support: did prescription bras help Lionesses to Euro 2022 glory?
Ahead of the Euros, breast biomechanics experts provided personalised bra prescriptions to the England players to improve their comfort and ensure they were getting the right support. According to their latest data, the bras may have boosted the players’ athletic performances as well. The Guardian
-
August 2, 2022
Adidas partners with local designer Thebe Magugu to make sports clothing made from recycled material
Magugu, whose clothing has been worn by the likes of global musical star, Rihanna and been featured in Vogue, has designed a collection that spans across sports including running, swimming, training, tennis, football, and cycling, alongside a set of casual lifestyle garments. BI
-
July 25, 2022
Coco Gauff Becomes Only Active Women’s Tennis Player with Signature Shoe
Coco Gauff will be the only active women’s tennis player with her own sneaker. Gauff had a huge hand in the development of the shoe’s technology, which is one of the first retail-accessible tennis shoes that have a carbon fiber plate, dubbed Energy Arc technology. JWS
-
July 25, 2022
Vans Skateboarding Presents Lizzie Armanto’s Latest Head-to-toe Collection
This season, Vans delivers the latest update to its newest Skate silhouette, The Lizzie, supported by a head-to-toe all-gender apparel offering created in collaboration with Vans team rider and Olympic skateboarder Lizzie Armanto. Shop Eat Surf
-
July 14, 2022
Lululemon Is Debuting Another ‘Female-First’ Training Sneaker This Month
Lululemon is rolling out the next silhouette in its new collection of footwear, designed for women first. The Vancouver, British Columbia-based athleisure brand will launch its second sneaker style on July 26: the Lululemon Chargefeel, a versatile training shoe. The sneaker includes a dual-density foam layering system, which allows for...
-
July 12, 2022
Beyoncé’s Ivy Park and Adidas drop new collection
The latest collaboration from Adidas and Beyoncé’s Ivy Park clothing line, titled “Ivytopia,” was created to reflect the emergence from a period of isolation, the company said. The collection, which debuts July 21, features inclusive and gender-neutral sizing in fashion styles, performance gear, shoes and accessories. It will be available...
-
July 6, 2022
Finally, Women’s Running Shoes Are Being Made for Women’s Feet
With so many women on the roads, tracks, and trails, female athletes no longer want to compromise on footwear, forcing their feet into running shoes designed for the geometry of a different gender’s foot, then simply sized down to accommodate their own feet. And with more female designers working for...
-
July 6, 2022
This New E-comm Site Wants to Be the Go-to Retailer for Outdoorsy Moms
Athletes who are mothers often experience the extra pressures and time constraints of planning adventures not just for themselves but for every member of their household. The debut of a new online marketplace might have just made that burden a little easier. Created by two surf and ski loving moms,...
-
July 6, 2022
lululemon Lunges Into Outdoor Apparel With ‘Convertible’ Hiking Kits
While lululemon has been making clothing for “sweaty pursuits” since 1998, it has never offered hiking-specific products — until now. The company debuted its Hike collection on July 5, launching 33 pieces of gear for both men and women. Its new brand category offers clothing that’s water-resistant, packable, and convertible,...
-
July 5, 2022
Lululemon Sets Sights on Spain as It Continues to Expand Internationally
Lululemon is moving into Spain, its first new market in Europe since 2019. According to the Canadian athletic company, it plans to open two new stores in the country as well as a local e-commerce site as part of its “Power of Three ×2” growth plan, which includes a quadrupling...
-
July 4, 2022
Lululemon and 7 Other Brands That Will Pay for Your Used Clothes
With the recent push for more sustainable clothing options, several brands have created programs that allow customers to trade in old items for either cash or store credit. In fact, giving a second life to your old clothes can be a great (and fun way) to make extra money or...
-
June 30, 2022
New Balance Has a Pair of Foam Clogs Dropping Soon
According to the brand, the New Balance Clog is constructed of an integrated EVA foam that’s water-resistant while the large holes on the upper and sides of the silhouette provide ventilation. New Balance branding appears on the heel counter along with a larger ‘N’ logo appearing on the midfoot. FN
-
June 21, 2022
Venus Williams Teams Up With Stich Fix For Limited Clothing Collection
67% of US women reportedly experience anxiety when exercising in front of others—often caused by worrisome thoughts about what others think about their physique. Venus Williams recently partnered with Stitch Fix to produce a collection of athletic apparel designed to help boost women’s confidence while working out. The collection will be under...
-
June 15, 2022
California Authorities Seize Over $200,000 Worth of Stolen Lululemon Merchandise
California authorities on June 6 recovered a major shipment of stolen Lululemon merchandise, according to an announcement from the California Highway Patrol. California Highway Patrol investigators in the Border Division’s Organized Retail Crime Taskforce seized 1,861 stolen items with a retail value of $203,688 in an apartment in La Habra,...
-
June 12, 2022
Lululemon Unveils Workout Hijabs
The head coverings are worn by some Muslim women in public. As a result, Lululemon said its design team consulted with “hijab wearers across the brand’s global collective” to create the assortment, which includes lightweight and moisture-wicking fabrics that “offer adjustable fits and distraction-free features to support guests during their...
-
June 6, 2022
Athleta sues Danish company over ‘Athlecia’ activewear brand
A Danish company's "Athlecia" brand of women's sportswear violates the trademark rights of Gap Inc's Athleta, according to a lawsuit filed in San Francisco federal court. Athlecia's similar name and logo are likely to cause consumer confusion with Athleta's women's activewear, the company said in its lawsuit filed Wednesday against...
Company Info
CONTACT INFO
